The BBC Academy is an educational arm of the
British Broadcasting Corporation #REDIRECT BBC
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which trains current and prospective broadcasting employees in the skills of the
Broadcasting
Broadcasting is the distribution of audio or video content to a dispersed audience via any electronic mass communications medium, but typically one using the electromagnetic spectrum (radio waves), in a one-to-many model. Broadcasting began ...
industry, in addition to training the corporation's own staff and prospects. A subsidiary of the Academy, the BBC College of Journalism, functions as a free e-learning, online course series for all licence-fee payers.
History
Its origins lie in a post-
Hutton inquiry
The Hutton Inquiry was a 2003 judicial inquiry in the UK chaired by Lord Hutton, who was appointed by the Labour government to investigate the controversial circumstances surrounding the death of Dr David Kelly, a biological warfare expert an ...
report commissioned by former BBC editor
Ron Neil and
Pricewaterhouse Coopers in 2004 which recommended a number of broad reforms of the BBC which included the establishment of a journalistic academy headed by an academic principal.
The BBC College of Journalism was opened as an e-learning course series in June 2005, with
Kevin Marsh
Kevin Marsh (born 14 November 1954) is the Editor of the BBC College of Journalism.
Early life
He was born in Doncaster, West Riding of Yorkshire, in 1954 to John and Elizabeth Jill Marsh. He attended Doncaster Grammar School from 1966–73 and ...
as Executive Editor. Its first Director was
Vin Ray
Vin Ray is a member of the BBC's Journalism Board and the first Director of the BBC College of Journalism.
History in the BBC
Ray joined the BBC in CEEFAX in 1987 and moved on to work as a producer on the Nine O'Clock News under the editorship ...
.
The Academy, which joined together the curricula of training in Journalism, Production, Leadership and Technology, was opened for students on 14 December 2009, offering free masterclasses online to licence-fee payers and rival news media organisations.
Structure
The Academy is headed by Director Joe Godwin. Most campus courses are taught in BBC premises in central London, Salford and
Wood Norton near
Evesham
Evesham () is a market town and parish in the Wychavon district of Worcestershire, in the West Midlands region of England. It is located roughly equidistant between Worcester, Cheltenham and Stratford-upon-Avon. It lies within the Vale of Ev ...
in Worcestershire.
The College of Journalism provides all journalism training and development. It delivers editorial standards and legal training and core journalist craft skills as well as leading on international training.
The College of Production focuses on core editorial, creativity and production skills, together with production management, health and safety and multiplatform training and development.
The College of Technology‘s training ranges from media-specific courses, like those on High Definition television, Loudness and Final Cut Pro engineering support, to broader subjects such as software engineering and production management. A range of the College of Technology’s programmes are available to the wider UK industry on a commercial basis.
The College of Leadership focuses on building leadership and personal effectiveness skills across the corporation; it also takes the lead in the development of business and professional skills.
References
External links
BBC AcademyCollege of Journalism
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Academy
An academy (Attic Greek: Ἀκαδήμεια; Koine Greek Ἀκαδημία) is an institution of secondary or tertiary higher learning (and generally also research or honorary membership). The name traces back to Plato's school of philosop ...
Education in Birmingham, West Midlands
Journalism schools in the United Kingdom
Organisations based in Birmingham, West Midlands
Educational organisations based in England
Broadcasting schools
Educational institutions established in 2005
2005 establishments in the United Kingdom