Academy Sports Outdoors
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Academy Sports + Outdoors is an American sporting-goods store chain with corporate offices in the Katy Distribution Center in unincorporated western
Harris County, Texas Harris County is a county located in the U.S. state of Texas. As of the 2020 United States census, 2020 census, the population was 4,731,145, and was estimated to be 5,009,302 in 2024, making it the List of counties in Texas, most populous cou ...
, United States, near Katy and west of
Houston Houston ( ) is the List of cities in Texas by population, most populous city in the U.S. state of Texas and in the Southern United States. Located in Southeast Texas near Galveston Bay and the Gulf of Mexico, it is the county seat, seat of ...
. For 74 years, it was a
privately held company A privately held company (or simply a private company) is a company whose Stock, shares and related rights or obligations are not offered for public subscription or publicly negotiated in their respective listed markets. Instead, the Private equi ...
owned by the Gochman family, until its May 2011 acquisition by
Kohlberg Kravis Roberts KKR & Co. Inc., also known as Kohlberg Kravis Roberts & Co., is an American global private-equity and investment company. , the firm had completed private-equity investments in portfolio companies with approximately $710 billion of total ...
. In October 2020, it was listed on
NASDAQ The Nasdaq Stock Market (; National Association of Securities Dealers Automated Quotations) is an American stock exchange based in New York City. It is the most active stock trading venue in the U.S. by volume, and ranked second on the list ...
.


History

The origin of Academy Sports + Outdoors dates back to 1938, when Max Gochman opened the Academy Tire Shop in
San Antonio San Antonio ( ; Spanish for " Saint Anthony") is a city in the U.S. state of Texas and the most populous city in Greater San Antonio. San Antonio is the third-largest metropolitan area in Texas and the 24th-largest metropolitan area in the ...
, Texas. After a few years, Gochman began selling military surplus in his shop.


1970s-1980s

In 1970, Max's son, Arthur Gochman, bought a chain of six military surplus stores in Houston. At the time, Gochman was a practicing attorney in San Antonio. He had not been formally educated as a businessman, but he had learned much about the surplus retail business from his father. Gochman bought out his partner in 1973 and changed the company's business name from Southern Sales to Academy Corp. The Academy name was borrowed from his father's stores. It originated from a now-defunct Catholic school in San Antonio, named St. Henry's Academy. Max Gochman had opened his first store across the street from the school in the 1930s, selling pre-
World War II World War II or the Second World War (1 September 1939 – 2 September 1945) was a World war, global conflict between two coalitions: the Allies of World War II, Allies and the Axis powers. World War II by country, Nearly all of the wo ...
surplus goods. Later, when he moved to Austin, he used the name for his four army-navy surplus stores. Because many University of Texas students and graduates lived in the Houston area and were familiar with the Austin stores, Max Gochman permitted his son to use the name, knowing that it would help his son's business. In 1978, the younger Gochman relinquished his law practice and relocated to Houston to assume active control of the company and implement a comprehensive overhaul of its core merchandising policies. Academy built new offices and a 50,000-sq-ft warehouse in 1981. The chain grew from eight stores in 1980 to 12 in 1985. By the end of the 1980s, Academy had become a popular Texas chain. Among other things, its outlets sold more state fishing licenses than its chief competitor, Oshman's Sporting Goods, or any other group of stores.


1990s

By 1990, Academy had grown to 18 stores. At that time, it was selling more cowboy boots than any other chain in the United States. It also began a period of more rapid expansion, jumping to 34 stores by 1995, the year after it first moved into two adjoining states. It opened its first store outside Texas in
Edmond, Oklahoma Edmond is a city in Oklahoma County, Oklahoma, United States. It is a part of the Oklahoma City metropolitan area, located in Central Oklahoma. Its population was 94,428 according to the 2020 United States census, a 16% increase from 2010. maki ...
, in June 1994, then added a store in
Lafayette, Louisiana Lafayette ( , ) is the most populous city in and parish seat of Lafayette Parish, Louisiana, Lafayette Parish in the U.S. state of Louisiana, located along the Vermilion River (Louisiana), Vermilion River. It is Louisiana's List of municipaliti ...
, the following November, thus ending the company's exclusive Texas identity. In 1997, Arthur's son, David Gochman, became CEO. Academy's roots remain in Texas, though, and the epicenter of the company's business has always been the greater Houston area. Almost half of its stores are located there, along with the company's headquarters and distribution facility. As it has expanded beyond its home base, Academy has sought "hot-market" locales, places that from
market analysis A market analysis studies the attractiveness and the dynamics of a special market within a special industry. It is part of the industry analysis and thus in turn of the global environmental analysis. Through all of these analyses the strengths, ...
offered the promise of high-volume sales. The result has been that it has never had to close one of its new stores, all of which have been profitable since their opening day. David Gochman, the founder's son and a graduate of Harvard in Chinese studies and the University of Texas Law School, joined Academy in 1995 on a full-time basis. By that time, his father, then 65, had built Academy into a $350 million retail chain and was ready to hand over control of the business to his 30-year-old son. David Gochman initially served as vice-president of store operations and general counsel, but in the following year, he succeeded his father as Academy's chairman, president, and CEO. In 1996, Academy expanded into
Alabama Alabama ( ) is a U.S. state, state in the Southeastern United States, Southeastern and Deep South, Deep Southern regions of the United States. It borders Tennessee to the north, Georgia (U.S. state), Georgia to the east, Florida and the Gu ...
. In 1998, it opened its first
Florida Florida ( ; ) is a U.S. state, state in the Southeastern United States, Southeastern region of the United States. It borders the Gulf of Mexico to the west, Alabama to the northwest, Georgia (U.S. state), Georgia to the north, the Atlantic ...
location. In 1999, it expanded in
Mississippi Mississippi ( ) is a U.S. state, state in the Southeastern United States, Southeastern and Deep South regions of the United States. It borders Tennessee to the north, Alabama to the east, the Gulf of Mexico to the south, Louisiana to the s ...
and
Tennessee Tennessee (, ), officially the State of Tennessee, is a landlocked U.S. state, state in the Southeastern United States, Southeastern region of the United States. It borders Kentucky to the north, Virginia to the northeast, North Carolina t ...
.


2000s

In 2000, Academy opened its 50th location in
Temple, Texas Temple is a city in Bell County, Texas, United States. As of 2020, the city has a population of 82,073 according to the 2020 United States census, U.S. census. Temple lies in the region referred to as Central Texas and is a principal city in th ...
, then expanded into
Arkansas Arkansas ( ) is a landlocked state in the West South Central region of the Southern United States. It borders Missouri to the north, Tennessee and Mississippi to the east, Louisiana to the south, Texas to the southwest, and Oklahoma ...
in 2003 and
Missouri Missouri (''see #Etymology and pronunciation, pronunciation'') is a U.S. state, state in the Midwestern United States, Midwestern region of the United States. Ranking List of U.S. states and territories by area, 21st in land area, it border ...
and
Georgia Georgia most commonly refers to: * Georgia (country), a country in the South Caucasus * Georgia (U.S. state), a state in the southeastern United States Georgia may also refer to: People and fictional characters * Georgia (name), a list of pe ...
in 2005. In 2006, the company opened its first 100,000-sq-ft store. Rodney Faldyn became president of Academy in 2007, and at that time, the company expanded into
South Carolina South Carolina ( ) is a U.S. state, state in the Southeastern United States, Southeastern region of the United States. It borders North Carolina to the north and northeast, the Atlantic Ocean to the southeast, and Georgia (U.S. state), Georg ...
. In 2009, Academy opened a second distribution warehouse in
Twiggs County, Georgia Twiggs County is a county located in the central portion of the U.S. state of Georgia. As of the 2020 census, the population was 8,022. The county seat is Jeffersonville. The county was created on December 14, 1809, and named for American Re ...
.


2010s and acquisition by KKR

In 2011, Academy Sports + Outdoors was acquired by
Kohlberg Kravis Roberts KKR & Co. Inc., also known as Kohlberg Kravis Roberts & Co., is an American global private-equity and investment company. , the firm had completed private-equity investments in portfolio companies with approximately $710 billion of total ...
(KKR). Just months after acquisition, the brand launched an e-commerce store and became a multichannel retailer. At that time, Faldyn became CEO and president. In 2012, Academy expanded into
North Carolina North Carolina ( ) is a U.S. state, state in the Southeastern United States, Southeastern region of the United States. It is bordered by Virginia to the north, the Atlantic Ocean to the east, South Carolina to the south, Georgia (U.S. stat ...
and
Kansas Kansas ( ) is a landlocked U.S. state, state in the Midwestern United States, Midwestern region of the United States. It borders Nebraska to the north; Missouri to the east; Oklahoma to the south; and Colorado to the west. Kansas is named a ...
. In 2014, it expanded into
Indiana Indiana ( ) is a U.S. state, state in the Midwestern United States, Midwestern region of the United States. It borders Lake Michigan to the northwest, Michigan to the north and northeast, Ohio to the east, the Ohio River and Kentucky to the s ...
and
Kentucky Kentucky (, ), officially the Commonwealth of Kentucky, is a landlocked U.S. state, state in the Southeastern United States, Southeastern region of the United States. It borders Illinois, Indiana, and Ohio to the north, West Virginia to the ...
. In 2015, J.K. Symancyk became CEO and president. At that time, Academy opened its 200th store in
Tupelo, Mississippi Tupelo ( ) is a city in and the county seat of Lee County, Mississippi, United States. Founded in 1860, the population was 37,923 at the United States Census, 2020, 2020 census. It is the List of municipalities in Mississippi, 7th-most populous ...
. In 2016, Academy expanded into
Illinois Illinois ( ) is a U.S. state, state in the Midwestern United States, Midwestern United States. It borders on Lake Michigan to its northeast, the Mississippi River to its west, and the Wabash River, Wabash and Ohio River, Ohio rivers to its ...
and opened a third distribution warehouse in
Cookeville, Tennessee Cookeville is the county seat and largest city of Putnam County, Tennessee, United States. As of the 2020 United States census, its population was reported to be 34,842. It is recognized as one of the country's Cookeville micropolitan area, mic ...
. In 2018, the company opened its 250th store in
Mansfield, Texas Mansfield is a suburban city in the U.S. state of Texas, and is part of the Dallas-Fort Worth area. The city is located mostly in Tarrant County, with small parts in Ellis and Johnson counties. Its location is approximately 30 miles from Dalla ...
.


IPO, 2020s and further growth

On October 2020, Academy launched an
initial public offering An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investm ...
and became a public company listed on the
Nasdaq The Nasdaq Stock Market (; National Association of Securities Dealers Automated Quotations) is an American stock exchange based in New York City. It is the most active stock trading venue in the U.S. by volume, and ranked second on the list ...
with the ticker symbol ASO. After going public, a continued national expansion plan was laid out calling for 8-10 stores per year starting in 2022. Shares originally stood below $13, but eventually rose to $40 by June 2021. After its first public year, Academy debuted on the ''Fortune'' 500 list of 2021. In 2022, Academy Sports + Outdoors opened its first locations in
Virginia Virginia, officially the Commonwealth of Virginia, is a U.S. state, state in the Southeastern United States, Southeastern and Mid-Atlantic (United States), Mid-Atlantic regions of the United States between the East Coast of the United States ...
and
West Virginia West Virginia is a mountainous U.S. state, state in the Southern United States, Southern and Mid-Atlantic (United States), Mid-Atlantic regions of the United States.The United States Census Bureau, Census Bureau and the Association of American ...
. It opened its first
Ohio Ohio ( ) is a U.S. state, state in the Midwestern United States, Midwestern region of the United States. It borders Lake Erie to the north, Pennsylvania to the east, West Virginia to the southeast, Kentucky to the southwest, Indiana to the ...
location in
Zanesville Zanesville is a city in Muskingum County, Ohio, United States, and its county seat. Located at the confluence of the Licking and Muskingum rivers, the city is approximately east of Columbus and had a population of 24,765 as of the 2020 cen ...
in 2024. The company has plans to open up to 160-180 locations in the next five years.


Sponsorships

Academy owns the naming rights to the Bassmaster Classic (officially referred to the Academy Sports + Outdoors Bassmaster Classic). It is also the official sporting retailer of the
NCAA The National Collegiate Athletic Association (NCAA) is a nonprofit organization that regulates College athletics in the United States, student athletics among about 1,100 schools in the United States, and Simon Fraser University, 1 in Canada. ...
Southeastern Conference The Southeastern Conference (SEC) is a collegiate List of NCAA conferences, athletic conference whose member institutions are located primarily in the South Central United States, South Central and Southeastern United States. Its 16 members in ...
, Southwestern Athletic Conference, Central Intercollegiate Athletic Association, and the Southern Intercollegiate Athletic Conference. The
Houston Astros The Houston Astros are an American professional baseball team based in Houston. The Astros compete in Major League Baseball (MLB) as a member club of the American League (AL) American League West, West Division. They are one of two major leag ...
and the Indianapolis Colts also hold strong partnerships with the store.


Controversy

In May 2024, ''
USA Today ''USA Today'' (often stylized in all caps) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth in 1980 and launched on September 14, 1982, the newspaper operates from Gannett's corporate headq ...
'' revealed that Academy sold 727 of the guns recovered in Mexico from 2020 to 2022, which was the largest number sold by any US gun seller, based on trace data from the Mexican Defense Ministry. According to the report by ''USA Today'', Mexican officials are particularly concerned about
big-box stores A big-box store, a hyperstore, a supercenter, a superstore, or a megastore is a physically large retail establishment, usually part of a chain of stores. The term sometimes also refers, by extension, to the company that operates the store. The ...
near the US-Mexico border because of how frequently stores such as Academy sell multiple firearms in a single transaction. Academy did not respond to detailed questions from ''USA Today''.


See also

*
Bass Pro Shops BPS Direct, LLC, trade name, doing business as Bass Pro Shops, is an American privately held sporting goods retailer that offers hunting, fishing, camping, and other related outdoor recreation equipment, marine manufacturing and sales, and outd ...
*
Cabela's Cabela's Inc. is an American retailer that specializes in hunting, fishing, boating, camping, and other outdoor recreation merchandise. The chain was founded by Richard N. Cabela and Jim Cabela in 1961. Cabela's was acquired by Springfield, Mi ...
*
Dick's Sporting Goods Dick's Sporting Goods, Inc. (stylized in all caps as DICK'S Sporting Goods) is an American chain of sporting goods stores founded in 1948 by Richard "Dick" Stack. It is the largest sporting goods retailer in the United States and is listed ...
* Legendary Whitetails * Scheels * Sportsman's Warehouse * List of Texas companies


References


External links

* {{DEFAULTSORT:Academy Sports And Outdoors 1938 establishments in Texas 2011 mergers and acquisitions 2020 initial public offerings American companies established in 1938 Companies based in Harris County, Texas Companies listed on the Nasdaq Economy of the Southeastern United States Firearm commerce Kohlberg Kravis Roberts companies Online retailers of the United States Retail companies established in 1938 Sporting goods retailers of the United States Surplus stores