Cortébert was a Swiss premium watch brand, manufacturing their own
movements, supplying movements to other brands such as
Rolex and introducing a jump-hour movement later adopted by IWC. When the
quartz crisis hit the industry in the 1970s, the majority of prestige brands ceased production, including Cortébert.
History
Abraham-Louis Juillard opened his small watchmaking store in
Cortébert village in
Switzerland
Switzerland, officially the Swiss Confederation, is a landlocked country located in west-central Europe. It is bordered by Italy to the south, France to the west, Germany to the north, and Austria and Liechtenstein to the east. Switzerland ...
in 1790. This date is commonly used as the
date of founding although the Cortébert brand name was not registered until 1855 using the
bottony cross as a logo.
Cortébert became well known for their railroad watches: they supplied both the Turkish railroad system and the Italian railroad system, as well as a number of street car systems throughout Europe.
In the 1927, at the request of
Mussolini, Cortébert started distributing their watches in Italy under the Perseo brand name, as
fascist Italy
Fascist Italy () is a term which is used in historiography to describe the Kingdom of Italy between 1922 and 1943, when Benito Mussolini and the National Fascist Party controlled the country, transforming it into a totalitarian dictatorship. Th ...
rejected foreign brand names. It is under this name that they were used by the Italian railway system.
The Russian watch factory
Molnija produced a number of calibers that were very similar to Cortébert's 16 Ligne Cal. 620.
By 1944 Cortébert had a lineup consisting of 20 different calibers.
Perseo continued to be used by the Italian railway system after
World War II
World War II or the Second World War (1 September 1939 – 2 September 1945) was a World war, global conflict between two coalitions: the Allies of World War II, Allies and the Axis powers. World War II by country, Nearly all of the wo ...
and became well regarded by the Italian public. Perseo continues their relationship with the Italian Railroad System.
In the early 1970s, Cortébert suffered deeply from the quartz revolution sweeping the world watch industry. The representatives of Cortébert in Italy bought the Perseo brand name from Cortébert and continue today as an independent company.
Cortébert closed in the early 1970s and production ceased.
catalogo meccanici Perseo
Jump-hour watches
In the late 19th century, Cortébert obtained license for the jump-hour movement designed by Josef Pallweber. The same movement was used in some IWC models.
The early 1920s saw the development of the jump-hour into a wristwatch. Because it displayed the time with digits instead of rotating hands, it was the first digital wristwatch produced.
References
External links
Perseo's current website
{{DEFAULTSORT:Cortebert (Watch Manufacturer)
Defunct watchmaking companies
Companies established in 1790
Luxury brands
1790 establishments in Europe
18th-century establishments in the Old Swiss Confederacy
Companies based in the canton of Bern
Swiss watch brands
Watch movement manufacturers