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D'Ieteren SA () is a company, based in Belgium that is engaged in automobile distribution and vehicle glass repair and replacement (VGRR).


Activities

D'Ieteren is a group of services to the motorist, founded in 1805. D'Ieteren Auto distributes Volkswagen, Audi, Ĺ koda, Seat, Porsche, Bentley, Lamborghini, Bugatti and Yamaha vehicles across Belgium.
Belron Belron is a vehicle glass repair and replacement group operating worldwide across 34 countries and employing over 25,000 people. Headquartered in Egham, Surrey, United Kingdom, Belron's brands include Autoglass and Autoglass bodyrepair in the Un ...
(94.85% owned) performs vehicle glass repair and replacement. 2,400 branches and 8,600 mobile vans, trading under 15 different brands including Carglass, Autoglass and Safelite, serve customers in 35 countries.


History

The D'Ieteren venture started in the 19th century, when it was founded by master coachbuilder Joseph-Jean D'Ieteren. The company started to manufacture car bodies at the beginning of the 20th century, with production being exported. Later, it moved into the assembly and importing of cars and trucks. In 1948 a deal was struck by Peter D'Ieteren whereby the company would assemble Volkswagens under license. Work began on a factory on the south side of Brussels in October of that year, and by 1949 cars were emerging from it. There was also an agreement to assemble
Studebaker Studebaker was an American wagon and automobile manufacturer based in South Bend, Indiana, with a building at 1600 Broadway, Times Square, Midtown Manhattan, New York City. Founded in 1852 and incorporated in 1868 as the Studebaker Brothers M ...
s, but most of the volume over the next couple of decades came from the Volkswagen business. The factory was sold to Volkswagen in 1970 and is today known formally as " Audi Brussels". D'Ieteren's car rental business commenced in 1956. The company imports and distributes other makes of the Volkswagen group: Audi,
SEAT A seat is a place to sit. The term may encompass additional features, such as back, armrest, head restraint but also headquarters in a wider sense. Types of seat The following are examples of different kinds of seat: * Armchair (furniture), ...
, Skoda,
Bentley Bentley Motors Limited is a British designer, manufacturer and marketer of luxury cars and SUVs. Headquartered in Crewe, England, the company was founded as Bentley Motors Limited by W. O. Bentley (1888–1971) in 1919 in Cricklewood, North ...
, and
Lamborghini Automobili Lamborghini S.p.A. () is an Italian brand and manufacturer of luxury sports cars and SUVs based in Sant'Agata Bolognese. The company is owned by the Volkswagen Group through its subsidiary Audi. Ferruccio Lamborghini (1916–1993) ...
, as well as Yamaha products. D'Ieteren acquired
Belron Belron is a vehicle glass repair and replacement group operating worldwide across 34 countries and employing over 25,000 people. Headquartered in Egham, Surrey, United Kingdom, Belron's brands include Autoglass and Autoglass bodyrepair in the Un ...
in 1999. Belron performs vehicle glass repair and replacement. The company operates in Europe and Brazil under the brand names ''Carglass'' and '' Autoglass'' (Ireland, United Kingdom, Poland), in North America (Canada, United States) as ''Safelite'' and ''Speedy Glass'', in Australia under the brand name ''O'Brien'' and in New Zealand under the brand name ''Smith & Smith''. They acquired
Moleskine Moleskine (Italian pronunciation: ) is an Italian manufacturer, papermaker, and product designer founded in 1997 by Francesco Franceschi, based in Milan, Italy. It produces and designs luxury notebooks, as well as planners, sketchbooks, leathe ...
in 2016.


References


Further reading

*ROMMELAERE, Catherine, OLEFFE, Michel, KUPELIAN, Jacques & Yvette, D’Ieteren. 1805–2005. 200 ans d’histoire, Bruxelles, 2005, Ed. : Racine & sa D’Ieteren nv, Bruxelles


External links

*{{official website, http://www.dieteren.com Companies based in Brussels Automotive companies of Belgium Companies in the BEL Mid Index Henokiens companies Belgian brands Companies listed on Euronext Brussels