A.1. Sauce (formerly A.1. Steak Sauce and sometimes stylized as A1 Sauce in certain markets) is a brand of brown sauce produced by Brand & co, a subsidiary of

Premier Foods Premier Foods plc is a British food manufacturer headquartered in St Albans, Hertfordshire. The group owns many well-known brands, including Mr Kipling, Ambrosia (food), Ambrosia, Bird's Custard, Angel Delight, Homepride cooking sauces, J. Lyons ...

in the

United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Northwestern Europe, off the coast of European mainland, the continental mainland. It comprises England, Scotlan ...

(as "Brand's A.1. Sauce") and in

North America North America is a continent in the Northern Hemisphere, Northern and Western Hemisphere, Western hemispheres. North America is bordered to the north by the Arctic Ocean, to the east by the Atlantic Ocean, to the southeast by South Ameri ...

Kraft Heinz The Kraft Heinz Company (KHC), commonly known as Kraft Heinz (), is an American multinational food company formed by the merger of Kraft Foods Group, Inc. and the H.J. Heinz Company co-headquartered in Chicago and Pittsburgh. Kraft Heinz is t ...

. Sold from 1831 as a

condiment A condiment is a preparation that is added to food, typically after cooking, to enhance the Flavoring, flavour, to complement the dish or to impart a specific flavor. Such specific flavors generally add sweetness or pungency, or sharp or piquant ...

for "fish, meat, fowl and

game A game is a structured type of play usually undertaken for entertainment or fun, and sometimes used as an educational tool. Many games are also considered to be work (such as professional players of spectator sports or video games) or art ...

" dishes in the

, the makers introduced the product to

Canada Canada is a country in North America. Its Provinces and territories of Canada, ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, making it the world's List of coun ...

, and later to the

U.S. The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 states and a federal capital district, Washington, D.C. The 48 contiguous ...

where it was later marketed as a steak sauce.

History and ownership

In 1824, Henderson William Brand, a chef to

King George IV George IV (George Augustus Frederick; 12 August 1762 – 26 June 1830) was King of the United Kingdom of Great Britain and Ireland and King of Hanover from 29 January 1820 until his death in 1830. At the time of his accession to the throne, h ...

of the United Kingdom, created the original brown sauce on which A.1. is based. A popular myth has it that the king declared it " A.1." and thus, the name was born. The term "A.1." originated as an international ship insurance certification by

Lloyd's Register Lloyd's Register Group Limited, trading as Lloyd's Register (LR), is a technical and professional services organisation and a maritime classification society, wholly owned by the Lloyd’s Register Foundation, a UK charity dedicated to research ...

to describe a "first rate" ship. The sauce went into commercial production under the Brand & Co. label in 1831, marketed as a condiment for "fish, meat and fowl", and continued production under this label after bankruptcy forced ownership of Brand & Co. to be transferred to W. H. Withall in 1850. It was renamed A.1. in 1873, after a trademark dispute between creator Henderson William Brand and Dence & Mason, who had since purchased Brand & Co. from Withall. It continued to be produced by Brand & Co. until the late 1970s at the firm's factory in Vauxhall, London until it fell out of favor within the UK domestic market. A.1. brand in the UK was owned by Ranks Hovis McDougall for a time and currently owned by Premier Foods. A.1. Sauce was still, as of June 2020, produced in

England England is a Countries of the United Kingdom, country that is part of the United Kingdom. It is located on the island of Great Britain, of which it covers about 62%, and List of islands of England, more than 100 smaller adjacent islands. It ...

and exported to

Asia Asia ( , ) is the largest continent in the world by both land area and population. It covers an area of more than 44 million square kilometres, about 30% of Earth's total land area and 8% of Earth's total surface area. The continent, which ...

. A.1. was officially registered as a

trademark A trademark (also written trade mark or trade-mark) is a form of intellectual property that consists of a word, phrase, symbol, design, or a combination that identifies a Good (economics and accounting), product or Service (economics), service f ...

in the US in 1895, and imported and distributed in the United States by G. F. Heublein & Brothers in 1906. Beginning in the early 1960s, it was marketed in the US as "A.1. Steak Sauce". R. J. Reynolds—which merged with Nabisco in 1985 to form

RJR Nabisco R. J. Reynolds Nabisco, Inc., doing business as RJR Nabisco, was an American conglomerate, selling tobacco and food products, headquartered in the Calyon Building in Midtown Manhattan, New York City. R. J. Reynolds Nabisco stopped ...

—acquired Heublein in 1982. In 1999,

Kraft Foods Kraft Foods Group, Inc. was an American food manufacturing and processing conglomerate (company), conglomerate, split from Kraft Foods Inc. on October 1, 2012, and was headquartered in Chicago, Illinois. It became part of Kraft Heinz on July ...

acquired Nabisco, including the licence for the A.1. brand in North America. In the USA during the 1980s, two new flavors of A.1. were introduced, representing the first expansion of the trademark in North America. These varieties were soon discontinued. In 2000, an A.1. line of

marinade Marinating is the process of soaking foods in a seasoned, often acidic, liquid before cooking. This sauce, called the marinade, can be either acidic (made with ingredients such as vinegar, lemon juice, or wine), or enzymatic (made with ingredien ...

s was launched. In May 2014, Kraft Foods in

announced it was dropping the word "steak" from the A.1. name, reverting to A.1. Sauce to "reflect modern dining habits".

Ingredients

A.1. Sauce in the US includes tomato purée,

raisin A raisin is a Dried fruit, dried grape. Raisins are produced in many regions of the world and may be eaten raw or used in cooking, baking, and brewing. In the United Kingdom, Republic of Ireland, Ireland, New Zealand, Australia and South Afri ...

paste, spirit

vinegar Vinegar () is an aqueous solution of diluted acetic acid and trace compounds that may include flavorings. Vinegar typically contains from 5% to 18% acetic acid by volume. Usually, the acetic acid is produced by a double fermentation, converting ...

corn syrup Corn syrup is a food syrup that is made from the starch of corn/maize and contains varying amounts of sugars: glucose, maltose and higher oligosaccharides, depending on the grade. Corn syrup is used in foods to soften Mouthfeel, texture, add vol ...

salt In common usage, salt is a mineral composed primarily of sodium chloride (NaCl). When used in food, especially in granulated form, it is more formally called table salt. In the form of a natural crystalline mineral, salt is also known as r ...

, crushed orange

purée A purée (or mash) is cooked food, usually vegetables, fruits or legumes, that has been ground, pressed, blended or sieved to the consistency of a creamy paste or liquid. Purées of specific foods are often known by specific names, e.g., appl ...

, dried

garlic Garlic (''Allium sativum'') is a species of bulbous flowering plants in the genus '' Allium''. Its close relatives include the onion, shallot, leek, chives, Welsh onion, and Chinese onion. Garlic is native to central and south Asia, str ...

and

onion An onion (''Allium cepa'' , from Latin ), also known as the bulb onion or common onion, is a vegetable that is the most widely cultivated species of the genus '' Allium''. The shallot is a botanical variety of the onion which was classifie ...

spice In the culinary arts, a spice is any seed, fruit, root, Bark (botany), bark, or other plant substance in a form primarily used for flavoring or coloring food. Spices are distinguished from herbs, which are the leaves, flowers, or stems of pl ...

, celery seed,

caramel color Caramel color or caramel coloring is a water-soluble food coloring. It is made by heat treatment of carbohydrates (sugars), in general in the presence of acids, alkalis, or salts, in a process called caramelization. It is more fully oxidized ...

potassium sorbate Potassium sorbate is the potassium salt of sorbic acid, structural formula CH3CH=CH−CH=CH−CO2K. It is a white salt that is very soluble in water (58.2% at 20 °C). It is primarily used as a food preservative (E number 202). Potassium ...

, and

xanthan gum Xanthan gum () is a polysaccharide with many industrial uses, including as a common food additive. It is an effective thickening agent and stabilizer that prevents ingredients from separating. It can be produced from simple sugars by fermentat ...

. The 'Original' A1 recipe exported to the USA dramatically differs from the versions sold in Canada. A.1. Sauce in Canada includes tomato purée,

marmalade Marmalade (from the Portuguese ''marmelada'') is a fruit preserves, fruit preserve made from the juice and peel of citrus fruits boiled with sugar and water. The well-known version is made from bitter orange. It also has been made from lemons ...

, raisins, onions, garlic,

malt vinegar Vinegar () is an aqueous solution of diluted acetic acid and trace compounds that may include flavorings. Vinegar typically contains from 5% to 18% acetic acid by volume. Usually, the acetic acid is produced by a double Fermentation in food proc ...

sugar Sugar is the generic name for sweet-tasting, soluble carbohydrates, many of which are used in food. Simple sugars, also called monosaccharides, include glucose Glucose is a sugar with the Chemical formula#Molecular formula, molecul ...

, salt,

tragacanth Tragacanth is a natural gum obtained from the dried sap of several species of Middle Eastern Fabaceae, legumes of the genus ''Astragalus (plant), Astragalus'', including ''Astragalus adscendens, A. adscendens'', ''Astragalus gummifer, A. gummifer ...

, spices and flavorings.

Legal action

A.1. in the United States was the subject of a trademark dispute between then-owners RJR Nabisco and Arnie Kaye of

Westport, Connecticut Westport is a town in Fairfield County, Connecticut, United States. Located in the Gold Coast (Connecticut), Gold Coast along the Long Island Sound, it is northeast of New York City and is part of the Western Connecticut Planning Region, Connec ...

, whose International Deli was producing and selling its own recipe condiment under the name "A.2. Sauce". In 1991, the United States District Court for Connecticut found in favor of Nabisco.

Popular culture

Rock musician and singer

Meat Loaf Michael Lee Aday (born Marvin Lee Aday; September 27, 1947 – January 20, 2022), known professionally by his stage name Meat Loaf, was an American singer and actor. He was known for his powerful, wide-ranging voice and theatrical live shows. ...

appeared in a TV commercial for the product, to promote its new slogan: "A.1.—Makes beef sing". In the commercial, the slogan is "Makes Meat Loaf sing", and he sings a very short excerpt from his hit song " I'd Do Anything for Love (But I Won't Do That)".

References

External links