Erbert And Gerbert's
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Erbert & Gerbert's Sandwich Shop is a
restaurant A restaurant is an establishment that prepares and serves food and drinks to customers. Meals are generally served and eaten on the premises, but many restaurants also offer take-out and Delivery (commerce), food delivery services. Restaurants ...
franchise specializing in
submarine sandwich A submarine sandwich, commonly known as a sub, is a type of American cold or hot sandwich made from a submarine roll (an elongated bread roll) that is split lengthwise and filled with meats, cheeses, vegetables, and condiments. Although "subma ...
es. The chain was founded in
Eau Claire, Wisconsin Eau Claire ( ; lit. "clear water") is a city in Eau Claire County, Wisconsin, Eau Claire and Chippewa County, Wisconsin, Chippewa counties in the U.S. state of Wisconsin. It is the county seat, seat of Eau Claire County. It is the List of citie ...
in 1987, with the first store opening in 1988. The company has more than 50 locations throughout
Arizona Arizona is a U.S. state, state in the Southwestern United States, Southwestern region of the United States, sharing the Four Corners region of the western United States with Colorado, New Mexico, and Utah. It also borders Nevada to the nort ...
,
Colorado Colorado is a U.S. state, state in the Western United States. It is one of the Mountain states, sharing the Four Corners region with Arizona, New Mexico, and Utah. It is also bordered by Wyoming to the north, Nebraska to the northeast, Kansas ...
,
Indiana Indiana ( ) is a U.S. state, state in the Midwestern United States, Midwestern region of the United States. It borders Lake Michigan to the northwest, Michigan to the north and northeast, Ohio to the east, the Ohio River and Kentucky to the s ...
,
Iowa Iowa ( ) is a U.S. state, state in the upper Midwestern United States, Midwestern region of the United States. It borders the Mississippi River to the east and the Missouri River and Big Sioux River to the west; Wisconsin to the northeast, Ill ...
,
Michigan Michigan ( ) is a peninsular U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest, Upper Midwestern United States. It shares water and land boundaries with Minnesota to the northwest, Wisconsin to the west, ...
,
Minnesota Minnesota ( ) is a U.S. state, state in the Upper Midwestern region of the United States. It is bordered by the Canadian provinces of Manitoba and Ontario to the north and east and by the U.S. states of Wisconsin to the east, Iowa to the so ...
,
Montana Montana ( ) is a landlocked U.S. state, state in the Mountain states, Mountain West subregion of the Western United States. It is bordered by Idaho to the west, North Dakota to the east, South Dakota to the southeast, Wyoming to the south, an ...
,
Nebraska Nebraska ( ) is a landlocked U.S. state, state in the Midwestern United States, Midwestern region of the United States. It borders South Dakota to the north; Iowa to the east and Missouri to the southeast, both across the Missouri River; Ka ...
,
North Dakota North Dakota ( ) is a U.S. state in the Upper Midwest, named after the indigenous Dakota people, Dakota and Sioux peoples. It is bordered by the Canadian provinces of Saskatchewan and Manitoba to the north and by the U.S. states of Minneso ...
,
South Dakota South Dakota (; Sioux language, Sioux: , ) is a U.S. state, state in the West North Central states, North Central region of the United States. It is also part of the Great Plains. South Dakota is named after the Dakota people, Dakota Sioux ...
,
Ohio Ohio ( ) is a U.S. state, state in the Midwestern United States, Midwestern region of the United States. It borders Lake Erie to the north, Pennsylvania to the east, West Virginia to the southeast, Kentucky to the southwest, Indiana to the ...
,
Texas Texas ( , ; or ) is the most populous U.S. state, state in the South Central United States, South Central region of the United States. It borders Louisiana to the east, Arkansas to the northeast, Oklahoma to the north, New Mexico to the we ...
and
Wisconsin Wisconsin ( ) is a U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest of the United States. It borders Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake Michigan to the east, Michig ...
, as well a single location in both
North Carolina North Carolina ( ) is a U.S. state, state in the Southeastern United States, Southeastern region of the United States. It is bordered by Virginia to the north, the Atlantic Ocean to the east, South Carolina to the south, Georgia (U.S. stat ...
and
Georgia Georgia most commonly refers to: * Georgia (country), a country in the South Caucasus * Georgia (U.S. state), a state in the southeastern United States Georgia may also refer to: People and fictional characters * Georgia (name), a list of pe ...
. Its headquarters are in
Eau Claire, Wisconsin Eau Claire ( ; lit. "clear water") is a city in Eau Claire County, Wisconsin, Eau Claire and Chippewa County, Wisconsin, Chippewa counties in the U.S. state of Wisconsin. It is the county seat, seat of Eau Claire County. It is the List of citie ...
. Their shops are often located near college areas.


Overview

Kevin and Beth Schippers opened the first restaurant on Water Street in
Eau Claire, Wisconsin Eau Claire ( ; lit. "clear water") is a city in Eau Claire County, Wisconsin, Eau Claire and Chippewa County, Wisconsin, Chippewa counties in the U.S. state of Wisconsin. It is the county seat, seat of Eau Claire County. It is the List of citie ...
in 1988. The store and sandwiches are named after characters in stories Schippers's father used to tell him In 2003, Schippers was awarded Wisconsin's 2003 Emerging Small Business Person from the
Small Business Administration The United States Small Business Administration (SBA) is an independent agency of the United States government that provides support to entrepreneurs and small businesses. The mission of the Small Business Administration is "to maintain and str ...
. Because of Kevin's desire to pursue a career in ministry, in 2003 Schippers sold the franchising company to investors led by primary owner Eric Wolfe. Kevin Schippers continues to own the original Eau Claire location. Erbert & Gerbert's prepare their sandwiches by cutting the bread and taking out the soft white dough part and leaving the fillings on top of the sandwich. In 2009, Erbert & Gerbert's was awarded a Gold Effie Award for their advertising campaign, designed by Colle+McVoy. To celebrate the 20 year anniversary of Erbert & Gerbert's, a commercial was created allegedly using the world's largest Air Vortex Cannon.


Products

Erbert and Gerbert's main menu items are
submarine sandwich A submarine sandwich, commonly known as a sub, is a type of American cold or hot sandwich made from a submarine roll (an elongated bread roll) that is split lengthwise and filled with meats, cheeses, vegetables, and condiments. Although "subma ...
es, and there are 16 sandwiches on the menu. Sandwiches take names such as
Halley's Comet Halley's Comet is the only known List of periodic comets, short-period comet that is consistently visible to the naked eye from Earth, appearing every 72–80 years, though with the majority of recorded apparitions (25 of 30) occurring after ...
and Comet Morehouse, as well as made up names such as Girf and
Narmer Narmer (, may mean "painful catfish", "stinging catfish", "harsh catfish", or "fierce catfish"; ) was an ancient Egyptian king of the Early Dynastic Period, whose reign began at the end of the 4th millennium BC. He was the successor to the Prot ...
. The Erbert and Gerbert's franchise also has gluten-free products.


See also

*
List of submarine sandwich restaurants The following is an incomplete list of notable submarine sandwich restaurants. A submarine sandwich, also known as a sub, wedge, hoagie, hero, gyro, grinder, baguette, or one of many regional naming variations, is a sandwich that consists of a lon ...


References


External links


Official website
{{DEFAULTSORT:Erbert and Gerbert's Companies based in Eau Claire, Wisconsin Fast-food franchises Restaurants in Wisconsin Economy of the Midwestern United States Regional restaurant chains in the United States Restaurants established in 1988 Submarine sandwich restaurants 1988 establishments in Wisconsin