Don't Be Cruel (album)
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''Don't Be Cruel'' is the second studio album by American singer
Bobby Brown Robert Barisford Brown Sr. (born February 5, 1969) is an American singer, songwriter, rapper, and dancer. Alongside frequent collaborator Teddy Riley, he is recognized as a pioneer of new jack swing: a fusion of hip-hop and Contemporary R&B, R ...
. It was released in the United States on June 20, 1988, by
MCA Records MCA Records was an American record label owned by MCA Inc. established in 1972, though MCA had released recordings under that name in the UK from the 1960s. The label achieved success in the 1970s through the 1980s, often by acquiring other ...
. MCA changed producers for this album and had Brown work with hit-making songwriting and production duo Babyface and L.A. Reid. Brown dedicated the album to his deceased best friend James "Jimbo" Flint who was stabbed to death when Brown was aged 11. ''Don't Be Cruel'' incorporates
new jack swing New jack swing, new jack, or swingbeat is a fusion genre of the rhythms and production techniques of hip hop and dance-pop, and the urban contemporary sound of R&B. Spearheaded by producers Teddy Riley, Bernard Belle, Jimmy Jam and Te ...
, R&B,
funk Funk is a music genre that originated in African-American communities in the mid-1960s when musicians created a rhythmic, danceable new form of music through a mixture of various music genres that were popular among African-Americans in the ...
,
dance Dance is an The arts, art form, consisting of sequences of body movements with aesthetic and often Symbol, symbolic value, either improvised or purposefully selected. Dance can be categorized and described by its choreography, by its repertoir ...
and
soul The soul is the purported Mind–body dualism, immaterial aspect or essence of a Outline of life forms, living being. It is typically believed to be Immortality, immortal and to exist apart from the material world. The three main theories that ...
. ''Don't Be Cruel'' peaked at number one on the US ''Billboard'' 200 and included five top 10 ''Billboard'' Hot 100 hits, with "
My Prerogative "My Prerogative" is a song by American singer Bobby Brown from his second studio album, '' Don't Be Cruel'' (1988). It was released in 1988, as the second single from the album. After recording sessions were completed, Brown and producer Gene ...
" being a US number-one hit. Three of the singles also reached number one on ''Billboard''s Hot R&B Songs chart. "My Prerogative" was also the second-biggest single of 1989, ranking at number two on the
Billboard Year-End Hot 100 singles of 1989 A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large adverti ...
. The album also spent a total of 11 non-consecutive weeks atop the ''Billboard'' R&B Albums chart over the course of 1988 and 1989. Internationally, it reached number one in Ireland and the top five in Australia, New Zealand, and the United Kingdom. At the 32nd Grammy Awards, Brown won Best Male R&B Vocal Performance for "
Every Little Step "Every Little Step" is a 1989 single by American singer Bobby Brown, written by L.A. Reid and Kenneth "Babyface" Edmonds and released by MCA Records. Released as the fourth single on his second album '' Don't Be Cruel'' it reached number three ...
". ''Don't Be Cruel'' received extremely positive reviews from music critics''.'' It was far more successful than Brown's debut album, spending a total of six weeks on top of the ''Billboard'' 200 and being the best-selling album of 1989 in the United States. On April 28, 1995, it was certified 7× Platinum by the
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
(RIAA). The album sold over 12 million copies worldwide in total. In 2015, ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...
'' ranked ''Don't Be Cruel'' at number 82 on its list of the Greatest of All Time ''Billboard'' 200 Albums. The album received a 2-CD deluxe edition release commemorating its 35th anniversary on June 16, 2023 by Iconoclassic Records. This deluxe edition was subsequently removed from sale, for undisclosed reasons.


Development

Brown changed producers for this album, and worked extensively with hit-making songwriting and production duo Babyface and L.A. Reid. Alex Henderson of
AllMusic AllMusic (previously known as All-Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Mus ...
writes:


Singles

All five singles released from the album reached the top 10 of the ''Billboard'' Hot 100. "Don't Be Cruel" was released as the lead single. The second single, "My Prerogative", earned Brown his first number one on the ''Billboard'' Hot 100. "My Prerogative" also reached number two on the Year-End ''Billboard'' Hot 100 Singles of 1989. Three of the singles also reached number one on ''Billboard''s Hot R&B Songs chart. All singles except "Roni" were certified
Gold Gold is a chemical element; it has chemical symbol Au (from Latin ) and atomic number 79. In its pure form, it is a brightness, bright, slightly orange-yellow, dense, soft, malleable, and ductile metal. Chemically, gold is a transition metal ...
by the
RIAA The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
.


Commercial performance

''Don't Be Cruel'' debuted at number 74 on the ''Billboard'' 200 on July 23, 1988. It wasn't until six months later that the album reached number one, starting a six-week non-consecutive run at number one, from January 21, 1989 – February 4, 1989 and February 18, 1989 – March 4, 1989. Its reign at number one was interrupted for one week by
Guns N' Roses Guns N' Roses is an American hard rock band formed in Los Angeles, California in 1985 as a merger of local bands L.A. Guns and Hollywood Rose. When they signed to Geffen Records in 1986, the band's "classic" line-up consisted of vocalist Axl R ...
' '' Appetite for Destruction''. The album also spent a total of 11 non-consecutive weeks atop the ''Billboard'' R&B/Hip-Hop Albums chart over the course of 1988 and 1989. It spent an eight-week non-consecutive run at number one from September–November 1988, and then returned to number one four months later in March 1989. ''Don't Be Cruel'' was the best-selling album of 1989 in the United States, and finished number one on the ''Billboard'' Year-End album chart. Eventually the album sold 12 million copies worldwide in less than a decade.


Track listing


Personnel

Credits adapted from
AllMusic AllMusic (previously known as All-Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Mus ...
. * Richard Aguon – drum fills (8), drums (8,9), background vocals (8, 9) * Babyface – mixing (1, 2, 4–6, 11), producer (1, 2, 4–6, 11), background vocals (2, 4–6) * Bernard Belle – background vocals (2, 7) * Ollie Bolds – background vocals (8, 9) *
Bobby Brown Robert Barisford Brown Sr. (born February 5, 1969) is an American singer, songwriter, rapper, and dancer. Alongside frequent collaborator Teddy Riley, he is recognized as a pioneer of new jack swing: a fusion of hip-hop and Contemporary R&B, R ...
– primary artist, producer (3, 7, 10), background vocals (all tracks) * Tommy Brown – finger snaps (8), production coordination * Emilio Conesa – guitar (8) * Kirk Crumpler – bass (8), synthesizer (8), synthesizer bass (8) * Michael Denten – drum technician (8), engineer (8,9), mixing (8,9), background vocals (8, 9) * Lee Drakeford – background vocals (2, 7) * Don Emerson – assistant engineer (1, 2 4–6, 11) * Jon Gass – engineer (6), mixing, special edits (1, 2, 4–6, 11) * Mitch Gibson – engineer (10) * Todd Gray – photography * Toni Greene – assistant engineer (1, 2, 4–6, 11) * Gene Griffin – producer (3, 7) * Portia Griffin – background vocals (10) * John Guggenheim – assistant engineer (1, 2, 4–6, 11) * Aaron Hall – background vocals (3, 7) *Timmy Gatling - Composer (3,7) * Steve Hall – mastering * Fred Howard – assistant engineer (1, 2, 4–6, 11) * Ja – art direction * Howard Johnston – engineer (8, 9) * Gordon Jones – multi instruments (10), producer (10), background vocals (10) * K2 – assistant engineer (8, 9) * Kayo – guest artist, background vocals (2, 4, 6) * Ruben Laxamana – engineer (8), special effects (8) * Melecio Magdaluyo – soprano saxophone (8) * Dennis Mitchell – engineer (2, 7), mixing (2, 7) * Julie Moss – design * Lee Peters – background vocals (8, 9) * Ben Reyes – keyboards (8, 9) * L.A. Reid – producer (1, 2, 4–6, 11) * Markell Riley – drum programming (3, 7) *
Teddy Riley Edward Theodore Riley (born October 8, 1967) is an American record producer, singer, and songwriter credited with the creation of the R&B and hip-hop fusion genre, new jack swing. Musical artists who utilized Riley's production and songwri ...
– keyboards (3, 7), mixing (3, 7), background vocals (3, 7) * Percy Scott – keyboards (8, 9) * Louil Silas, Jr. – executive producer, remixing (9) * Daryl Simmons – background vocals (2, 4–6) * Mark Slagle – assistant engineer (8, 9) * Dewayne Sweet – drums (8), keyboards (8, 9), synthesizer, synthesizer bass (8,9) *
Ralph Tresvant Ralph Edward Tresvant (born May 16, 1968) is an American singer, songwriter, and record producer, best known as the lead singer of R&B group New Edition. As a solo artist, Tresvant released his double platinum-selling debut album '' Ralph Tres ...
– background vocals * Ronnie Watkins – background vocals (8) * Karyn White – guest artist, background vocals (2, 4, 6) * Larry White – Larry White – assistant engineer (8, 9), bass (8), drums (8), guitar (8), keyboards (8, 9), mixing (8, 9), producer (8, 9), background vocals (8)


Charts


Weekly charts


Year-end charts


Certifications


References


See also

* List of number-one R&B albums of 1988 (U.S.) * List of number-one R&B albums of 1989 (U.S.) * List of number-one albums of 1989 (U.S.) * ''Billboard'' Year-End {{Authority control 1988 albums Bobby Brown albums MCA Records albums Albums produced by L.A. Reid Albums produced by Babyface (musician)