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Beck's Brewery, also known as Brauerei Beck & Co., is a
brewery A brewery or brewing company is a business that makes and sells beer. The place at which beer is commercially made is either called a brewery or a beerhouse, where distinct sets of brewing equipment are called plant. The commercial brewing of b ...
in the northern German city of
Bremen Bremen (Low German also: ''Breem'' or ''Bräm''), officially the City Municipality of Bremen (, ), is the capital of the States of Germany, German state of the Bremen (state), Free Hanseatic City of Bremen (), a two-city-state consisting of the c ...
. In 2001,
Interbrew Interbrew is subsidiary of Anheuser-Busch InBev SA/NV is based in Breda, Netherlands. It has one subsidiary, Ambev S.A. of São Paulo, Brazil. Brands Interbrew brands have historically included Budweiser, Stella Artois, Boddingtons Brewery, Boddi ...
bought Brauerei Beck for 1.8 billion euros; at that time it was the fourth-largest brewer in Germany. US manufacture of Beck's has been based in St. Louis, Missouri, since early 2012. Since 2008, it has been owned by
Anheuser-Busch InBev Anheuser-Busch InBev SA/NV, known as AB InBev, is an American-Belgian Multinational corporation, multinational Drink industry, drink and brewing company, brewing company based in Leuven, Belgium. It is the largest brewer in the world, and in 20 ...
SA/NV subsidiary
Interbrew Interbrew is subsidiary of Anheuser-Busch InBev SA/NV is based in Breda, Netherlands. It has one subsidiary, Ambev S.A. of São Paulo, Brazil. Brands Interbrew brands have historically included Budweiser, Stella Artois, Boddingtons Brewery, Boddi ...
. Beck's logo is derived from the coat of arms of Bremen, which contain a
silver Silver is a chemical element; it has Symbol (chemistry), symbol Ag () and atomic number 47. A soft, whitish-gray, lustrous transition metal, it exhibits the highest electrical conductivity, thermal conductivity, and reflectivity of any metal. ...
key on a red shield. The key is the attribute of
Saint Peter Saint Peter (born Shimon Bar Yonah; 1 BC – AD 64/68), also known as Peter the Apostle, Simon Peter, Simeon, Simon, or Cephas, was one of the Twelve Apostles of Jesus and one of the first leaders of the Jewish Christian#Jerusalem ekklēsia, e ...
, patron saint of the Bremen Cathedral. Beck's used Bremen's coat of arms as its logo from 1877 until 1884, when it adopted its own version using a modified key slanted in the opposite direction. The city had objected to the unmodified use of its coat of arms, as it no longer wanted to be connected with the production of alcohol. The brewery sponsored
Jaguar The jaguar (''Panthera onca'') is a large felidae, cat species and the only extant taxon, living member of the genus ''Panthera'' that is native to the Americas. With a body length of up to and a weight of up to , it is the biggest cat spe ...
in Formula 1 until 2004.


See also

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References


External links


Official international site


* ttps://web.archive.org/web/20110819061638/http://kalevalabooks.compassrose.com/2011/01/another-sneak-peek-at-one-hundred-and.html Vintage Beck's Beer Advertisement from 1921 AB InBev brands Breweries in Germany Beer brands of Germany Companies based in Bremen (city) Manufacturing companies based in Bremen (state) German companies established in 1873 {{beer-stub