Brian Robbins (born Brian Levine, November 22, 1963) is an American film producer, director, and executive. He is the Co-CEO of
Paramount Global
Paramount Global (Trade name, d/b/a Paramount) is an American multinational mass media and entertainment Conglomerate (company), conglomerate controlled by National Amusements and Headquarters, headquartered at One Astor Plaza in Times Square, ...
; President and Chief Executive Officer of
Paramount Pictures
Paramount Pictures Corporation, commonly known as Paramount Pictures or simply Paramount, is an American film production company, production and Distribution (marketing), distribution company and the flagship namesake subsidiary of Paramount ...
and
Nickelodeon
Nickelodeon (nicknamed Nick) is an American pay television channel and the flagship property of the Nickelodeon Group, a sub-division of the Paramount Media Networks division of Paramount Global. Launched on April 1, 1979, as the first ca ...
; and Chief Content Officer, Movies & Kids & Family,
Paramount+
Paramount+ (formerly known as CBS All Access in the United States and 10 All Access in Australia) is an American Video on demand#Subscription models, subscription video on-demand Over-the-top media service, over-the-top Streaming media, stream ...
. As President & CEO of Paramount Pictures, Robbins oversees the filmed entertainment division's creative strategy and worldwide business operations including Paramount Pictures, Paramount Animation, Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group.
Early life
Robbins was born on November 22, 1963 in New York City and raised in the
Marine Park, Brooklyn
Marine Park is a list of Brooklyn neighborhoods, neighborhood in the New York City boroughs of New York City, borough of Brooklyn. The neighborhood lies between Flatlands, Brooklyn, Flatlands and Mill Basin, Brooklyn, Mill Basin to the east, ...
neighborhood. Robbins was born to a Jewish family. His father is the actor
Floyd Levine.
When he was 16, he moved with his family to
Los Angeles
Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...
.
He graduated from
Grant High School in 1982.
Career
Following his father into acting,
Robbins made his television debut on an episode of ''
Trapper John, M.D.''
He guest starred on a number of television series and had a recurring role on ''
General Hospital
''General Hospital'' (often abbreviated as ''GH'') is an American daytime television soap opera created by Frank and Doris Hursley which has been broadcast on American Broadcasting Company, ABC since April 1, 1963. Originally a half-hour seria ...
''.
As an actor, he is perhaps best known for his role as Eric Mardian on the ABC sitcom ''
Head of the Class''.
He also hosted the children's version of the TV game show ''
Pictionary'' in 1989. In the 1990s, Robbins started producing the show ''
All That'' and its
spin-offs on
Nickelodeon
Nickelodeon (nicknamed Nick) is an American pay television channel and the flagship property of the Nickelodeon Group, a sub-division of the Paramount Media Networks division of Paramount Global. Launched on April 1, 1979, as the first ca ...
.
He has produced several sports films including ''
Coach Carter'' and ''
Hardball'' (2001). He produced ''
Smallville
''Smallville'' is an American superhero fiction, superhero television series developed by writer-producers Alfred Gough and Miles Millar, based on the DC Comics character Superman created by Jerry Siegel and Joe Shuster. The series was produce ...
'' and also ''
One Tree Hill''. He has often collaborated with producer
Michael Tollin.
Robbins is the founder of
AwesomenessTV, a
YouTube
YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
channel aimed at teenagers. The channel spun off into a
TV series
A television show, TV program (), or simply a TV show, is the general reference to any content produced for viewing on a television set that is broadcast via over-the-air, satellite, and cable, or distributed digitally on streaming platf ...
, on which Robbins served as executive producer.
DreamWorks Animation
DreamWorks Animation LLC (DWA, also known as DreamWorks Animation Studios or simply DreamWorks) is an American animation studio, owned by Comcast's NBCUniversal as part of Universal Pictures, a division of Universal Studios, Inc, Universal Stud ...
acquired the company in 2013. On February 22, 2017, following
NBCUniversal
NBCUniversal Media, LLC (abbreviated as NBCU and Trade name, doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American Multinational corporation, multinational mass media and Show business, entertainment conglomerate (comp ...
/
Comcast
Comcast Corporation, formerly known as Comcast Holdings,Before the AT&T Broadband, AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corporation, not th ...
's acquisition of DreamWorks Animation, Robbins stepped down as AwesomenessTV's CEO, ending his five-year run with the company.
Robbins first joined Paramount in 2017 as the first president of
Paramount Players, after which he became president of Nickelodeon in 2018, and then president of Kids & Family Entertainment, for ViacomCBS (now Paramount). On October 1, 2018, he left his position as the president of Paramount Players after Viacom chose him to be the president of
Nickelodeon
Nickelodeon (nicknamed Nick) is an American pay television channel and the flagship property of the Nickelodeon Group, a sub-division of the Paramount Media Networks division of Paramount Global. Launched on April 1, 1979, as the first ca ...
, ending his 16-month run at the studio.
Despite leaving the studio, he remained involved with Paramount Players division
Nickelodeon Movies.
Robbins became head of Paramount Pictures in September 2021. In this role, he is focused on driving Paramount's multi-platform strategy and theatrical success through a diversified portfolio of films. Robbins is also at the forefront of securing strategic filmmaker partnerships to expand the studio's global franchise business across live-action features, animation, consumer products and themed entertainment. Robbins brings unique experience and an unconventionally diversified and entrepreneurial background, with vast experience on both the business and creative sides of the industry including as an actor, writer, producer, director and company founder; poising him to help lead an entertainment entity at the scale of Paramount Global.
As President and CEO of Paramount Pictures, Brian Robbins has overseen the expansion and revitalization well-known franchises such as ''
Transformers
''Transformers'' is a media franchise produced by American toy company Hasbro and Japanese toy company Tomy, Takara Tomy. It primarily follows the heroic Autobots and the villainous Decepticons, two Extraterrestrials in fiction, alien robot fac ...
'', ''
Sonic the Hedgehog
is a video game series and media franchise created by the Japanese developers Yuji Naka, Naoto Ohshima, and Hirokazu Yasuhara for Sega. The franchise follows Sonic the Hedgehog (character), Sonic, an anthropomorphic blue hedgehog who battle ...
'', ''
Mission: Impossible'', ''
A Quiet Place'', ''
Scream'', ''
Teenage Mutant Ninja Turtles
''Teenage Mutant Ninja Turtles'' (''TMNT'') is an American media franchise created by comic book artists Kevin Eastman and Peter Laird. It follows Leonardo (Teenage Mutant Ninja Turtles), Leonardo, Donatello (Teenage Mutant Ninja Turtles), D ...
'', and ''
PAW Patrol'', with the latter two earning a combined $2.5 billion in consumer products revenue in 2023 alone.
Robbins has emphasized allowing intellectual property-driven brands to drive other lines of business, particularly consumer products. Robbins has been instrumental in leading a multi-platform franchise strategy including greenlighting both a third ''Sonic The Hedgehog'' film and the spinoff series ''
Knuckles''. Most recently, ''
Sonic the Hedgehog 3
is a 1994 platform game developed by Sega Technical Institute and published by Sega for the Sega Genesis. Like previous ''Sonic the Hedgehog, Sonic'' games, players traverse side-scrolling levels while collecting Rings (Sonic the Hedgehog), ri ...
'' surpassed the $405 million box office record of the previous film and the film franchise surpassed $1.2 billion in worldwide box office gross across its three movies. Following its debut, ''
Knuckles'', in its first 28 days streaming on Paramount+, earned over 11 million total global hours and is the #1 Kids & Family series ever in terms of hours.
Under Robbins' tenure, Paramount Pictures has to-date earned over $6B in worldwide box office gross and boasted numerous #1 hits, including ''
Top Gun: Maverick'', the studio's biggest film ever. In 2024, Robbins oversaw the theatrical release of five #1 openings, including ''
Sonic The Hedgehog 3
is a 1994 platform game developed by Sega Technical Institute and published by Sega for the Sega Genesis. Like previous ''Sonic the Hedgehog, Sonic'' games, players traverse side-scrolling levels while collecting Rings (Sonic the Hedgehog), ri ...
'', ''
Smile 2'', ''
Bob Marley: One Love'', ''
Mean Girls'', and ''
IF''.
Robbins has been recognized for his strategic approach to theatrical release windows relative to streaming.
As an example of this, he shifted the release strategy of ''
Smile
A smile is a facial expression formed primarily by flexing the muscles at the sides of the mouth. Some smiles include a contraction of the muscles at the corner of the eyes, an action known as a Duchenne smile.
Among humans, a smile expresses d ...
'' from streaming to theatrical, with ''Smile'' becoming the top-grossing original horror film of that year and becoming the studio's third most profitable film in a decade. ' Robbins has also strengthened
Paramount Animation
Paramount Animation is an American animation studio, serving as the animation division and label of Paramount Pictures, a subsidiary of Paramount Global. The division was founded on July 6, 2011, following the critical and commerical success of P ...
and Paramount's consumer products division through the success of ''Teenage Mutant Ninja Turtles'' and ''PAW Patrol''. Robbins has emphasized allowing intellectual property-driven properties to drive other lines of business, particularly consumer products.
On April 29, 2024, Robbins, along with George Cheeks and Chris McCarthy, became co-CEOs after
Bob Bakish
Robert Marc Bakish ( ; born December 14, 1963) is an American business executive. He became the president and CEO of Paramount Global on December 4, 2019, formerly holding the same position at Viacom (2005–2019), Viacom before the 2019 merger of ...
stepped down from his role.
Robbins is a board member of the
Motion Picture Association
The Motion Picture Association (MPA) is an American trade association representing the Major film studios, five major film studios of the Cinema of the United States, United States, the Major film studios#Mini-majors, mini-major Amazon MGM Stud ...
; a member of the
Academy of Motion Picture Arts and Sciences
The Academy of Motion Picture Arts and Sciences (AMPAS, often pronounced ; also known as simply the Academy or the Motion Picture Academy) is a professional honorary organization in Beverly Hills, California, U.S., with the stated goal of adva ...
; sits on the board of trustees for the
AFI and is the recipient of a
Directors Guild Award, a
Peabody Award
The George Foster Peabody Awards (or simply Peabody Awards or the Peabodys) program, named for the American businessman and philanthropist George Foster Peabody, George Peabody, honor what are described as the most powerful, enlightening, and in ...
, and the Pioneer Prize from the
International Academy of Television Arts and Sciences
The International Academy of Television Arts & Sciences (IATAS) is an American Nonprofit organization, nonprofit Membership organization, membership organization, based in New York City, composed of leading media and entertainment executives acro ...
.
Personal life
He married publicist Laura Cathcart and they had two sons together before divorcing in 2013. He married stylist Tracy James in 2014.
They have a daughter, and live with his sons in the
Hancock Park neighborhood of
Los Angeles
Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...
.
Filmography
Film
Producer only
* ''
Summer Catch'' (2001)
* ''
Big Fat Liar'' (2002) (Also story writer)
* ''
Radio
Radio is the technology of communicating using radio waves. Radio waves are electromagnetic waves of frequency between 3 hertz (Hz) and 300 gigahertz (GHz). They are generated by an electronic device called a transmitter connec ...
'' (2003)
* ''
Coach Carter'' (2005)
* ''
Wild Hogs'' (2007)
* ''
The To Do List'' (2013)
* ''
Before I Fall'' (2017)
* ''
Bigger Fatter Liar'' (2017) (executive producer)
* ''
The Loud House Movie'' (2021) (executive producer)
Acting roles
Television
Executive producer only
* ''
The Amanda Show'' (2000–2001)
* ''
Smallville
''Smallville'' is an American superhero fiction, superhero television series developed by writer-producers Alfred Gough and Miles Millar, based on the DC Comics character Superman created by Jerry Siegel and Joe Shuster. The series was produce ...
'' (2001–2011)
* ''
The Nick Cannon Show'' (2002)
* ''
What I Like About You'' (2002–2006)
* ''
One Tree Hill'' (2003–2012)
* ''
Crumbs'' (2006)
* ''
Sonny with a Chance'' (2009–2011)
* ''
Fred: The Movie'' (2010)
* ''
So Random!'' (2011–2012)
* ''
AwesomenessTV'' (2013–2015)
Thanks credits
* ''
Are You Smarter Than a 5th Grader?'' (2019)
* ''
The Loud House'' (2019–present)
* ''
SpongeBob SquarePants
''SpongeBob SquarePants'' is an American animated television series, animated comedy television series created by marine science educator and animator Stephen Hillenburg for Nickelodeon. It first aired as a sneak peek after the 1999 Kids' C ...
'' (2019–present)
* ''
Middle School Moguls'' (2019)
* ''
Blaze and the Monster Machines'' (2019–present)
* ''
Are You Afraid of the Dark?
''Are You Afraid of the Dark?'' is a children's horror anthology television series created by D. J. MacHale and Ned Kandel. The original series aired on Nickelodeon in the United States from August 15, 1992 to February 3, 1996, and also o ...
'' (2019)
* ''
The Casagrandes'' (2019–2022)
* ''
Blue's Clues & You!'' (2019–2024)
* ''
It's Pony
''It's Pony'' is a British animated television series created by Ant Blades that premiered on Nickelodeon in the United States on January 18, 2020. The series is storyboarded, designed, produced, and animated by Blue Zoo Animation Studio. The fi ...
'' (2020–2022)
* ''
Glitch Techs'' (2020)
* ''
Santiago of the Seas'' (2020–2023)
* ''
Baby Shark's Big Show!'' (2020–present)
* ''
Kamp Koral: SpongeBob's Under Years'' (2021–present)
* ''
Rugrats'' (2021–present)
* ''
The Patrick Star Show'' (2021–present)
* ''
Middlemost Post'' (2021–2022)
Acting roles
Awards and nominations
References
External links
*
{{DEFAULTSORT:Robbins, Brian
1963 births
Living people
21st-century American Jews
Film directors from New York City
American game show hosts
American male television actors
American television directors
Directors Guild of America Award winners
Film directors from Brooklyn
Film producers from New York (state)
Grant High School (Los Angeles) alumni
Jewish American male actors
Jewish American film people
Male actors from Brooklyn
Nickelodeon executives
Nickelodeon people
Paramount Global people
Paramount Animation people
Paramount Pictures executives
Presidents of Paramount Pictures
Television producers from New York City
American television show creators