Aha! is a cloud-based software company that provides product development software for companies in the United States and internationally. Aha! offers Software-as-a-Service (SaaS) products for organizations to set strategy, ideate, plan, showcase, build, and launch new products and enhancements. The Aha! suite of products cater to Product managers (PMs), engineers, and product development teams involved in innovation management programs, portfolio management, product marketing, and operations. These tools aim to streamline the process of bringing ideas from concept to market, helping product builders go from discovery to delivery. As of 2024, more than one million product builders reportedly use the Aha! suite of products.

Capabilities

Aha! is a software suite designed to support users in their approach to developing and delivering products and services. The suite includes tools such as Aha! Roadmaps, Aha! Discovery, Aha! Ideas, Aha! Whiteboards, Aha! Knowledge, Aha! Teamwork, and Aha! Develop. The platform aims to facilitate the product development process, offering functionalities that allow teams to collaboratively conceptualize, capture ideas, devise product strategies, manage agile development, and introduce new features to the market. Aha! claims their software enables users to establish links between strategic goals and tasks, create visual roadmaps outlining future plans, and monitor business objectives during product management and development. Aha! offers integration with Jira, GitHub, Azure DevOps Server, Pivotal Tracker, Trello, FogBugz
Jellyfish
Redmine, Zendesk, Salesforce,

Google Analytics Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic and events, currently as a platform inside the Google Marketing Platform brand. Google launched the service in N ...

, and Slack and has a rest-based API. Through its subsidiary, Aha! Apps, they allow integration into Microsoft cloud services thanks to the extended partner agreement. They also offer mobile applications for iPhone and Android and are partners with

Microsoft Microsoft Corporation is an American multinational corporation and technology company, technology conglomerate headquartered in Redmond, Washington. Founded in 1975, the company became influential in the History of personal computers#The ear ...

, Github and HP.

History

Aha! is a self-funded,

private company A privately held company (or simply a private company) is a company whose Stock, shares and related rights or obligations are not offered for public subscription or publicly negotiated in their respective listed markets. Instead, the Private equi ...

, founded by Brian de Haaff and Dr. Chris Waters in the spring of 2013 in Menlo Park, California. They have no centralized headquarters, and employees work remotely from the

United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...

and some international locations. In 2017, Aha! co-founder and CEO Brian de Haaff released the book ''Lovability'', sharing his philosophy on building businesses and products''.'' In 2019 and 2020, Aha! expanded their road-mapping software to target

marketing Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce. Marketing is usually conducted by the seller, typically a retailer or ma ...

, IT, services, project management, and business operations users. In October 2020, Aha! launched Aha! Ideas, aiming to give teams a way to crowdsource ideas from customers, employees, and partners into their product plans. In May 2021, the company released Aha! Develop, a development tool for engineering teams. In 2022, Aha! introduced a digital notebook for product builders. Aha! Notebooks aims to give teams the ability to collaborate on documentation and concepts. The company also announced that they surpassed $100 million in annual recurring revenue (ARR) and launche
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which aims to facilitate sustainable business growth using self-reliance and value exchange, rather than outside funding. In 2025, Aha! introduced a new way to manage customer interviews. Aha! Discovery helps product teams centralize meeting transcripts, uncover key product insights, and link them to a roadmap. The company also launched Aha! Teamwork, a flexible project management tool for teams to complete tasks and stay aligned with strategic plans. Aha! claims to have donated more than $1 million through its philanthropic giving program, Aha! Cares.

References

* Bridgwater, Adrian (2013-08-17
"Aha! Launches Roadmapping With Extra Mojo"
Dr. Dobbs. Retrieved 2014-09-08 * Forman, Aaron (2014-03-04
"Atlassian launches Atlassian Connect with Aha!"
Atlassian Blog. Retrieved 2014-09-08 * IDG Connect (2013-08-13
"Aha! streamlines development with cloud-based project management platform"
IDG Connect. Retrieved 2014-09-08

External links

* {{Official website, https://www.aha.io Companies based in Silicon Valley Companies based in Menlo Park, California Software companies based in the San Francisco Bay Area Software companies established in 2013 2013 establishments in California Privately held companies based in California Software companies of the United States American companies established in 2013

Capabilities

History

See also

References

External links