Creative services are a subsector of the creative industries, a part of the economy that creates wealth by offering

creativity Creativity is the ability to form novel and valuable Idea, ideas or works using one's imagination. Products of creativity may be intangible (e.g. an idea, scientific theory, Literature, literary work, musical composition, or joke), or a physica ...

for hire to other businesses. Creative Services also means a department within a company that does creative work such as writing, designing, and production. It is often a sub-department of the

Marketing Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce. Marketing is usually conducted by the seller, typically a retailer or ma ...

organization. Examples include: *

Design A design is the concept or proposal for an object, process, or system. The word ''design'' refers to something that is or has been intentionally created by a thinking agent, and is sometimes used to refer to the inherent nature of something ...

and production agencies ** Studios ** Ideation consultancies **

Software development Software development is the process of designing and Implementation, implementing a software solution to Computer user satisfaction, satisfy a User (computing), user. The process is more encompassing than Computer programming, programming, wri ...

firms *

firms **

Public relations Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Pu ...

agencies **

Advertising Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of int ...

agencies ** Promotional agencies ** Branding agencies *

Entertainment Entertainment is a form of activity that holds the attention and Interest (emotion), interest of an audience or gives pleasure and delight. It can be an idea or a task, but it is more likely to be one of the activities or events that have deve ...

Industries ** Talent agency **

Guild A guild ( ) is an association of artisans and merchants who oversee the practice of their craft/trade in a particular territory. The earliest types of guild formed as organizations of tradespeople belonging to a professional association. They so ...

s Like lawyers and accountants in the

professional services Professional services are occupations in the service sector requiring special training in liberal arts and pure sciences education or professional development education. Some professional services, such as architects, accountants, engineers, d ...

sector, creative services firms sell a specialised technical service to satisfy the needs of companies that do not have this expertise themselves. Creative services firms provide creative services to other companies or to the

public In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociology, sociological concept of the ''Öf ...

: they 'do

' to order. Typical business models revolve around selling the time of skilled professionals, either on a project-by-project basis or through a service level agreement, and providing services on an ongoing basis for a fixed monthly fee. In this sense they share much in common with

firms but there are also key differences: * Creative services firms tend not to be bound by requirements for professional accreditation * There are low barriers to entry for new startup businesses

Notes

{{Reflist Business terms Creativity