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Ceboom (sometimes spelled in all caps) is a
portmanteau In linguistics, a blend—also known as a blend word, lexical blend, or portmanteau—is a word formed by combining the meanings, and parts of the sounds, of two or more words together.
of "Cebu" and "boom", and has been used to refer to the rapid economic development of
Cebu Cebu ( ; ), officially the Province of Cebu (; ), is a province of the Philippines located in the Central Visayas region, and consists of a main island and 167 surrounding islands and islets. The coastal zone of Cebu is identified as a ...
from the late 1980s to the early 1990s.


The economic miracle

After
Emilio Mario Osmeña Emilio may refer to: * Emilio Navaira, a Mexican-American singer often called "Emilio" * Emilio (given name) * ''Emilio'' (film), a 2008 film by Kim Jorgensen See also * Emílio (disambiguation) Emílio is a variant of the given names Emil, Emi ...
won the Cebu provincial elections in 1988, during his term, Osmeña increased the provincial budget to 1 billion pesos per annum. This made possible the construction of several new infrastructure for the province and
Cebu City Cebu City, officially the City of Cebu, is a Cities of the Philippines#Legal classification, highly urbanized city in the Central Visayas region of the Philippines. According to the 2020 census, it has a population of 964,169 people, making ...
itself (flyovers, causeways, roads, bridges, highways, a water distribution program, a provincial telephone system, the modernization of the Cebu City's international airport including the initiation of direct international flights to and from the airport, and the improving of electricity access for rural areas that had lacked access to such an essential need). Because of these infrastructure projects, the province and Cebu City experienced an economic miracle under his watch until
Typhoon Ruping Typhoon Mike, known in the Philippines as Super Typhoon Ruping, of 1990 was the strongest typhoon to hit the Philippines since Typhoon Irma (1981), Typhoon Irma in 1981 Pacific typhoon season, 1981 and Typhoon Nina (1987), Typhoon Nina in 1987. F ...
(international name: Mike) struck both the city and the province.


Role of Typhoon Ruping

Super Typhoon Mike (
PAGASA The Philippine Atmospheric, Geophysical and Astronomical Services Administration (, abbreviated as PAGASA , which means "hope" as in the Tagalog language, Tagalog word ''pag-asa'') is the National Meteorological and Hydrological Services (NMHS ...
name: Ruping) crossed Cebu on November 13, 1990, destroying many houses in Cordova, sinking ships in the harbor of Cebu City, and leaving the metropolitan Cebu area without electricity and potable water. It took about a month to restore electricity. Cebu leaders requested the national government for assistance, but because the typhoon also paralyzed vital structures in the national capital region, the request was turned down.


Resumption of the economic miracle

After the typhoon, Cebu's infrastructure was updated, and two major mall chains in the country, SM and Ayala, opened shopping malls in the city. Road widenings and construction projects mushroomed, and the old Mactan-Mandaue Bridge (itself an engineering feat at that time) began to experience traffic bottlenecks.http://habagat.i.ph/blogs/habagat/?p=30 , accessed 6/30/07. A second bridge called the Marcelo Fernan Bridge was later constructed to solve the bottlenecks.


After effects

CEBOOM was instrumental in
Emilio Mario Osmeña Emilio may refer to: * Emilio Navaira, a Mexican-American singer often called "Emilio" * Emilio (given name) * ''Emilio'' (film), a 2008 film by Kim Jorgensen See also * Emílio (disambiguation) Emílio is a variant of the given names Emil, Emi ...
's confidence in bidding for the
1992 1992 was designated as International Space Year by the United Nations. Events January * January 1 – Boutros Boutros-Ghali of Egypt replaces Javier Pérez de Cuéllar of Peru as United Nations Secretary-General. * January 6 ** The Republ ...
and
1998 1998 was designated as the ''International Year of the Ocean''. Events January * January 6 – The ''Lunar Prospector'' spacecraft is launched into orbit around the Moon, and later finds evidence for Lunar water, frozen water, in soil i ...
presidential elections. It also strengthened the concept of a Federal State of Cebu.


See also

*
Cebu City Cebu City, officially the City of Cebu, is a Cities of the Philippines#Legal classification, highly urbanized city in the Central Visayas region of the Philippines. According to the 2020 census, it has a population of 964,169 people, making ...
* Economy of Cebu


References

{{reflist Metro Cebu