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Bob's-Cola was a
beverage A drink or beverage is a liquid intended for human consumption. In addition to their basic function of satisfying thirst, drinks play important roles in human culture. Common types of drinks include plain drinking water, milk, juice, smoothie ...
company and bottler that sold beverages in the
Midwestern United States The Midwestern United States (also referred to as the Midwest, the Heartland or the American Midwest) is one of the four census regions defined by the United States Census Bureau. It occupies the northern central part of the United States. It ...
and
Southeastern United States The Southeastern United States, also known as the American Southeast or simply the Southeast, is a geographical List of regions in the United States, region of the United States located in the eastern portion of the Southern United States and t ...
. It was founded in
Atlanta Atlanta ( ) is the List of capitals in the United States, capital and List of municipalities in Georgia (U.S. state), most populous city in the U.S. state of Georgia (U.S. state), Georgia. It is the county seat, seat of Fulton County, Georg ...
in 1940 by Benjamin J. Frink.


Name and flavors

There was no Bob at Bob's-Cola. The founder chose the name because "it was a good name, an easy name to remember." The company bottled a variety of flavors, including Bob's-Cola, Swanee, Bubble-Up, and Jo-Jo
chocolate Chocolate is a food made from roasted and ground cocoa beans that can be a liquid, solid, or paste, either by itself or to flavoring, flavor other foods. Cocoa beans are the processed seeds of the cacao tree (''Theobroma cacao''); unprocesse ...
drink.


Growth and decline

Throughout the 1940s, Bob's-Cola evolved from a storefront soda shop to a major regional bottler. On May 17, 1947 Bob's-Cola opened a "state-of-the-art" $250,000 bottling plant at 865 Lee Street in
Atlanta, Georgia Atlanta ( ) is the List of capitals in the United States, capital and List of municipalities in Georgia (U.S. state), most populous city in the U.S. state of Georgia (U.S. state), Georgia. It is the county seat, seat of Fulton County, Georg ...
- not far from the original soda shop. The bottling plant included both production and distribution and such amenities as a kitchen and rooftop garden. In 1951, founder B.J. Frink died, and the cola company did not survive long after his death. By 1955 the company was sold; the Atlanta bottling plant was later demolished to make way for a mass transit station.


References

{{reflist 1940 establishments in Georgia (U.S. state) 1955 disestablishments in Georgia (U.S. state) American cola brands American companies established in 1940 Defunct brands Food and drink companies disestablished in 1955 Food and drink companies established in 1940