Esmond Harmsworth, 2nd Viscount Rothermere
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Esmond Cecil Harmsworth, 2nd Viscount Rothermere (29 May 1898 – 12 July 1978), was a British
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politician and press magnate.


Early life

Harmsworth was the third son of Harold Harmsworth, 1st Viscount Rothermere, who had founded the ''
Daily Mail The ''Daily Mail'' is a British daily Middle-market newspaper, middle-market Tabloid journalism, tabloid conservative newspaper founded in 1896 and published in London. , it has the List of newspapers in the United Kingdom by circulation, h ...
'' in partnership with his brother Alfred Harmsworth, 1st Viscount Northcliffe. He was educated at
Eton College Eton College ( ) is a Public school (United Kingdom), public school providing boarding school, boarding education for boys aged 13–18, in the small town of Eton, Berkshire, Eton, in Berkshire, in the United Kingdom. It has educated Prime Mini ...
and commissioned into the Royal Marine Artillery in
World War I World War I or the First World War (28 July 1914 – 11 November 1918), also known as the Great War, was a World war, global conflict between two coalitions: the Allies of World War I, Allies (or Entente) and the Central Powers. Fighting to ...
. His two older brothers were both killed in action. Esmond served as aide-de-camp to the
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at the Paris Peace Conference. In 1919, he was elected as a Unionist Member of Parliament for the Isle of Thanet, one of the youngest MPs ever. He served until 1929.


Press career

After 1922, the Daily Mail and General Trust company was created to control the newspapers that Lord Rothermere retained after Lord Northcliffe's death (''
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'', for example, was sold). As his father dabbled in association with the
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and a flirtation with becoming
King of Hungary The King of Hungary () was the Monarchy, ruling head of state of the Kingdom of Hungary from 1000 (or 1001) to 1918. The style of title "Apostolic King of Hungary" (''Magyarország apostoli királya'') was endorsed by Pope Clement XIII in 1758 ...
, it fell to Harmsworth to manage the businesses. His father retired as chairman of Associated Newspapers in 1932 at the age of 64, and Harmsworth took over that role. He served as chairman until 1971, after which he assumed the titles of president and director of group finance, and chairman of Daily Mail & General Trust Ltd, the parent company, from 1938 until his death. Harmsworth also had a significant impact on the development of Memorial University of Newfoundland (the family has had a long-standing interest in Newfoundland, having built a paper mill in Grand Falls before the outbreak of the First World War). The university's first residence in
Paton College Paton College are residences operated by Memorial University of Newfoundland located on the eastern end of the St. John's, Newfoundland and Labrador, St. John's campus. Paton College offers traditional dormitory style housing while Burton's Pond ...
, known as Rothermere House, is named after the Viscount. Harmsworth was the first Chancellor of Memorial University and the benefactor who provided the funds to construct Rothermere House.


Personal life and death

Lord Rothermere succeeded his father in the viscountcy in 1940. He married three times and had four children. His first marriage was to Margaret Hunnam Redhead (1897-1991), daughter of William Lancelot Redhead of Carville Hall, Brentford, on 12 January 1920 (divorced 1938). They had three children: * Lorna Peggy Vyvyan Harmsworth (1920–2014), who married Neill Cooper-Key MP (1907–1981), and had issue, two sons and two daughters; her younger and only surviving son was the first husband of Lady Mary-Gaye Curzon (mother by later marriages of actress Isabella Calthorpe and society beauty Cressida Bonas). * Esmé Mary Gabrielle Harmsworth (1922–2011), who married Rowland Baring, Viscount Errington (later 3rd Earl of Cromer), and had issue, two sons and one daughter, before his death in 1991. In 1993, she married secondly, to Captain Reinier Gerrit Anton van der Woude, whose first wife had been Lady Penelope Herbert (1925–1990), a daughter of the 6th Earl of Carnarvon. *
Vere Harmsworth, 3rd Viscount Rothermere Vere Harold Esmond Harmsworth, 3rd Viscount Rothermere (27 April 1925 – 1 September 1998), known as Vere Harmsworth until 1978, was a British newspaper magnate. He controlled large media interests in the United Kingdom and United States. Earl ...
(1925–1998) He married, secondly, Ann Geraldine Mary O'Neill (née Charteris), widow of Shane O'Neill, 3rd Baron O'Neill, who had been killed in action in 1944 in Italy. She was the daughter of Captain Guy Lawrence Charteris (second son of the 11th Earl of Wemyss) and Frances Lucy Tennant. They married on 28 June 1945 and divorced in 1952. She then married writer
Ian Fleming Ian Lancaster Fleming (28 May 1908 – 12 August 1964) was a British writer, best known for his postwar ''James Bond'' series of spy novels. Fleming came from a wealthy family connected to the merchant bank Robert Fleming & Co., and his ...
in 1952.Jennet Conant, ''The Irregulars: Roald Dahl and the British Spy Ring in Wartime Washington'', 2008. p. 332. Lord Rothermere married, thirdly, Mary Murchison, daughter of Kenneth Murchison, on 28 March 1966, by whom he had a second son: * Esmond Vyvyan Harmsworth (1967–2025), who moved to
Cambridge, Massachusetts Cambridge ( ) is a city in Middlesex County, Massachusetts, United States. It is a suburb in the Greater Boston metropolitan area, located directly across the Charles River from Boston. The city's population as of the 2020 United States census, ...
, in 1993. He died in April 2025 while on holiday in Mauritius. He was 57. Lord Rothermere died on 12 July 1978, aged 80, and was succeeded by his elder son, Vere Harmsworth.


References

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External links

* {{DEFAULTSORT:Rothermere, Esmond Harmsworth, 2nd Viscount 1898 births 1978 deaths British newspaper publishers (people) Esmond Harmsworth, Esmond Chancellors by university and college in Canada Royal Marines officers People educated at Eton College 2 Harmsworth, Esmond Harmsworth, Esmond Harmsworth, Esmond Harmsworth, Esmond Rothermere, V2 Royal Marines personnel of World War I Younger sons of viscounts