Premier Loyalty & Marketing, S.A.P.I. de C.V. operating as Club Premier is a loyalty program based in
Mexico
Mexico ( Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guate ...
, originally the
frequent flyer program of
Aeroméxico
Aerovías de México, S.A. de C.V. () operating as Aeroméxico (; stylized as AM), is the flag carrier airline of Mexico, based in Mexico City. It operates scheduled services to more than 90 destinations in Mexico; North, South and Central Am ...
, the Mexican airline, now spun off and operated by PLM, which is 51% owned by Aeroméxico and 49% by
AIMIA
Aimia is an investment holding company with a focus on long-term investments in public and private companies, on a global basis, through controlling or minority stakes, and is based in Montreal, Quebec, Canada. It is publicly listed on the Toront ...
, the
Montreal
Montreal ( ; officially Montréal, ) is the second-most populous city in Canada and most populous city in the Canadian province of Quebec. Founded in 1642 as '' Ville-Marie'', or "City of Mary", it is named after Mount Royal, the triple- ...
-based loyalty company with its origins as the frequent flyer program of
Air Canada
Air Canada is the flag carrier and the largest airline of Canada
Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocea ...
.
History of ownership structure
In September 2010,
AIMIA
Aimia is an investment holding company with a focus on long-term investments in public and private companies, on a global basis, through controlling or minority stakes, and is based in Montreal, Quebec, Canada. It is publicly listed on the Toront ...
, formerly Groupe Aeroplan, acquired approximately 29 percent of Club Premier for 35 million US dollars. Club Premier was spun off from Aeroméxico and to do this Grupo Aeroméxico and Groupe Aeroplan created the company Premier Loyalty & Marketing, S.A.P.I. de C.V. ("PLM") to operate Club Premier.
In December 2012, Groupe Aeroplan invested another 88 million USD to acquire an additional 20% of PLM, so that now, AIMIA controls 49% of PLM and Aeroméxico controls 51%.
Members
Club Premier has more than 7.5 million members. Members can earn points with Aeroméxico,
SkyTeam airlines,
Alaska
Alaska ( ; russian: Аляска, Alyaska; ale, Alax̂sxax̂; ; ems, Alas'kaaq; Yup'ik: ''Alaskaq''; tli, Anáaski) is a state located in the Western United States on the northwest extremity of North America. A semi-exclave of the U.S ...
,
LAN
Lan or LAN may also refer to:
Science and technology
* Local asymptotic normality, a fundamental property of regular models in statistics
* Longitude of the ascending node, one of the orbital elements used to specify the orbit of an object in sp ...
and
Copa Airlines
Compañía Panameña de Aviación, S.A., (commonly referred to as Copa and branded simply as "Copa Airlines") is the flag carrier of Panama. It is headquartered in Panama City, Panama, with its main hub at Tocumen International Airport. Copa is ...
, as well as with affiliated hotel chains and car rental companies,
["About Club Premier", Club Premier website]
/ref> Soriana hypermarkets"Soriana Club Premier", Club Premier website
and other retailers.
Club Premier also has more than 90 partners, some like
Uber
Uber Technologies, Inc. (Uber), based in San Francisco, provides mobility as a service, ride-hailing (allowing users to book a car and driver to transport them in a way similar to a taxi), food delivery ( Uber Eats and Postmates), pack ...
,
Linio,
Cadillac
The Cadillac Motor Car Division () is a division of the American automobile manufacturer General Motors (GM) that designs and builds luxury vehicles. Its major markets are the United States, Canada, and China. Cadillac models are distributed ...
, etc.
Club Premier has co-branded consumer credit cards with
American Express
American Express Company (Amex) is an American multinational corporation specialized in payment card services headquartered at 200 Vesey Street in the Battery Park City neighborhood of Lower Manhattan in New York City. The company was found ...
,
Santander Mexico and
U.S. Bank (USA).
[
]
Gallery
Below are the National, International and Heineken lounges in Mexico City International Airport:
File:SalónPremierT2.jpg
File:SalónPremierT3.jpg
File:SalónPremierT4.jpg
File: SalonPremierIntMEX (1).jpg
File: SalonPremierIntMEX (2).jpg
File:SalonPremierIntMEX (3).jpg
File:SalonPremierIntMEX (4).jpg
File:HeinekenLounge01.jpg
File:HeinekenLounge02.jpg
File:HeinekenLounge03.jpg
File:HeinekenLounge04.jpg
References
External links
Official website (US English version)
{{Customer loyalty programs
Customer loyalty programs
Frequent flyer programs
Aeroméxico
Aimia (company)