1984 World's Fair
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The 1984 Louisiana World Exposition was a
world's fair A world's fair, also known as a universal exhibition, is a large global exhibition designed to showcase the achievements of nations. These exhibitions vary in character and are held in different parts of the world at a specific site for a perio ...
held in
New Orleans New Orleans (commonly known as NOLA or The Big Easy among other nicknames) is a Consolidated city-county, consolidated city-parish located along the Mississippi River in the U.S. state of Louisiana. With a population of 383,997 at the 2020 ...
, Louisiana, United States. It was held 100 years after the city's earlier world's fair, the
World Cotton Centennial The World Cotton Centennial (also known as the World's Industrial and Cotton Centennial Exposition) was a World's Fair held in New Orleans, Louisiana, United States, in 1884. At a time when nearly one third of all cotton produced in the United St ...
in 1884. The fair was held from May 12 to November 11, 1984, and adopted the theme "The World of Rivers: Fresh Water as a Source of Life," showcasing the vital role of freshwater systems. The 1984 Louisiana World Exposition encountered significant attendance challenges, ultimately becoming the only world's fair to declare bankruptcy during its operation. Several factors likely contributed to this. The exposition's proximity, both geographically and temporally, to the
1982 World's Fair The 1982 World's Fair, officially known as the Knoxville International Energy Exposition (KIEE) and simply as Energy Expo '82 and Expo '82, was an international exposition held in Knoxville, Tennessee, Knoxville, Tennessee, United States. Focu ...
in
Knoxville, Tennessee Knoxville is a city in Knox County, Tennessee, United States, and its county seat. It is located on the Tennessee River and had a population of 190,740 at the 2020 United States census. It is the largest city in the East Tennessee Grand Division ...
, may have divided public interest. Additionally, the
1984 Summer Olympics The 1984 Summer Olympics (officially the Games of the XXIII Olympiad and commonly known as Los Angeles 1984) were an international multi-sport event held from July 28 to August 12, 1984, in Los Angeles, California, United States. It marked the ...
in Los Angeles and the 1982 opening of Walt Disney World's Epcot (often referred to as a "permanent world's fair") presented substantial competition for visitors. As of 2025, there has not been a world's fair in the United States since the 1984 Louisiana World Exposition.


The Fair

The government of Louisiana spent $5 million on the fair; that amount was overseen by
Ralph Perlman Ralph R. Perlman (May 16, 1917 – May 24, 2013) was the state budget director in his adopted U.S. state of Louisiana, having served under four governors of both parties from 1967 until 1988. Thereafter, Perlman continued to hold other public ...
, the state budget director, who tried to obtain maximum use of the funds. An site along the
Mississippi River The Mississippi River is the main stem, primary river of the largest drainage basin in the United States. It is the second-longest river in the United States, behind only the Missouri River, Missouri. From its traditional source of Lake Ita ...
was cleared of rundown warehouses, replaced by the structures of the Fair. This was to be a "Class B" exposition as defined by the
Bureau International des Expositions The Bureau International des Expositions (BIE; English: International Exhibitions Bureau) is an intergovernmental organization created to supervise international exhibitions (also known as expos, global expos or world expos) falling under the ...
(BIE), the international body governing world's fairs. There were no major exhibits such as had been seen at the 1964–65 New York World's Fair, which started predictions that the fair could be a flop. Although 7 million guests toured the fair, it was not enough to recoup the $350 million spent to host the event. Paychecks started bouncing, and it was only through government intervention that the gates remained open through the scheduled run. The fair drew 30,000 fewer people in the first month than was predicted. One of the fair's more famous attractions was the
Mississippi Aerial River Transit The Mississippi Aerial River Transit, or simply MART, was a gondola lift transport system spanning the Mississippi River in New Orleans, Louisiana, United States. It was constructed for the 1984 Louisiana World Exposition. After the fair, this s ...
(MART). This was a
gondola lift A gondola lift is a means of cable transport and type of aerial lift which is supported and propelled by cables from above. It consists of a loop of steel wire rope that is strung between two stations, sometimes over intermediate suppo ...
that took visitors across the
Mississippi River The Mississippi River is the main stem, primary river of the largest drainage basin in the United States. It is the second-longest river in the United States, behind only the Missouri River, Missouri. From its traditional source of Lake Ita ...
from the fair site in the Warehouse District to Algiers on the West Bank. Also on display was the . The Fair was held along the
Mississippi River The Mississippi River is the main stem, primary river of the largest drainage basin in the United States. It is the second-longest river in the United States, behind only the Missouri River, Missouri. From its traditional source of Lake Ita ...
front near the
New Orleans Central Business District The Central Business District (CBD) is a neighborhood of the city of New Orleans, Louisiana, United States. The CBD is a subdistrict of the French Quarter/CBD area. Its boundaries, as defined by the City Planning Commission are Iberville, De ...
, on a site that was formerly a
railroad Rail transport (also known as train transport) is a means of transport using wheeled vehicles running in railway track, tracks, which usually consist of two parallel steel railway track, rails. Rail transport is one of the two primary means of ...
yard. While the Fair itself was a financial failure, several old warehouses were renovated for the fair, which helped to revitalize the adjacent Old Warehouse District. The fair suffered from poor attendance, but many New Orleanians have fond memories of their fair experiences. Highlights included a monorail, a gondola across the Mississippi River, an aquacade, an amphitheater for concerts, the Wonderwall, and many dining choices, including the Italian Village, the Japanese Pavilion, and
Pete Fountain Pierre Dewey LaFontaine Jr. (July 3, 1930 – August 6, 2016), known professionally as Pete Fountain, was an American jazz clarinetist. Early life and education LaFontaine was born to Pierre, Sr. and Madeline, in a small Creole cottage-style fr ...
's Reunion Hall.


Navy participation

U.S. Navy's host ship for the 1984 World's Fair was the . visited the fair and was open for tourist visits while much of the crew enjoyed liberty. visited the fair for three days and was open for tourist visits, while much of the crew enjoyed liberty.


Mascot

This expo also had the distinction of being the first World Exposition in the history of expos to have an official fair mascot. Seymore D. Fair, a large white costume pelican, became one of the most recognizable figures of any modern-day World Exposition.


Legacy

Some traces of the fair remain today. In the Warehouse District, many of the streets were improved and many old buildings were renovated for businesses that hoped to cater to fair guests. These buildings later were converted to commercial and residential uses. These improvements paved the way for the city's arts district seen today. The Riverwalk Marketplace and the
Ernest N. Morial Convention Center The Ernest N. Morial Convention Center is located in Downtown New Orleans, Louisiana, United States. The lower end of building one is located upriver from Canal Street on the banks of the Mississippi River. It is named after former Mayor of Ne ...
are perhaps the fair's greatest legacy. The exhibition hall of the convention center was the fair's Louisiana Pavilion, it later reopened as a convention center in 1985. Next to the convention center on the corner of Tchoupitoulas and Henderson streets is a steel and fiberglass bust of
Neptune Neptune is the eighth and farthest known planet from the Sun. It is the List of Solar System objects by size, fourth-largest planet in the Solar System by diameter, the third-most-massive planet, and the densest giant planet. It is 17 t ...
and the head of one of his alligators. At the fair, the statues of Neptune, a mermaid and some alligators surrounding them made up Bridge Gate, one of the entrances to the fair. Most other structures and the MART were demolished after the fair closed. The monorails were moved to Florida and re-used at
Zoo Miami The Miami-Dade Zoological Park and Gardens, also known as Zoo Miami, is a zoological park and garden in Miami and is the largest zoo in Florida. Originally established in 1948 at Crandon Park in Key Biscayne, Zoo Miami relocated in 1980 as Mia ...
. Despite its problems, the fair is fondly remembered by many New Orleans residents, particularly for its noteworthy post-modern architecture, such as the groundbreaking Wonderwall designed by noted architect Charles Willard Moore and his partner William Turnbull. A bronze copy of
Ivan Meštrović Ivan Meštrović (; 15 August 1883 – 16 January 1962) was a Croatian and Yugoslav sculptor, architect, and writer. He was the most prominent modern Croatian sculptor and a leading artistic personality in contemporary Zagreb. He studied at Pa ...
's sculpture '' Christ and the Samaritan Woman'' was exhibited at the
Vatican Vatican may refer to: Geography * Vatican City, an independent city-state surrounded by Rome, Italy * Vatican Hill, in Rome, namesake of Vatican City * Ager Vaticanus, an alluvial plain in Rome * Vatican, an unincorporated community in the ...
pavilion and is found today at the Notre Dame Seminary in
New Orleans New Orleans (commonly known as NOLA or The Big Easy among other nicknames) is a Consolidated city-county, consolidated city-parish located along the Mississippi River in the U.S. state of Louisiana. With a population of 383,997 at the 2020 ...
. On November 11, 2014, on the Fair's 30th Anniversary, a large bronze commemorative plaque was unveiled at the corner of Julia Street and Convention Center Boulevard, the heart of the world fair site.


Gallery

File:NOLAFairEntranceCMAkin.jpg, Main entrance File:Worlds Fair New Orleans Troll and Child.jpg, Worlds Fair New Orleans
troll A troll is a being in Nordic folklore, including Norse mythology. In Old Norse sources, beings described as trolls dwell in isolated areas of rocks, mountains, or caves, live together in small family units, and are rarely helpful to human bei ...
and child


See also

*
Mississippi Aerial River Transit The Mississippi Aerial River Transit, or simply MART, was a gondola lift transport system spanning the Mississippi River in New Orleans, Louisiana, United States. It was constructed for the 1984 Louisiana World Exposition. After the fair, this s ...
*
List of world expositions A world's fair, also known as a universal exhibition, is a large global exhibition designed to showcase the achievements of nations. These exhibitions vary in character and are held in different parts of the world at a specific site for a perio ...
*
List of world's fairs This is a chronological list of international or colonial world's fairs. 1790s * 1791 – Prague, Bohemia – first industrial exhibition on the occasion of the coronation of Leopold II, Holy Roman Emperor, Leopold II as king of Bohemia, took p ...


Notes


External links


Official website of the BIE




* ttp://www.expomuseum.com/1984/ ExpoMuseum's 1984 Louisiana World Exposition Section
Video to promote attendance of the 1984 New Orleans World's Fair


{{Authority control * Louisiana World Exposition History of Louisiana 1980s in New Orleans World's fairs in Louisiana 1984 in science 1984 festivals Events in New Orleans