Domino's Pizza Enterprises Ltd. (DPE) is the largest pizza chain in Australia in terms of network stores numbers and network sales, as well as the largest franchisee for the US Domino's brand in the world. DPE is the exclusive master franchise for the Domino's brand network in

Australia Australia, officially the Commonwealth of Australia, is a country comprising mainland Australia, the mainland of the Australia (continent), Australian continent, the island of Tasmania and list of islands of Australia, numerous smaller isl ...

New Zealand New Zealand () is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and List of islands of New Zealand, over 600 smaller islands. It is the List of isla ...

Belgium Belgium, officially the Kingdom of Belgium, is a country in Northwestern Europe. Situated in a coastal lowland region known as the Low Countries, it is bordered by the Netherlands to the north, Germany to the east, Luxembourg to the southeas ...

France France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlan ...

The Netherlands , Terminology of the Low Countries, informally Holland, is a country in Northwestern Europe, with Caribbean Netherlands, overseas territories in the Caribbean. It is the largest of the four constituent countries of the Kingdom of the Nether ...

Japan Japan is an island country in East Asia. Located in the Pacific Ocean off the northeast coast of the Asia, Asian mainland, it is bordered on the west by the Sea of Japan and extends from the Sea of Okhotsk in the north to the East China Sea ...

Germany Germany, officially the Federal Republic of Germany, is a country in Central Europe. It lies between the Baltic Sea and the North Sea to the north and the Alps to the south. Its sixteen States of Germany, constituent states have a total popu ...

Luxembourg Luxembourg, officially the Grand Duchy of Luxembourg, is a landlocked country in Western Europe. It is bordered by Belgium to the west and north, Germany to the east, and France on the south. Its capital and most populous city, Luxembour ...

Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia. The main geography of Taiwan, island of Taiwan, also known as ''Formosa'', lies between the East China Sea, East and South China Seas in the northwestern Pacific Ocea ...

Malaysia Malaysia is a country in Southeast Asia. Featuring the Tanjung Piai, southernmost point of continental Eurasia, it is a federation, federal constitutional monarchy consisting of States and federal territories of Malaysia, 13 states and thre ...

Singapore Singapore, officially the Republic of Singapore, is an island country and city-state in Southeast Asia. The country's territory comprises one main island, 63 satellite islands and islets, and one outlying islet. It is about one degree ...

, and

Cambodia Cambodia, officially the Kingdom of Cambodia, is a country in Southeast Asia on the Mainland Southeast Asia, Indochinese Peninsula. It is bordered by Thailand to the northwest, Laos to the north, and Vietnam to the east, and has a coastline ...

. , across these markets, DPE has over 3,700 stores. In May 2005 DPE became the first publicly listed pizza company in Australia. In 2018, Domino's was inducted into the Queensland Business Leaders Hall of Fame.

History

Australia

The first Domino's store to open in Australia was in Springwood, Queensland, in 1983, and offered home delivery after home delivery was introduced into Australia by the Pizza Oven Family Restaurants located at multiple sites all over the southside of

Brisbane Brisbane ( ; ) is the List of Australian capital cities, capital and largest city of the States and territories of Australia, state of Queensland and the list of cities in Australia by population, third-most populous city in Australia, with a ...

owned by Paul Hughes & Bill Kerwick in 1981. The Australian and New Zealand Master Franchise was bought by Silvio's Dial-a-Pizza in 1993. In 1995, the two brands merged and rebranded as Domino's Pizza. In 1997, Domino's established the Domino's Partners Foundation. In 2000, Silvio's Dial-a-Pizza was renamed Domino's Pizza Australia. In 2001, Don Meij and Grant Bourke, the two largest franchisees at the time, merged their stores into the corporate store network to bring the total number of stores to 50 corporate stores and 128 franchised stores. In 2005, Domino's Pizza Australia was listed on the

Australian Securities Exchange Australian Securities Exchange Ltd (ASX) is an Australian public company that operates Australia's primary Exchange (organized market), securities exchange, the Australian Securities Exchange (sometimes referred to outside of Australia as, or c ...

, becoming the first publicly listed Australian pizza company. In 2009, Domino's Australia launched an application on

iPhone The iPhone is a line of smartphones developed and marketed by Apple that run iOS, the company's own mobile operating system. The first-generation iPhone was announced by then–Apple CEO and co-founder Steve Jobs on January 9, 2007, at ...

s. In 2011, the company launched an online ordering mobile website and an application for ordering on Android devices. By 2013, Domino's had launched its 500th Australian store in

Melbourne Melbourne ( , ; Boonwurrung language, Boonwurrung/ or ) is the List of Australian capital cities, capital and List of cities in Australia by population, most populous city of the States and territories of Australia, Australian state of Victori ...

Beaconsfield Beaconsfield ( ) is a market town and Civil parishes in England, civil parish in Buckinghamshire, England, northwest of central London and southeast of Aylesbury. Three other towns are within : Gerrards Cross, Amersham and High Wycombe. The ...

suburb, becoming Australia's largest pizza chain in terms of store numbers and sales. In 2013, the company launched Pizza Mogul, an initiative to boost customer retention via social media. In 2015, Domino's launched GPS Driver Tracker, which allows customers to track their orders from the store. In 2016, Domino's Australia launched the world's first autonomous delivery vehicle Domino's Robotic Unit (DRU). That same year, the company launched the registered charity Giver for Good. In 2017, Domino's Australia installed the world's largest commercial Tesla Powerwall battery storage system in one of its Sydney stores to overcome the limited capability of the electrical grid. Currently, there are around 700 Domino's stores in Australia, making it the biggest pizza franchise business in the country. The Australian stores are spread across the country, from the main capital cities like

Canberra Canberra ( ; ) is the capital city of Australia. Founded following the Federation of Australia, federation of the colonies of Australia as the seat of government for the new nation, it is Australia's list of cities in Australia, largest in ...

Adelaide Adelaide ( , ; ) is the list of Australian capital cities, capital and most populous city of South Australia, as well as the list of cities in Australia by population, fifth-most populous city in Australia. The name "Adelaide" may refer to ei ...

, and

Sydney Sydney is the capital city of the States and territories of Australia, state of New South Wales and the List of cities in Australia by population, most populous city in Australia. Located on Australia's east coast, the metropolis surrounds Syd ...

, to more rural areas like Armidale. In mid-August 2024, Kerry Hayman succeeded her brother Meij as CEO of Domino's Australia and New Zealand. Between 2023 and 2024, Domino's Pizza Australia faced declining revenue internationally due to competition from home delivery service Uber Eats and in response closed some stores in international locations. In November 2024, Meij announced his retirement effective from 6 November 2024, to be succeeded by Mark van Dyck. Still, Meij planned to continue collaborating with the board and van Dyck over 2025 to ensure a smooth transition. In May 2025, Hayman announced her impending resignation to take effect in August.

New Zealand

In 2003, Domino's entered the

fast food market, competing with both rival pizza chain Pizza Hut and local pizza chain Hell Pizza. In January 2005, Domino's acquired the Australian pizza chain Pizza Haven's 35 New Zealand stores. By that stage, Domino's had 16 stores based in the

North Island The North Island ( , 'the fish of Māui', historically New Ulster) is one of the two main islands of New Zealand, islands of New Zealand, separated from the larger but less populous South Island by Cook Strait. With an area of , it is the List ...

; with the acquisition bringing the total number of Domino's-owned stores across New Zealand to 51. Most Pizza Haven stores were given the option of converting to Domino's stores while some stores were able to stay branded under Pizza Haven. All New Zealand-based Pizza Haven stores subsequently converted Domino's. Domino's New Zealand was the first to introduce drone-delivery pizza in November 2016, partnering with Flirtey Drone Delivery. In November 2021, Dominos's New Zealand signed up to animal welfare group Animals Aotearoa's "Better Chicken Commitment" to avoid using fast-growing chickens. In April 2023, SkyDrop became the first New Zealand company to gain approval from the Civil Aviation Authority to launch regular drone home deliveries for Domino's in Huntly. In January 2024, Domino's New Zealand launched a

Māori language Māori (; endonym: 'the Māori language', commonly shortened to ) is an Eastern Polynesian languages, Eastern Polynesian language and the language of the Māori people, the indigenous population of mainland New Zealand. The southernmost membe ...

menu in collaboration with the Māori Language Commission.

Europe

By 2013, Domino's Pizza Enterprises had acquired Domino's operations in

, and the

Netherlands , Terminology of the Low Countries, informally Holland, is a country in Northwestern Europe, with Caribbean Netherlands, overseas territories in the Caribbean. It is the largest of the four constituent countries of the Kingdom of the Nether ...

. By 2018, the company had also acquired Domino's operations in

Monaco Monaco, officially the Principality of Monaco, is a Sovereign state, sovereign city-state and European microstates, microstate on the French Riviera a few kilometres west of the Regions of Italy, Italian region of Liguria, in Western Europe, ...

and

. In 2019 Domino's Pizza Enterprises acquired Domino's Pizza Scandinavia's stores in Denmark. In 2023, the company announced plans to close its 27 Danish stores due to their poor economic performance and as part of a restructuring of its global operations. In mid-July 2024, Domino's confirmed plans to close 20-30 stores in France due to declining revenue and stock performance.

Asia

By 2018, Domino's Pizza Enterprises had acquired Domino's operations in

. In 2021, Domino's Pizza Enterprises acquired Domino's Pizza

. In 2022, the company acquired Domino's Pizza businesses in

, and

. In mid July 2024, Domino's confirmed it was closing 80 stores in Japan due to declining stock performance and revenue. In August 2024, Domino's Singapore and Malaysia's chief marketing officer Linda Hassan was included in the Asia-Pacific Power List 2024. As chief marketing office, she had introduced GPS tracking for Malaysian and Singaporean stores, recycled packaging, water saving devices and electrical bikes. In February 2025, Domino's Pizza Enterprises announced plans to close 205 loss-making stores including 172 Japanese stores, 23 Europeans stores and four in Australia and New Zealand in order to safeguard the company's financial viability. These closures were expected to generate between $10-$12 million in annualised earnings before interest and taxation.

Issues and controversies

Business practices

In June 2024, a study released by the

University of Sydney The University of Sydney (USYD) is a public university, public research university in Sydney, Australia. Founded in 1850, it is the oldest university in both Australia and Oceania. One of Australia's six sandstone universities, it was one of the ...

's School of Public Health reported that Domino's and other multinational fastfood chains including

McDonald's McDonald's Corporation, doing business as McDonald's, is an American Multinational corporation, multinational fast food chain store, chain. As of 2024, it is the second largest by number of locations in the world, behind only the Chinese ch ...

and

KFC KFC Corporation, doing business as KFC (an abbreviation of Kentucky Fried Chicken), is an American fast food restaurant chain specializing in fried chicken and chicken sandwiches. Headquartered in Louisville, Kentucky, it is the world's se ...

had worked with several Australian media companies including

News Corp Australia News Corp Australia is an Australian media conglomerate and wholly owned subsidiary of News Corp. The group's interests span newspaper and magazine publishing, Internet, market research, DVD and film distribution, and film and television prod ...

Nine Entertainment Nine Entertainment Co. Holdings Limited is an Australian publicly listed company with holdings in mass media radio and television broadcasting, publishing and digital media. It uses Nine as its corporate branding. The entity is largely a succ ...

and MailOnline to produce covert marketing for their products between July 2021 and June 2022. The study found that the

Australian Broadcasting Corporation The Australian Broadcasting Corporation (ABC) is Australia’s principal public service broadcaster. It is funded primarily by grants from the federal government and is administered by a government-appointed board of directors. The ABC is ...

and

Guardian Australia ''Guardian Australia'' is the Australian website of the British global online and print newspaper, ''The Guardian''. Available solely in an Online newspaper, online format, the newspaper's launch was led by Katharine Viner in time for the 201 ...

did not produce covert marketing for the fastfood chains due to their editorial policies banning the endorsement of commercial products.

Labour issues

In July 2024, the New Zealand Ministry of Business, Innovation and Employment (MBIE) prosecuted Domino's Kaiapoi franchise owner Chang-Wei Tsao for migrant exploitation. Tsao pleaded guilty to six charges of migrant exploitation including forcing employees with student visas to work beyond their time limits and visa expiry dates. He was sentenced to ten months home detention by the Christchurch High Court and ordered to pay $7,062 in reparations.

Legal issues

In early September 2024, legal consultancy Echo Law filed a shareholder class lawsuit against Domino's Pizza Enterprises for allegedly misleading investors about its expected performance in Japan. Domino's denied any liability and said it would defend the charges. In mid-December 2023, Domino's Singapore and the

Singapore Police Force The Singapore Police Force (SPF) is the national and principal Police, law enforcement agency responsible for the prevention of crime and law enforcement in the Republic of Singapore. It is the country's lead agency against organised crime; hum ...

issued a warning to customers about a

phishing Phishing is a form of social engineering and a scam where attackers deceive people into revealing sensitive information or installing malware such as viruses, worms, adware, or ransomware. Phishing attacks have become increasingly sophisticate ...

scam involving fake Domino's websites and competitions. According to Channel News Asia, this phishing scam had affected seven people, with losses amounting to about S$27,000.

Religious controversies

In mid-May 2024, Domino's Malaysia expressed regret after a customer in

Penang Penang is a Malaysian state located on the northwest coast of Peninsular Malaysia along the Strait of Malacca. It has two parts: Penang Island, where the capital city, George Town, is located, and Seberang Perai on the Malay Peninsula. Th ...

included anti-Islamic remarks in the remarks section of their online order. Barat Daya District Police chief Supt Kamarul Rizal Jenal confirmed that the Royal Malaysian Police were investigating the incident. Following multiple police reports, authorities arrested four foreign nationals in connection with the case. The investigation was conducted under Section 298 of the

Penal Code A criminal code or penal code is a document that compiles all, or a significant amount of, a particular jurisdiction's criminal law. Typically a criminal code will contain Crime, offences that are recognised in the jurisdiction, penalties that ...

and Section 14 of the Minor Offences Act, which cover offences related to hurting religious feelings and using insulting or abusive words with intent to provoke a breach of peace. Domino’s Malaysia stated that they do not tolerate discrimination or offensive remarks and expressed disappointment over the customer’s comments.

References

External links

* *
Domino's Netherlands corporate webpage

Domino's France corporate history webpage

Domino's Belgium corporate history webpage

Domino's digital story and oral history: Queensland Business Leaders Hall of Fame 2018

State Library of Queensland State Library of Queensland (State Library) is the state public reference and research library of Queensland, Australia, operated by the Government of Queensland, state government. The Library is governed by the Library Board of Queensland, whi ...

{{S&P/ASX 200 Australia and New Zealand Limited Pizza franchises Pizzerias in Australia Pizza chains of Australia Fast-food chains of New Zealand Australian subsidiaries of foreign companies Restaurants established in 1983 Australian companies established in 1983 Companies listed on the Australian Securities Exchange 2005 initial public offerings

History

Australia

New Zealand

Europe

Asia

Issues and controversies

Business practices

Labour issues

Legal issues

Religious controversies

See also

References

External links