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The Enhanced Versatile Disc (EVD) is an optical-medium-based digital audio/video format, developed by Beijing E-World (a multi-company partnership including SVA, Shinco, Xiaxin, Yuxing, Skyworth, Nintaus, Malata,
Changhong Sichuan Changhong Electric Co., Ltd., doing business as Changhong () domestically and CHiQ internationally, is a Chinese consumer electronics company based in Mianyang, Sichuan, founded in October 1958. In 2004, 90 percent of the television set ...
, and
BBK Electronics BBK Electronics was a Chinese multinational electronics conglomerate. It was a leading consumer electronics brand specialized in audio and video equipment, home entertainment products and home appliances. It also acted as an investor in leadi ...
), as a rival to the
DVD The DVD (common abbreviation for digital video disc or digital versatile disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any ki ...
to avoid the high royalty costs associated with the DVD format. Its development was supported by the
Chinese government The government of the People's Republic of China is based on a system of people's congress within the parameters of a Unitary state, unitary communist state, in which the ruling Chinese Communist Party (CCP) enacts its policies through people's ...
. While it was intended to replace the
DVD The DVD (common abbreviation for digital video disc or digital versatile disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any ki ...
standard in China by 2008, the format had failed to gain traction and ultimately faded into
obsolescence Obsolescence is the process of becoming antiquated, out of date, old-fashioned, no longer in general use, or no longer useful, or the condition of being in such a state. When used in a biological sense, it means imperfect or rudimentary when comp ...
. It was announced on November 18, 2003, by the
People's Republic of China China, officially the People's Republic of China (PRC), is a country in East Asia. With population of China, a population exceeding 1.4 billion, it is the list of countries by population (United Nations), second-most populous country after ...
's
Xinhua News Agency Xinhua News Agency (English pronunciation: ),J. C. Wells: Longman Pronunciation Dictionary, 3rd ed., for both British and American English or New China News Agency, is the official state news agency of the People's Republic of China. It is a ...
as a response to the
DVD-Video DVD-Video is a consumer video format used to store digital video on DVDs. DVD-Video was the dominant consumer home video format in most of the world in the 2000s. As of 2024, it competes with the high-definition Blu-ray Disc, while both rece ...
format and its licensing costs (which some considered excessive). It uses an
optical Optics is the branch of physics that studies the behaviour and properties of light, including its interactions with matter and the construction of instruments that use or detect it. Optics usually describes the behaviour of visible, ultravio ...
storage medium Data storage is the recording (storing) of information (data) in a storage medium. Handwriting, phonographic recording, magnetic tape, and optical discs are all examples of storage media. Biological molecules such as RNA and DNA are con ...
in CD size (120 mm) that is physically a
DVD The DVD (common abbreviation for digital video disc or digital versatile disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any ki ...
disc with the same UDF file system.
China China, officially the People's Republic of China (PRC), is a country in East Asia. With population of China, a population exceeding 1.4 billion, it is the list of countries by population (United Nations), second-most populous country after ...
started development on EVD in 1999, because DVD Video ( CSS,
Macrovision TiVo Corporation, formerly known as the Rovi Corporation and Macrovision Solutions Corporation, was an American technology company headquartered in San Jose, California. Now operating as Xperi, the company is primarily involved in licensing ...
, etc.) and
MPEG-2 MPEG-2 (a.k.a. H.222/H.262 as was defined by the ITU) is a standard for "the generic coding of moving pictures and associated audio information". It describes a combination of lossy video compression and lossy audio data compression methods ...
(Video and Systems) licensing costs were relatively high—reportedly in the range of $13–$20
USD The United States dollar (symbol: $; currency code: USD) is the official currency of the United States and several other countries. The Coinage Act of 1792 introduced the U.S. dollar at par with the Spanish silver dollar, divided it int ...
per hardware video player. Soon after, Prototype EVD discs and software players were presented in April 2004. As the disc is physically a DVD it could be read with any computer DVD drive. Successful copies were made with DVD-R discs. Despite its versatility, the number of films ever offered in the format was very limited. The audio codec was to come from
Coding Technologies Coding Technologies AB was a Swedish technology company that pioneered the use of spectral band replication in Advanced Audio Coding. It is a major provider of audio compression technologies for digital broadcasting. Background The company wa ...
and was called the EAC ( Enhanced Audio Codec) 2.0. It is the successor of a prior design known as EAC and works on the basis of
spectral band replication Spectral band replication (SBR) is a technology to enhance audio or speech codecs, especially at low bit rates and is based on harmonic redundancy in the frequency domain. It can be combined with any Audio compression (data), audio compression co ...
. EAC 2.0 supports mono,
stereo Stereophonic sound, commonly shortened to stereo, is a method of sound reproduction that recreates a multi-directional, 3-dimensional audible perspective. This is usually achieved by using two independent audio channels through a configurat ...
and 5.1
surround sound Surround sound is a technique for enriching the fidelity and depth of sound reproduction by using multiple audio channels from speakers that surround the listener ( surround channels). Its first application was in movie theaters. Prior to ...
. The original plan was that the video codecs VP5 and VP6 from
On2 Technologies On2 Technologies, formerly known as The Duck Corporation, was a small publicly traded company (on the American Stock Exchange), founded in New York City in 1992 and headquartered in Clifton Park, New York, that designed video codec technology. ...
would be used. These are more efficient than MPEG-2 Video and could enable the disc to store
HDTV High-definition television (HDTV) describes a television or video system which provides a substantially higher image resolution than the previous generation of technologies. The term has been used since at least 1933; in more recent times, it ref ...
resolutions, which the standard DVD format does not support. With EVD, royalties to On2 for the VP6 codec part of the EVD design were anticipated to be about US$2 per video player (a much lower fee than that associated with MPEG-2 Video). However, a contract dispute rapidly developed between On2 and Beijing E-World (the consortium of companies developing the EVD format). On2 announced in April 2004 that it was not being properly paid and would file multiple breach of contract claims against E-World for arbitration. Approximately one year later, the arbitrator dismissed all of On2's claims and ruled that nothing was owed to On2, primarily because no significant number of player devices had ever been produced by the E-World companies. While the EVD format design including VP6 had been proposed to the Chinese government to become a standard, the effort appears to have stalled at that point and no further progress is evident. Following this, very little news was available about EVD until December 6, 2006, when 20 Chinese electronic firms unveiled 54 prototype EVD players, announcing their intention to fully switch to this format by 2008 in an effort to decrease dependency on foreign electronic products and establish a niche in the market. While many devices were made, the format failed to replace the DVD standard. The
Chinese government The government of the People's Republic of China is based on a system of people's congress within the parameters of a Unitary state, unitary communist state, in which the ruling Chinese Communist Party (CCP) enacts its policies through people's ...
had reported the overcoming of development, chip-design and production problems with EVD. The team had applied for 25 patents, of which at least seven have been granted. While Beijing E-World sought widespread adoption for the EVD, the format has not had any new compatible hardware released since 2008.


List of EVDs released

* ''
Big Momma's House ''Big Momma's House'' is a 2000 crime comedy film, directed by Raja Gosnell, and written by Darryl Quarles and Don Rhymer. The film stars Martin Lawrence as an FBI agent who is tasked with tracking down an escaped convict and his loot, by goi ...
'' (
2002 The effects of the September 11 attacks of the previous year had a significant impact on the affairs of 2002. The war on terror was a major political focus. Without settled international law, several nations engaged in anti-terror operation ...
) * '' Black Mask 2: City of Masks'' (
2002 The effects of the September 11 attacks of the previous year had a significant impact on the affairs of 2002. The war on terror was a major political focus. Without settled international law, several nations engaged in anti-terror operation ...
) * '' Hero (Director's Cut)'' (
2002 The effects of the September 11 attacks of the previous year had a significant impact on the affairs of 2002. The war on terror was a major political focus. Without settled international law, several nations engaged in anti-terror operation ...
) * ''
House of Flying Daggers ''House of Flying Daggers'' () is a 2004 ''wuxia'' martial arts film from China, directed by Zhang Yimou and starring Takeshi Kaneshiro, Andy Lau, and Zhang Ziyi. It opened in limited release within the United States on 3 December 2004, in New ...
'' (
2004 2004 was designated as an International Year of Rice by the United Nations, and the International Year to Commemorate the Struggle Against Slavery and Its Abolition (by UNESCO). Events January * January 3 – Flash Airlines Flight 60 ...
)


See also

*
China Blue High-definition Disc China Blue High-Definition (CBHD; ; alternatively "China High Definition DVD") is a high definition optical disc format announced in September 2007 by the Optical Memory National Engineering Research Center (OMNERC) of Tsinghua University in Chi ...
(a follow-on to EVD based on HD-DVD technology) * China Video Disc (CVD) (a Chinese standard based on
VCD Video CD (abbreviated as VCD, and also known as Compact Disc Digital Video), (not to be confused with CD Video which is a type of LaserDisc, Laserdisc) is a home video format and the first format for distributing films on standard optical di ...
) *
Audio Video Standard Audio Video Coding Standard (AVS) refers to the digital audio and digital video series compression standard formulated by the Audio and Video coding standard workgroup of China. Work began in 2002, and three generations of standards were publish ...
(a newly created audio/video format designed for use in the EVD standard) *
Theora Theora is a free lossy video compression format. It was developed by the Xiph.Org Foundation and distributed without licensing fees alongside their other free and open media projects, including the Vorbis audio format and the Ogg contai ...
(based upon On2 Technologies' VP3 codec) * Competing technologies:
Blu-ray Disc Blu-ray (Blu-ray Disc or BD) is a Digital media, digital optical disc data storage format designed to supersede the DVD format. It was invented and developed in 2005 and released worldwide on June 20, 2006, capable of storing several hours of ...
,
HD DVD HD DVD (short for High Density Digital Versatile Disc) is an obsolete high-density optical disc format for storing data and playback of high-definition video.
(defunct), FVD, HVD


External links


China released its EVD specs

EE Times article on EVD




* ttp://www.pcworld.com/article/id,128212-c,dvdtechnology/article.html China Readies DVD Rival Format Push {{Homevid 120 mm discs Video storage Audiovisual introductions in 2003 Chinese inventions Optical discs