Anycall () was a South Korean
mobile phone
A mobile phone or cell phone is a portable telephone that allows users to make and receive calls over a radio frequency link while moving within a designated telephone service area, unlike fixed-location phones ( landline phones). This rad ...
brand established by
Samsung Electronics
Samsung Electronics Co., Ltd. (SEC; stylized as SΛMSUNG; ) is a South Korean multinational major appliance and consumer electronics corporation founded on 13 January 1969 and headquartered in Yeongtong District, Suwon, South Korea. It is curr ...
in 1993. It was once the most popular mobile phone brand in the country, having been the leader since 1995.
Samsung mobile phones were sold through the Anycall brand in South Korea and the greater China region prior to 2011. The brand was eventually retired during the 2010s when it only remained in use for
feature phone
Feature may refer to:
Computing
* Feature recognition, could be a hole, pocket, or notch
* Feature (computer vision), could be an edge, corner or blob
* Feature (machine learning), in statistics: individual measurable properties of the phenome ...
s.
Like other mobile phone brands in South Korea, they provided technology such as cameras, internet access, and digital TV through
Digital Multimedia Broadcasting
Digital multimedia broadcasting (DMB) is a digital radio transmission technology developed in South Korea as part of the national information technology, IT project for sending multimedia such as TV, radio and datacasting to mobile devices s ...
.
Spokeswoman
Lee Hyori was spokeswoman for Anycall from 2003 During this period, she starred in Anycall produced music videos such as "Anymotion", which features Anycall SCH-V600 by Lee Hyori Phone. In 2005, Hyori Lee starred in "Anyclub", a follow-up to the smash hit "Anymotion". In December 2006, she starred in a third installment, labeled "Anystar".
The first music video starred Lee Hyori along with
Eric Mun, while the second and third installment starred
Kwon Sang-woo and
Lee Joon-gi respectively.
Since the expiration of Hyori's contract with Samsung in November 2007,
K-pop
K-pop (; an abbreviation of "Korean popular music") is a form of popular music originating in South Korea. It emerged in the 1990s as a form of youth subculture, with Korean musicians taking influence from Western Electronic dance music, danc ...
stars such as
BoA,
Kim Junsu,
Tablo, and
Jin Bora collaborated to produce "
Anyband", which featured three combined music videos for songs "Talk, Play Love", "Promise U", and "Day Dream" in a seven-minute commercial. The temporary band also held concerts for fans.
In 2008 k-pop groups
DBSK &
Girls' Generation
Girls' Generation (), also known as SNSD, is a South Korean girl group formed by SM Entertainment. The group is composed of eight members: Taeyeon, Sunny, Tiffany, Hyoyeon, Yuri, Sooyoung, Yoona, and Seohyun. Originally a nine-piec ...
collaborated from one music video to promote ''Samsung Anycall Haptic''.
In 2009
Shinee
Shinee ( ; ; ; stylized as SHINee) is a South Korean boy band formed by SM Entertainment in 2008. The group consists of four members: Onew, Key (entertainer), Key, Choi Min-ho, Minho, and Taemin. Originally a five-piece band, Jonghyun died on ...
released digital single "Bodyguard" to promote the cell phone. The music video and CF for the song featured the popular on-screen couple So Yi-jung (
Kim Bum) and Chu Ga-eul (
Kim So-eun) from the popular
KBS romantic drama series ''
Boys Over Flowers
is a Japanese manga series written and illustrated by Yoko Kamio. The story takes place in the fictional Eitoku Academy, an elite school for children from rich families. It tells the story of Tsukushi Makino, a girl from a middle-class ...
''. The same year
Son Dam-bi and girl group
After School teamed up for the digital single
Amoled
AMOLED (active-matrix organic light-emitting diode; ) is a type of OLED display device technology. OLED describes a specific type of thin-film-display technology in which organic compounds form the electroluminescence, electroluminescent materi ...
. After School will soon replace Son Dambi as the new spokes models for the brand.
A South Korean girl group
Miss A released in 2010 their song "Love Again", whose music video promoted the Samsung Beat Festival. The video also prominently featured an Anycall phone.
In 2011
IU (kpop singer) became the spokeswoman.
Spokespersons
*
Lee Hyori (longest full year exclusive contract model)
*
Kim Hyun-joong
*
Go Ara
Go Ara (; born February 11, 1990) is a South Korean actress and model. She is best known for starring in the television series '' Sharp'' (2003), '' Heading to the Ground'' (2009), '' Reply 1994'' (2013), '' You're All Surrounded'' (2014), '' ...
*
Jung Il-woo
*
Lee Joon-gi
*
Jun Ji-hyun
*
Lee Seo-jin
*
Lee Seaou-loung
*
Yoon So-yi
*
Cha Tae-hyun
Cha Tae-hyun (; born March 25, 1976) is a South Korean actor, singer, television personality, radio DJ and Television director, director. He is best known for his lead roles in the box-office hit comedies ''My Sassy Girl'' (2001), ''Scandal Make ...
*
Jang Hyuk
*
Lee Na-young
*
Moon Geun-young
Moon Geun-young (; born May 6, 1987) is a South Korean actress. Affectionately called the "Nation's Little Sister", Moon began modeling at the age of 10, then made her acting debut in 1999 as a child actress. She first rose to stardom through h ...
(licensed by KTF)
*
Ahn Sung-ki (licensed by
KTF)
*
Park Jung-ah
*
Choi Soo-young
*
Seven (licensed by LG Telecom)
*
Eric
The given name Eric, Erich, Erikk, Erik, Erick, Eirik, or Eiríkur is derived from the Old Norse name ''Eiríkr'' (or ''Eríkr'' in Old East Norse due to monophthongization).
The first element, ''ei-'' may be derived from the older Proto-N ...
, member of
Shinhwa)
*
Han Sang-woo Mindy's own
*
Kwon Sang-woo
*Anyband (formed by Samsung Anycall itself):
BoA,
Kim Junsu of
TVXQ
TVXQ (stylized as TVXQ!; , ), known as Tohoshinki in Japan, is a South Korean pop duo formed by SM Entertainment, composed of U-Know Yunho and Max Changmin.
Originally a five-member boy band which also consisted of members Kim Jae-joong, Hero ...
,
Tablo of Epik High and jazz pianist
Jin Bora
*
Rain
Rain is a form of precipitation where water drop (liquid), droplets that have condensation, condensed from Water vapor#In Earth's atmosphere, atmospheric water vapor fall under gravity. Rain is a major component of the water cycle and is res ...
*
Victoria Song
*
TVXQ
TVXQ (stylized as TVXQ!; , ), known as Tohoshinki in Japan, is a South Korean pop duo formed by SM Entertainment, composed of U-Know Yunho and Max Changmin.
Originally a five-member boy band which also consisted of members Kim Jae-joong, Hero ...
and
Girls' Generation
Girls' Generation (), also known as SNSD, is a South Korean girl group formed by SM Entertainment. The group is composed of eight members: Taeyeon, Sunny, Tiffany, Hyoyeon, Yuri, Sooyoung, Yoona, and Seohyun. Originally a nine-piec ...
(
Haptic Motion CF)
*
Kim Bum,
Kim So-eun, and
SHINee
Shinee ( ; ; ; stylized as SHINee) is a South Korean boy band formed by SM Entertainment in 2008. The group consists of four members: Onew, Key (entertainer), Key, Choi Min-ho, Minho, and Taemin. Originally a five-piece band, Jonghyun died on ...
(Bodyguard CF)
*
Kim Joon
*
Kim Hyun-joong
*
Son Dam-bi and
After School (
Amoled CF)
*
Lee Min-ho
*
UEE of After School
*
Yuna Kim (Yuna's
Haptic)
*
4Tomorrow (Tomorrow CF)
*
2PM (Corby and NORi F CF)
*
2NE1
2NE1 (, ) is a South Korean girl group formed by YG Entertainment in 2009. The group consists of Park Bom, Bom, CL (rapper), CL, Sandara Park, Dara, and Minzy. Known for their Experimental music, musical experimentation, fashion, and stage pre ...
(Corby F and NORi CF)
*
Narsha (Anycall Live CF)
*
Kim Tae-woo (Anycall Live CF)
*
Jung So-min (Playful Kiss)
*
IU (singer)
Lee Ji-eun (; born May 16, 1993), also known by her stage name IU (), is a South Korean singer-songwriter and actress. She signed with Kakao M, LOEN Entertainment (now Kakao Entertainment) in 2007 as a K-pop#Trainee system, trainee and debuted ...
Related companies
*
SK Telecom
SK Telecom Co., Ltd., abbreviated as SKT ( or ) is a South Korean wireless telecommunications operator and former film distributor and is part of the SK Group, one of the country's largest chaebols. It leads the local market with 50.5 perce ...
*
KT
*
LG U+
*
Cyon
*
SK Teletech
*
Motorola
Motorola, Inc. () was an American multinational telecommunications company based in Schaumburg, Illinois. It was founded by brothers Paul and Joseph Galvin in 1928 and had been named Motorola since 1947. Many of Motorola's products had been ...
*
Pantech Curitel
Pantech Inc. () is a South Korean company that manufactures mobile phones. Established in 1991, its market is mainly domestic with partners in the United States, Japan, China, Europe and Vietnam. In 2012 Pantech was the second best-selling handse ...
*
VK Mobile
*
KTF Ever
References
External links
Samsung Electronics Homepage of Anycall DivisionAnycall HomepageSamsung Mobilephone Global HomepagesSamsungs Brand New InnovationSamsung Mobile Hong Kong HomepageSamsung Mobile Taiwan Homepage(Traditional Chinese)Samsung Mobile China Homepage (Simplified Chinese)
{{Samsung Electronics
Anycall
South Korean brands