Doin' It Again
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''Doin' It Again'' is the third
studio album An album is a collection of audio recordings (e.g., music) issued on a medium such as compact disc (CD), Phonograph record, vinyl (record), audio tape (like 8-track cartridge, 8-track or Cassette tape, cassette), or digital distribution, dig ...
by English rapper
Skepta Joseph Olaitan Adenuga Jr. (born 19 September 1982), known professionally as Skepta, is a British grime MC, rapper, record producer and DJ. Alongside his younger brother Jme, he briefly joined Roll Deep before they became founding members of ...
. It features artists
N-Dubz N-Dubz are an English hip-hop trio from Camden Town, London, England, consisting of cousins Dappy and Tulisa, and their friend Fazer. After winning a MOBO Award for Best Newcomer in 2007, N-Dubz briefly signed with Polydor Records before j ...
,
Preeya Kalidas Preeya Kalidas (born 21 June 1980) is an English singer and actress. She played Amira Masood in the soap opera ''EastEnders'', from 2009 to 2012. She released the single "Shimmy" in July 2010, taken from her proposed debut album ''(I'm Over It) ...
, Charlee Drew,
Boy Better Know Boy Better Know, often abbreviated as BBK, is a British grime collective and record label. The collective was founded in North London in 2005 as an independent record label by brothers Jamie and Joseph Adenuga, better known as Jme and Skepta, ...
and
Chip Chip may refer to: Food * Chip (snack), thinly sliced and deep-fried gastro item ** Potato chips (US) or crisp (UK) * Chips (fried potato strips) (UK) or french fries (US) (common as a takeout side) * Game chips, thin chip/French fries * Choco ...
and was released on 31 January 2011 on
Boy Better Know Boy Better Know, often abbreviated as BBK, is a British grime collective and record label. The collective was founded in North London in 2005 as an independent record label by brothers Jamie and Joseph Adenuga, better known as Jme and Skepta, ...
and All Around the World. The album's release was preceded by four singles which attained varied chart success on the UK Top 40 Singles chart throughout 2010.


Background

The album consists of 15 tracks, seven which feature artists (with one artist being uncredited) and "Hello, Good Morning" recorded by both
Skepta Joseph Olaitan Adenuga Jr. (born 19 September 1982), known professionally as Skepta, is a British grime MC, rapper, record producer and DJ. Alongside his younger brother Jme, he briefly joined Roll Deep before they became founding members of ...
and Diddy-Dirty Money. For the song "Big", Skepta collaborated with fellow English rapper
Chipmunk Chipmunks are small, striped rodents of subtribe Tamiina. Chipmunks are found in North America, with the exception of the Siberian chipmunk which is found primarily in Asia. Taxonomy and systematics Chipmunks are classified as four genera: '' ...
. Skepta told The Sun: "Chipmunk and me were out in the West End clubbing together. I'd made 'Big' for my album with the producer S-X. I played it to Chipmunk on the way home that night when we driving back from the club together and he loved it so much that he came to my studio the next day to put in his verse down on it.". The album is presumably named after a song on
Skepta Joseph Olaitan Adenuga Jr. (born 19 September 1982), known professionally as Skepta, is a British grime MC, rapper, record producer and DJ. Alongside his younger brother Jme, he briefly joined Roll Deep before they became founding members of ...
's first album "Greatest Hits", which is called "Doin' It Again". Currently the album has released four singles; three which have charted in the Top 40 and one just in the Top 100 of the UK Singles Chart.


Reception

Reviews for ''Doin' It Again'' have been mixed.
The Observer ''The Observer'' is a British newspaper published on Sundays. First published in 1791, it is the world's oldest Sunday newspaper. In 1993 it was acquired by Guardian Media Group Limited, and operated as a sister paper to ''The Guardian'' ...
said "This third album is clearly a bid for international recognition, but the transition feels uncomfortable at times".
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in Manchester in 1821 as ''The Manchester Guardian'' and changed its name in 1959, followed by a move to London. Along with its sister paper, ''The Guardian Weekly'', ''The Guardi ...
was more positive saying that
Skepta Joseph Olaitan Adenuga Jr. (born 19 September 1982), known professionally as Skepta, is a British grime MC, rapper, record producer and DJ. Alongside his younger brother Jme, he briefly joined Roll Deep before they became founding members of ...
had "a distinctive, authentic voice and a sharp sense of humour". However,
NME ''New Musical Express'' (''NME'') is a British music, film, gaming and culture website, bimonthly magazine, and brand. Founded as a newspaper in 1952, with the publication being referred to as a "Rock music, rock inkie", the ''NME'' would be ...
were far more negative saying "this is the sound of grime destroying itself" The track "All Over The House", which had been released in a previous version on a previous album, also caused controversy when Skepta's video was released, which contained pornographic scenes of a pair of pornstars.


Singles

* " Bad Boy" is the first single from the album; it was released on 15 March 2010 and entered at number 34 on Wednesday 17 March 2010. Then 4 days after on 21 March 2010 climbed 8 places from the mid-week chart to number 26. In the same week, it reached number 8 on the
UK R&B Chart Official Hip Hop and R&B Albums Chart The UK Hip Hop and R&B Singles Chart and the UK Hip Hop and R&B Albums Chart (also known as The Official UK Hip Hop and R&B Charts, and previously the Top 40 Hip Hop and RnB Singles and the Top 40 Hip Hop and ...
and a number 1 on the
UK Indie Chart The UK Independent Singles Chart and UK Independent Albums Chart are charts of the best-selling independent singles and albums, respectively, in the United Kingdom. Originally published in January 1980, and widely known as the indie chart, the ...
. * " Rescue Me" is the second single from the album it was released on 27 June 2010, it entered the UK Singles Chart at number 14 - which is Skepta's highest chart position currently. The next week it slipped down to number 19. The song features Greg Timberlake who is uncredited. * " Cross My Heart" is the third single from the album which features
Preeya Kalidas Preeya Kalidas (born 21 June 1980) is an English singer and actress. She played Amira Masood in the soap opera ''EastEnders'', from 2009 to 2012. She released the single "Shimmy" in July 2010, taken from her proposed debut album ''(I'm Over It) ...
. It was released on 17 October 2010 and reached number 31 on the UK Singles Chart. * " So Alive" is the fourth single which features
N-Dubz N-Dubz are an English hip-hop trio from Camden Town, London, England, consisting of cousins Dappy and Tulisa, and their friend Fazer. After winning a MOBO Award for Best Newcomer in 2007, N-Dubz briefly signed with Polydor Records before j ...
, who are credited as "vs.
N-Dubz N-Dubz are an English hip-hop trio from Camden Town, London, England, consisting of cousins Dappy and Tulisa, and their friend Fazer. After winning a MOBO Award for Best Newcomer in 2007, N-Dubz briefly signed with Polydor Records before j ...
" It was released for digital download on 9 December 2010. It is to release as a single on 6 February 2011. * "
Amnesia Amnesia is a deficit in memory caused by brain damage or brain diseases,Gazzaniga, M., Ivry, R., & Mangun, G. (2009) Cognitive Neuroscience: The biology of the mind. New York: W.W. Norton & Company. but it can also be temporarily caused by t ...
" is the fifth single from the album. It was released for digital download on 27 February 2011.


Track listing

;Notes: * - Greg Bonnick of Agent X also featured on this track, but was not credited. * "All Over the House" was first released on Skepta's mixtape ''Been There Done That'' in 2010, The mixtape version featured Majestic and Shorty.


Chart performance

On 6 February 2011, "Doin' It Again" entered the
UK Albums Chart The Official Albums Chart is the United Kingdom's industry-recognised national record chart for album, albums. Entries are ranked by sales and audio streaming. It was published for the first time on 22 July 1956 and is compiled every week by the O ...
at number 19.


Release history


References

{{Authority control 2011 albums Skepta albums