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BBM, also known by its full name BlackBerry Messenger, was a consumer-oriented proprietary mobile
instant messenger Instant messaging (IM) technology is a type of synchronous computer-mediated communication involving the immediate ( real-time) transmission of messages between two or more parties over the Internet or another computer network. Originally involv ...
and
videotelephony Videotelephony (also known as videoconferencing or video calling) is the use of audio signal, audio and video for simultaneous two-way communication. Today, videotelephony is widespread. There are many terms to refer to videotelephony. ''Vide ...
application service originally developed by
BlackBerry Limited BlackBerry Limited, formerly Research In Motion (RIM), is a Canadian software company specializing in secure communications and the Internet of things, Internet of Things (IoT). Founded in 1984, it developed the BlackBerry brand of Interactiv ...
and later briefly by Indonesian company Emtek under licence. Initially it was included and offered on
BlackBerry BlackBerry is a discontinued brand of handheld devices and related mobile services, originally developed and maintained by the Canadian company Research In Motion (RIM, later known as BlackBerry Limited) until 2016. The first BlackBerry device ...
devices before it was expanded
cross-platform Within computing, cross-platform software (also called multi-platform software, platform-agnostic software, or platform-independent software) is computer software that is designed to work in several Computing platform, computing platforms. Some ...
. BBM was shut down on 31 May 2019; the company since continues to offer the paid enterprise edition, BBM Enterprise. Messages sent via BBM were sent over the Internet and sent using the BlackBerry PIN system. In the past, many service providers allowed sign-in to BBM using a dedicated BlackBerry data plan. Exchanging messages was possible to a single person or via dedicated discussion or chat groups, which allowed multiple BlackBerry devices to communicate in a single session. In addition to offering text-based instant messages, BBM also allowed users to send pictures, voicenotes (audio recordings), files (up to 16 MB), share real time location on a map, stickers and a wide selection of emojis. Communication was possible only among BlackBerry devices, until late 2013 when BBM was released on
iOS Ios, Io or Nio (, ; ; locally Nios, Νιός) is a Greek island in the Cyclades group in the Aegean Sea. Ios is a hilly island with cliffs down to the sea on most sides. It is situated halfway between Naxos and Santorini. It is about long an ...
and Android systems followed by
Windows Phone Windows Phone (WP) is a discontinued mobile operating system developed by Microsoft Mobile for smartphones as the replacement successor to Windows Mobile and Zune. Windows Phone featured a new user interface derived from the Metro design languag ...
. Over 300 million Stickers were shared. Daily, approximately 150,000 BBM Voice Calls were placed. There were more than 190 million BBM users worldwide as of 2015, and BlackBerry infrastructure handled 30
petabyte The byte is a unit of digital information that most commonly consists of eight bits. Historically, the byte was the number of bits used to encode a single character of text in a computer and for this reason it is the smallest addressable un ...
s of data traffic each month by early 2013. BBM was the original "mobile-first" messaging service, and was popular for a while before it started to lose out to rivals. It remained particularly popular in
Indonesia Indonesia, officially the Republic of Indonesia, is a country in Southeast Asia and Oceania, between the Indian Ocean, Indian and Pacific Ocean, Pacific oceans. Comprising over List of islands of Indonesia, 17,000 islands, including Sumatra, ...
, the only country where BBM was the most popular instant messenger in 2016 – installed on 87.5% of Android devices.


History

BlackBerry Messenger was launched on August 1, 2005. With the release of BlackBerry Messenger 5.0, BlackBerry allows users to use a QR Code to add each other to their respective friends lists rather than using only numeric PIN identification or an email address associated with the user's BlackBerry. Recent BlackBerry devices can also exchange BBM contacts using
Near Field Communication Near-field communication (NFC) is a set of communication protocols that enables communication between two electronic devices over a distance of or less. NFC offers a low-speed connection through a simple setup that can be used for the boots ...
technology. Users can also set animated
gif The Graphics Interchange Format (GIF; or , ) is a Raster graphics, bitmap Image file formats, image format that was developed by a team at the online services provider CompuServe led by American computer scientist Steve Wilhite and released ...
pictures as their display pictures, although animated pictures have a 32KB size limit. The release of BlackBerry Messenger 6.0 introduced additional traits. This update is focused on social communication mediums, including 'BBM Connected Apps', which allow the user to invite friends to share their favourite BlackBerry Applications. In late-December 2011, the
audience measurement Audience measurement calculates how many people are in an audience, usually in relation to radio listenership and television viewership, but also in relation to newspaper and magazine readership and, increasingly, web traffic. The term is someti ...
company BBM Canada sued RIM for infringing its trademark of "BBM" by using it as an initialism for BlackBerry Messenger; BBM Canada used it as an initialism for its former name, the Bureau of Broadcast Measurement. The company cited that it had received phone calls from users who believed that they were connected to RIM. However, RIM asked for the case to be dropped, as the two organizations were in different industries. The suit was dismissed, and BBM Canada ultimately re-branded as Numeris. With the release of BlackBerry Messenger 7.0 in December 2012, voice chat (BBM Voice Call) was introduced. BBM Protected, a "secure" encrypted enterprise-level messenger, was launched in June 2014. On June 27, 2016, it was announced that Indonesia-based Emtek Group had acquired the licensing rights for BBM. BlackBerry Limited would provide the BBM
API An application programming interface (API) is a connection between computers or between computer programs. It is a type of software interface, offering a service to other pieces of software. A document or standard that describes how to build ...
to Emtek as part of the six-year, $207 million deal. In 2017, the BBM servers moved from a data center in Canada to a
Google Cloud Platform Google Cloud Platform (GCP) is a suite of cloud computing services offered by Google that provides a series of modular cloud services including computing, Computer data storage, data storage, Data analysis, data analytics, and machine learnin ...
-based data center in Asia. On April 18, 2019 BBM announced that they would discontinue the BBM for consumer service globally as of May 31 that year and that users would be able to switch to BBMe, the paid, enterprise version of the messenger.


Reliability

BBM has been widely reputed for its
uptime Uptime is a Measurement, measure of system reliability, expressed as the period of system time, time a machine, typically a computer, has been continuously working and available. Uptime is the opposite of downtime. It is often used as a measure ...
and reliability. However, on October 10, 2011, users of the service in North America, Europe, the Middle East and Africa were widely affected by an outage at provider RIM's UK headquarters in
Slough Slough () is a town in Berkshire, England, in the Thames Valley, west of central London and north-east of Reading, at the intersection of the M4, M40 and M25 motorways. It is part of the historic county of Buckinghamshire. In 2021, the ...
,
England England is a Countries of the United Kingdom, country that is part of the United Kingdom. It is located on the island of Great Britain, of which it covers about 62%, and List of islands of England, more than 100 smaller adjacent islands. It ...
. The outage lasted for two days, during which BlackBerry Messenger was reported to be unavailable, thus seriously affecting the company's reputation.


Cross-platform

BlackBerry CEO Thorsten Heins announced on May 14, 2013, that BlackBerry Messenger will be available on
iOS Ios, Io or Nio (, ; ; locally Nios, Νιός) is a Greek island in the Cyclades group in the Aegean Sea. Ios is a hilly island with cliffs down to the sea on most sides. It is situated halfway between Naxos and Santorini. It is about long an ...
and Android in the summer of 2013. This would mark the first steps of BlackBerry Messenger reaching beyond its own platform, as it had never been available on competing hardware before. It was rumoured that BlackBerry Messenger would launch on June 27, 2013, for Android and iOS. This was later denied by BlackBerry and an actual release date was yet to be announced. On June 21, 2013, A BlackBerry Messenger application was spotted on the Play Store. However, it turned out to be a fake. A worldwide release for BBM on Android was slated for September 21, 2013, which was officially announced by BlackBerry. It was also announced that the app would require Android versions not older than 4.x.x (Ice Cream Sandwich & above). BlackBerry confirmed that BBM for iPhone would release on September 22, a day later after the official Android release and would work on iPhones running iOS 6 & later. However, during the worldwide rollout of BBM for Android and iPhone on September 21, 2013, 1.1 million Android users downloaded a leaked BlackBerry Messenger APK which caused BlackBerry to cease the launching of BlackBerry Messenger on both Android and iOS platforms. BBM was officially released on iOS and Android on October 21, 2013. 5 million downloads were recorded in the first 8 hours of its release. BBM, in late 2013, was the No.1 free app on both the
App Store An app store, also called an app marketplace or app catalog, is a type of digital distribution platform for computer software called applications, often in a mobile context. Apps provide a specific set of functions which, by definition, do not i ...
and
Google Play Google Play, also known as the Google Play Store, Play Store, or sometimes the Android Store (and was formerly Android Market), is a digital distribution service operated and developed by Google. It serves as the official app store for certifie ...
Store. In total, the app had over 10 million downloads on the first day. On 24 February 2014, BlackBerry officially confirmed BBM for Windows Phone and Nokia X would be released by Q2 2014. Nokia confirmed BBM would be preinstalled on Nokia X devices. As of June 2016, BBM was no longer offered on the
Windows Store The Microsoft Store (formerly known as the Windows Store) is a digital distribution platform operated by Microsoft. It was created as an app store for Windows 8 as the primary means of distributing Universal Windows Platform apps. With ...
. On 27 June 2018, consumer features such as BBM Channels and paid content in the BBM Shop were discontinued on BB10 and BBOS devices. On April 18, 2019, it was announced that the BBM consumer service for Android and iOS will be shutting down on May 31, 2019.


Non-BlackBerry features

For now BBM for Multi-Platform will offer Personal Chats, Group Chat up to 250 people, Status Updates and can send or receive messages up to 2000 Characters. BBM Channels, BBM Voice and BBM Shop is available on Android and
iOS Ios, Io or Nio (, ; ; locally Nios, Νιός) is a Greek island in the Cyclades group in the Aegean Sea. Ios is a hilly island with cliffs down to the sea on most sides. It is situated halfway between Naxos and Santorini. It is about long an ...
. In early January 2014, a beta update for BBM on Android was released to testers. The update included BBM Voice & BBM Channels. In February 2014, an update (2.0.0.13) was officially released to Android and iOS users containing the awaited features along with some other features including new emoticons and changes including a new look for Updates featuring choices to show All, Contacts or Channels filters.


Security

On November 4, 2014, BBM scored 1 out of 7 points on the
Electronic Frontier Foundation The Electronic Frontier Foundation (EFF) is an American international non-profit digital rights group based in San Francisco, California. It was founded in 1990 to promote Internet civil liberties. It provides funds for legal defense in court, ...
's "Secure Messaging Scorecard". It lost points because communications are not encrypted with a key the provider doesn't have access to (i.e. communications are not end-to-end encrypted), users can't verify contacts' identities, past messages are not secure if the encryption keys are stolen (i.e. the app does not provide forward secrecy), the code is not open to independent review (i.e. the code is not
open-source Open source is source code that is made freely available for possible modification and redistribution. Products include permission to use and view the source code, design documents, or content of the product. The open source model is a decentrali ...
), the security design is not properly documented, and there has not been a recent independent code audit. The enterprise version, BBM Protected, initially scored 3 out of 7 points. It later scored 5 out of 7 points after additional information was provided by BlackBerry and reflected in the EFF changelog dated November 14, 2014. It lost points because past messages are not secure if the encryption keys are stolen and the code is not open to independent review.


Userbase

In May 2011, RIM claimed there were 43 million active BlackBerry Messenger users worldwide. In 2016, BBM reached over 889 million users from all over the world and ranked 2nd in the top messaging apps (the first place belongs to
Telegram Telegraphy is the long-distance transmission of messages where the sender uses symbolic codes, known to the recipient, rather than a physical exchange of an object bearing the message. Thus flag semaphore is a method of telegraphy, whereas pi ...
) , there were at least 63 million monthly users in Indonesia.


References


Further reading

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External links

* {{Instant messaging BlackBerry Defunct instant messaging clients Instant messaging Instant messaging clients BlackBerry Limited BlackBerry software Products and services discontinued in 2019 2005 software