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Cupid.com is one of the oldest
online dating Online dating, also known as Internet dating, Virtual dating, or Mobile app dating, is a relatively recent method used by people with a goal of searching for and interacting with potential romantic or sexual partners, via the internet. An onlin ...
websites targeted at the United States, UK, Australia, and Canada markets. The founders claim that the website has more than 8 million users.


History

Cupid.com began with its launch in the United Kingdom in July 2002. The website was initially owned by
Cupid plc Cupid plc was the owner and operator of multiple high-volume online dating websites, covering the range from mainstream to niche audiences. The full network of websites is available worldwide in a variety of languages, and by the end of the first ...
, and then sold to Grendall Investment Limited in 2013 for £45.1 million.


Wingman Barney

In 2015, Cupid.com launched a brand-new feature to the online dating world called Wingman Barney. This is a virtual wingman that helps users start an anonymous conversation with those they like. If the addressee likes the person who is introduced by Wingman Barney and agrees to meet the sender, Cupid's wingman presents them with lifetime free private communication.


Redesign

In June 2016, the website was totally redesigned and rebranded. New features such as Quiz-matching and Likebook were introduced, along with a refreshed user interface.


References

2002 establishments in the United Kingdom Online dating services of the United Kingdom {{socialnetwork-stub