Eastpoint Mall () is a shopping mall located in

Simei Simei ( ) is an estate located in Tampines, Tampines Town in the East Region, Singapore, Eastern Region of Singapore. The name ''Simei'' is pinyin for "Four Beauties" in Chinese. Formerly known as Tampines South, it was officially renamed to Sime ...

Singapore Singapore, officially the Republic of Singapore, is an island country and city-state in Southeast Asia. The country's territory comprises one main island, 63 satellite islands and islets, and one outlying islet. It is about one degree ...

beside

Simei MRT station Simei MRT station is an above-ground Mass Rapid Transit (Singapore), Mass Rapid Transit (MRT) station on the East–West MRT line, East–West line (EWL) in Tampines, Singapore. Operated by SMRT Trains, the station serves the eponymous Simei, S ...

. It was formerly known for its wide selection of educational and enrichment centres and its pet shop (The Pet Safari), which was once the largest in Asia. The mall is owned by

NTUC Income Income Insurance Limited, commonly known as Income and previously also known as NTUC Income, is a Singaporean insurance company that offers life, health and general insurance. Initially founded as a cooperative A cooperative (also known ...

, and is managed by Frasers Property.

History

Eastpoint Mall was developed by Far East Organisation and was completed in November 1996, followed by an official opening in January 1997 by then Minister for National Development Mr

Lim Hng Kiang Lim Hng Kiang ( zh, s=林勋强, p=Lín Xūnqiáng, poj=Lîm Hng-kiâng, first=poj; born 9 April 1954) is a Singaporean former politician who served as Minister for Trade and Industry between 2004 and 2018, Minister in the Prime Minister's Off ...

. Like other suburban malls at that time, it had a Studio City cinema, an NTUC Fairprice supermarket, an Oriental Grand department store, food court, a Funpolis arcade and Popular book store as anchors. It also had an array of speciality shops and restaurants. The mall pioneered several firsts, such as a rooftop children's pool and a wet market (The Pasar by FairPrice) on the ground level of the mall. In 1998, the property was sold to NTUC Income Insurance Co-operative Pte Ltd. In June 1999, Studio City Cinemas went bust due to low patronage and was replaced by

Golden Village Golden Village is a cinema operator in Singapore. It also is a partner of Orange Sky Golden Harvest, a Hong Kong-based film production company. Established in 1992 as a joint venture between Golden Harvest and Village Roadshow, the company ope ...

in November that year. The wet market was replaced by local pet retailer The Pet Safari. Oriental Grand moved out after filing for bankruptcy, and its space was taken up by

Best Denki is a Japanese electronics retailer with outlets across Japan, Singapore, Indonesia and Malaysia. It operated in Hong Kong and Taiwan from the late 1980s until 2011 and 2017 respectively. Best Denki headquarters is located in Fukuoka. Previously, ...

. In the early 2000s, the mall underwent a minor facelift and a repositioning exercise in a bid to address its dwindling patronage due to competition from the malls at

Tampines Tampines ( or ) is the Regional centre (Singapore), regional centre of the East Region, Singapore, East Region of Singapore. With a population of 284,560 living across its five subzones as of 2024, it is the most populous Planning Areas of Sin ...

and the city. As a result, Golden Village closed in early 2002 and was replaced by a bunch of tuition and enrichment centres. The rooftop children's pool was also closed at the same time as well. In 2006, several anchor tenants, including The Pet Safari and Best Denki, withdrew or moved into smaller premises. Minor renovation works were also carried out as well. The mall did not undergo any major refurbishments until March 2013, when it was revamped with a new exterior facade, a change in interior layout and an increase in retail space with a refreshed tenant mix. Several anchor tenants returned and were relocated to different levels, such as

NTUC FairPrice NTUC FairPrice is the largest supermarket chain in Singapore. The company is a co-operative of the National Trades Union Congress (NTUC). The group has more than 100 supermarkets across the island, with over 160 outlets of Cheers convenience s ...

taking up the entirety of Level 5, and Challenger and

Daiso is a franchise of 100-yen shops founded in Japan. Its headquarters are in Higashihiroshima, Hiroshima Prefecture. Daiso has locations in 25 countries and regions worldwide. History Daiso was originally opened as a street vending shop with ...

reallocated to Basement 1. The food court was reallocated to Level 4, operated by Food Junction. Level 6 remains allocated to tuition and enrichment centres, a childcare centre and a nautical themed playground.

McDonald's McDonald's Corporation, doing business as McDonald's, is an American Multinational corporation, multinational fast food chain store, chain. As of 2024, it is the second largest by number of locations in the world, behind only the Chinese ch ...

, for the first time in the area, was added and positioned in the outer area of the mall, with two levels of patron seating. The mall reopened in December 2014.

External links

Official website

References

{{Singapore malls Shopping malls established in 1996 1996 establishments in Singapore Shopping malls in Singapore Simei