Clickwheel was an
artist collective
An artist collective or art group or artist group is an initiative that is the result of a group of artists working together, usually under their own management, towards shared aims. The aims of an artist collective can include almost anything t ...
that published
graphic novel
A graphic novel is a self-contained, book-length form of sequential art. The term ''graphic novel'' is often applied broadly, including fiction, non-fiction, and Anthology, anthologized work, though this practice is highly contested by comics sc ...
s on the video
iPod
The iPod is a series of portable media players and multi-purpose mobile devices that were designed and marketed by Apple Inc. from 2001 to 2022. The iPod Classic#1st generation, first version was released on November 10, 2001, about mon ...
, and it started in 2005. Clickwheel featured "quirky, independent ... character driven comics." The artists in the collective included
Daniel Merlin Goodbrey,
Eric Millikin, demian.5, Shaenon K. Garrity, Ryan North, and Tim Demeter. Demeter also served as editor. After the release of the
iPhone
The iPhone is a line of smartphones developed and marketed by Apple that run iOS, the company's own mobile operating system. The first-generation iPhone was announced by then–Apple CEO and co-founder Steve Jobs on January 9, 2007, at ...
in 2007, Clickwheel also created comics for mobile phones. Clickwheel used a mixed revenue strategy, selling advertising, selling subscriptions, and selling individual comics with an iTunes-style purchasing model.
The service was replaced with a web-based outlet that offers purchases of web-based digital subscriptions with issues that can be downloaded.
References
{{reflist
Artist cooperatives in the United States
American contemporary artists
Comics groups and collectives