Då Som Nu För Alltid
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''Då som nu för alltid'' (
Swedish Swedish or ' may refer to: Anything from or related to Sweden, a country in Northern Europe. Or, specifically: * Swedish language, a North Germanic language spoken primarily in Sweden and Finland ** Swedish alphabet, the official alphabet used by ...
for ''Then as Now Forever'') is the twelfth and final studio album by Swedish
alternative rock Alternative rock (also known as alternative music, alt-rock or simply alternative) is a category of rock music that evolved from the independent music underground of the 1970s. Alternative rock acts achieved mainstream success in the 1990s w ...
band
Kent Kent is a Ceremonial counties of England, ceremonial county in South East England. It is bordered by Essex across the Thames Estuary to the north, the Strait of Dover to the south-east, East Sussex to the south-west, Surrey to the west, and Gr ...
. The album was released on 20 May 2016 by
RCA Records RCA Records is an American record label owned by Sony Music Entertainment, a subsidiary of Sony Group Corporation. It is one of Sony Music's four flagship labels, alongside Columbia Records (its former longtime rival), Arista Records and Epic R ...
and
Sony Music Sony Music Entertainment (SME), commonly known as Sony Music, is an American multinational music company owned by Japanese conglomerate Sony Group Corporation. It is the recording division of Sony Music Group, with the other half being the ...
.


Background

In June 2015, ''
Expressen (''The Express'') is one of two nationwide evening newspapers in Sweden. Describing itself as independent liberal, was founded in 1944; its symbol is a wasp and its slogans are "it stings" or " to your rescue". The newspaper awards the cultu ...
'' reported that Kent were to record their twelfth studio album in
Electric Lady Studios Electric Lady Studios is a recording studio in Greenwich Village, New York City. It was commissioned by rock musician Jimi Hendrix in 1968 and designed by architect John Storyk and audio engineer Eddie Kramer. It was completed by 1970. Hendrix ...
in
New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...
. Kent posted a picture on their official
Facebook Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
page in December 2015 writing, "Thanks for now, Electric Lady Studios". On 14 March 2016, Kent announced the release of ''Då som nu för alltid'' on
RCA Records RCA Records is an American record label owned by Sony Music Entertainment, a subsidiary of Sony Group Corporation. It is one of Sony Music's four flagship labels, alongside Columbia Records (its former longtime rival), Arista Records and Epic R ...
and
Sony Music Sony Music Entertainment (SME), commonly known as Sony Music, is an American multinational music company owned by Japanese conglomerate Sony Group Corporation. It is the recording division of Sony Music Group, with the other half being the ...
. It is Kent's first album on Sony Music since '' En plats i solen'' (2010). "
Egoist Egoism is a philosophy concerned with the role of the self, or , as the motivation and goal of one's own action. Different theories of egoism encompass a range of disparate ideas and can generally be categorized into descriptive or normative ...
" was announced as the album's first single, and it was released on the same date. However, on 17 April 2016 Kent announced the track listing which omitted "Egoist". Instead, "Vi är inte längre där" was released as the album's first single on 3 May 2016.


Critical reception

Anders Nunstedt of ''
Expressen (''The Express'') is one of two nationwide evening newspapers in Sweden. Describing itself as independent liberal, was founded in 1944; its symbol is a wasp and its slogans are "it stings" or " to your rescue". The newspaper awards the cultu ...
'' wrote: "''Då som nu för alltid'' grows with each listen. ..The songs reflect a band that decided to quit, not a band that gave up. A large part of the strength lies in Kent's feeling for the details." Håkan Steen of ''
Aftonbladet (, lit. "The evening paper") is a Swedish language, Swedish daily tabloid newspaper published in Stockholm, Sweden. It is one of the largest daily newspapers in the Nordic countries. History and profile The newspaper was founded by Lar ...
'' wrote: "The single 'Vi är inte längre där' sounds even better placed in its context on the album. Very much the essence of late Kent, grand melancholy pop. ..'Den sista sången', sad – of course – farewell ballad set in California and New York. It may be about a relationship, but of course it's also a farewell to the audience. A children's choir tunes in and not an eye is dry." Sara-Märta Höglund of ''
Svenska Dagbladet (, "The Swedish Daily News"), abbreviated SvD, is a daily List of Swedish newspapers, newspaper published in Stockholm, Sweden. History and profile The first issue of appeared on 18 December 1884. During the beginning of the 1900s the pap ...
'' wrote: "What I hear are four legends of self-awareness who leave the youth behind - who have the guts to quit while they're still on top." Fredrik Strage of ''
Dagens Nyheter (, ), abbreviated ''DN'', is a daily newspaper in Sweden. It is published in Stockholm and aspires to full national and international coverage, and is widely considered Sweden's newspaper of record A newspaper of record is a major nationa ...
'' wrote: "On the album, however, there is no trace of the commercial's magnificent soundtrack. ''Då som nu för alltid'' is a soft continuation of the synth rock that the band developed on their last records: light disco beats, airy choruses, clear guitar loops and an elegant melancholy. The music is more pleasant than bombastic and not the least bit goth."Kent: Då som nu för alltid
''Dagens Nyheter''


Track listing


Personnel

Credits adapted from the liner notes of ''Då som nu för alltid''.


Kent

*
Joakim Berg Herbert Joakim "Jocke" Berg (born 16 March 1970) is a Swedish singer and songwriter, best known as the lead singer of the alternative rock band Kent. Biography Berg was born and grew up in Eskilstuna. He moved to Stockholm in 1993 after the fou ...
– music, lyrics, vocals, guitar, backing vocals, keyboards, piano, programming *
Martin Sköld Martin Sköld (born 2 October 1970 in Sparreholm, Södermanland) is a Swedish musician who played bass and keyboards in the Swedish alternative rock band Kent. Alongside lead singer Joakim Berg he was responsible for writing the band's music. ...
– bass, keyboards, programming *
Sami Sirviö Sami Sirviö (born 28 May 1970) is a Sweden Finnish musician and former lead guitarist of the now discontinued Swedish rock band Kent. Biography Sirviö formed Kent in 1990 along with vocalist Joakim Berg, bassist Martin Sköld, drummer Markus ...
– guitar, keyboards, programming *
Markus Mustonen Markus Mikael Randolph Mustonen (born 20 January 1973) is a Sweden Finnish musician who played drums, keyboards and piano in the Swedish alternative rock band Kent Kent is a Ceremonial counties of England, ceremonial county in South East En ...
– drums, backing vocals, percussion, keyboards, piano


Additional musicians

*Naomi Pilgrim – backing vocals on track 1, 2, 3, 4 *Carolina Wallin Pérez – backing vocals on track 1, 2, 3, 4 *
Anna Ternheim Anna Ternheim (born 31 May 1978) is a Swedish singer-songwriter. Early life Ternheim was born 31 May 1978 in Stockholm, Sweden. When she was 10 years old she began playing the guitar, writing songs and performing. During a year abroad in Atlant ...
– vocals on track 5 *Liv Berg – music on track 11, lyrics on track 11, backing vocals on track 11 *Ava Berg – music on track 11, lyrics on track 11, backing vocals on track 11 *Sixten Berg – music on track 11, lyrics on track 11, synth bass on track 11 *Samuel Bergsten – backing vocals on track 11 *Leo Coval – backing vocals on track 11 *Axel Henriksson – backing vocals on track 11 *Sofia Magnusson – backing vocals on track 11


Technical

*
Kent Kent is a Ceremonial counties of England, ceremonial county in South East England. It is bordered by Essex across the Thames Estuary to the north, the Strait of Dover to the south-east, East Sussex to the south-west, Surrey to the west, and Gr ...
producer *Stefan Boman – recording, mixing on track 2, 4, 9, 11 *Gosha Usov – studio assistant *Michael Ilbert – mixing on track 1, 3, 5, 6, 7, 10 *Simon Sigfridsson – recording, mixing on track 8 *Joakim Berg – recording, mixing on track 8 *Sami Sirviö – recording *
Emily Lazar Emily B. Lazar is an American mastering engineer. She is the founder, president, and chief mastering engineer of The Lodge, an audio mastering facility that has operated in New York City's Greenwich Village since 1997. She won a Grammy Award for ...
– mastering *Chris Allgood – mastering assistant


Artwork

*Thomas Ökvist – design *Peter Gehrke – photography


Charts


Weekly charts


Year-end charts


References

{{DEFAULTSORT:Da som nu for alltid 2016 albums Kent (band) albums 2010s Swedish-language albums Pop rock albums by Swedish artists