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Daypart
In broadcast programming, dayparting is the practice of dividing the broadcast day into several parts, in which a different type of radio programming or television show appropriate for that time period is aired. Television programs are most often geared toward a particular demography, and what the target audience typically engages in at that time. North America On radio Nielsen Audio (known as Arbitron until it merged with Nielsen Holdings in 2013), the leading audience measurement service in the United States, divides a weekday into five dayparts: morning drive time (6:00–10:00 a.m.), midday (10:00 a.m.–3:00 p.m.), afternoon drive (3:00–7:00 p.m.), evenings (7:00 p.m.–midnight) and overnight (midnight–6:00 a.m.). In radio broadcasting through most of the 1990s, dayparting was also used for censorship purposes. Many songs that were deemed unsuitable for young listeners were played only during the late evening or overnight hours, when ch ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Dayparting In US Broadcast Television
In broadcast programming, dayparting is the practice of dividing the broadcast day into several parts, in which a different type of radio programming or television show appropriate for that time period is aired. Television programs are most often geared toward a particular demography, and what the target audience typically engages in at that time. North America On radio Nielsen Audio (known as Arbitron until it merged with Nielsen Holdings in 2013), the leading audience measurement service in the United States, divides a weekday into five dayparts: morning drive time (6:00–10:00 a.m.), midday (10:00 a.m.–3:00 p.m.), afternoon drive (3:00–7:00 p.m.), evenings (7:00 p.m.–midnight) and overnight (midnight–6:00 a.m.). In radio broadcasting through most of the 1990s, dayparting was also used for censorship purposes. Many songs that were deemed unsuitable for young listeners were played only during the late evening or overnight hours, when chil ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Audience Measurement
Audience measurement measures how many people are in an audience, usually in relation to radio listenership and television viewership, but also in relation to newspaper and magazine readership and, increasingly, web traffic on websites. Sometimes, the term is used as pertaining to practices which help broadcasters and advertisers determine ''who'' is listening rather than just ''how many'' people are listening. In some parts of the world, the resulting relative numbers are referred to as audience share, while in other places the broader term market share is used. This broader meaning is also called audience research. Measurements are broken down by media market, which for the most part corresponds to metropolitan areas, both large and small. Methods Diaries The diary was one of the first methods of recording information. However, this is prone to mistakes and forgetfulness, as well as subjectivity. Data is also collected down to the level of listener opinion of individual ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Drive Time
Drive time is the daypart in which radio broadcasters can reach the most people who listen to car radios while driving, usually to and from work, or on public transportation. Drive-time periods are when the number of radio listeners in this class is at its peak and, thus, commercial radio can generate the most revenue from advertising. Drive time usually coincides with rush hour. Content Mainstream stations employ high-status presenters for drive time shows. In the United States, popular national hosts who are associated with morning drive include Howard Stern, Ryan Seacrest and Steve Inskeep, while Sean Hannity is associated with afternoon drive on the East Coast. Drive time often includes a heavier run of traffic reports, for which many stations employ their own helicopters or hire a third-party traffic reporting service. For popular music-oriented stations, morning drive-time is typically dominated by the " morning zoo" genre of radio program, with the afternoon portion ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Brokered Programming
Brokered programming (also known as time-buy and blocktime) is a form of broadcast content in which the show's producer pays a radio or television station for air time, rather than exchanging programming for pay or the opportunity to play spot commercials. A brokered program is typically not capable of garnering enough support from advertisements to pay for itself, and may be controversial, esoteric or an advertisement in itself. Overview Common examples Common examples are religious and political programs and talk-show-format programs similar to infomercial on television. Others are hobby programs or vanity programs paid for by the host and/or their supporters, and may be intended to promote the host's personality, for instance in preparation for a political campaign, or to promote a product, service or business that the host is closely associated with. A live vanity show may be carried on several stations by remote broadcast or simulcast, with the producer paying multiple stati ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Broadcast Programming
Broadcast programming is the practice of organizing or ordering (scheduling) of broadcast media shows, typically radio and television, in a daily, weekly, monthly, quarterly or season-long schedule. Modern broadcasters use broadcast automation to regularly change the scheduling of their shows to build an audience for a new show, retain that audience, or compete with other broadcasters' shows. Most broadcast television shows are presented weekly in prime time or daily in other dayparts, though exceptions are not rare. At a micro level, scheduling is the minute planning of the transmission; what to broadcast and when, ensuring an adequate or maximum utilization of airtime. Television scheduling strategies are employed to give shows the best possible chance of attracting and retaining an audience. They are used to deliver shows to audiences when they are most likely to want to watch them and deliver audiences to advertisers in the composition that makes their advertising most like ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rerun
A rerun or repeat is a rebroadcast of an episode of a radio or television program. There are two types of reruns – those that occur during a hiatus, and those that occur when a program is syndicated. Variations In the United Kingdom, the word "repeat" refers only to a single episode; "rerun" or "rerunning" is the preferred term for an entire series/season. A "repeat" is a single episode of a series that is broadcast outside its original timeslot on the same channel/network. The episode is usually the "repeat" of the scheduled episode that was broadcast in the original timeslot earlier the previous week. It allows viewers who weren't able to watch the show in its timeslot to catch up before the next episode is broadcast. The term "rerun" can also be used in some respects as a synonym for '' reprint'', the equivalent term for print items; this is especially true for print items that are part of ongoing series (such as comic strips; ''Peanuts'', for instance, has been in reruns s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Full-service Radio
{{Unreferenced, date=October 2008 Full service (also known as hometown radio) is a type of radio format; the format is characterized by a mix of music programming (usually drawing from formats such as adult contemporary, country, or oldies) and a large amount of locally-produced and hyperlocal programming, such as news and discussion focusing on local issues, sports coverage, and other forms of paid religious and brokered content. It is found mainly on small-market AM radio stations in the United States and Canada, particularly on locally-owned stations in rural areas, although it was once the norm even in larger cities prior to about the 1970s and could be found in some large markets as late as the 1980s. The format differs from community radio in that full-service radio is almost always a commercial enterprise and is not as often ideologically-driven (especially liberal) as some of the more prominent community radio operators are. Nonprofit community radio stations often run form ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
American Broadcasting Company
The American Broadcasting Company (ABC) is an American commercial broadcast television network. It is the flagship property of the ABC Entertainment Group division of The Walt Disney Company. The network is headquartered in Burbank, California, on Riverside Drive, directly across the street from Walt Disney Studios and adjacent to the Roy E. Disney Animation Building. The network's secondary offices, and headquarters of its news division, are in New York City, at its broadcast center at 77 West 66th Street on the Upper West Side of Manhattan. Since 2007, when ABC Radio (also known as Cumulus Media Networks) was sold to Citadel Broadcasting, ABC has reduced its broadcasting operations almost exclusively to television. It is the fifth-oldest major broadcasting network in the world and the youngest of the American Big Three television networks. The network is sometimes referred to as the Alphabet Network, as its initialism also represents the first three letters of th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Big Three Television Networks
In the United States, there are three major traditional commercial broadcast television networks — CBS (Columbia Broadcasting System), NBC (National Broadcasting Company), and ABC (American Broadcasting Company) — that due to their longevity and ratings success are referred to as the "Big Three." They dominated American television until the 1990s and are still considered major U.S. broadcast companies. Backgrounds The National Broadcasting Company and Columbia Broadcasting System were both founded as radio networks in the 1920s, with NBC eventually encompassing two national radio networks, the prestige Red Network and the lower-profile Blue Network. They gradually began experimental television stations in the 1930s, with commercial broadcasts being allowed by the Federal Communications Commission on July 1, 1941. In 1943, the U.S. government determined that NBC's two-network setup was anticompetitive and forced it to spin off one of the networks; NBC chose to sell ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Broadcast Delay
In radio and television, broadcast delay is an intentional delay when broadcasting live material, technically referred to as a deferred live. Such a delay may be to prevent mistakes or unacceptable content from being broadcast. Longer delays lasting several hours can also be introduced so that the material is aired at a later scheduled time (such as the prime time hours) to maximize viewership. Tape delays lasting several hours can also be edited down to remove filler material or to trim a broadcast to the network's desired run time for a broadcast slot, but this is not always the case. Usage A short delay is often used to prevent profanity, bloopers, nudity, or other undesirable material from making it to air, including more mundane problems, such as technical malfunctions (an anchor's lapel microphone goes dead). In that instance, it is often referred to as a "seven-second delay" or "profanity delay". Longer delays, however, may also be introduced, often to allow a show to air ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Glenn Beck Program
''Glenn'' (previously titled ''The Glenn Beck Program'') is a news talk and political opinion show on TheBlaze hosted by Glenn Beck. It is produced and recorded at TheBlaze studios in Dallas, TX. The show originally ran on CNN Headline News from 2006 to 2008 (now HLN) and moved to the Fox News Channel in 2009. Beck's program departed Fox News on June 30, 2011, with Beck announcing the creation of an online only network, later to become TheBlaze, that would air his television show among other programming. In 2012, Beck commenced encouraging listeners to ask their cable or satellite television providers to carry the new network. Overview Each broadcast usually began with a brief, scripted monologue by Beck, in which he gave his analysis of the top story of the day. This was usually followed by an interview with a correspondent, who continued the discussion with his or her opinions on the matter. Although the original concept of the show combined elements of late-night talk show ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Orion Samuelson
Orion Samuelson ( ; born March 31, 1934) is a retired American broadcaster, known for his agriculture broadcasts and his ability to explain agribusiness and food production in an understandable way. He was inducted into the Radio Hall of Fame in 2003. Career Many of those living in the Midwest over the past six decades remember the big, booming voice of Orion Samuelson that explained the business of agriculture and food production in an understandable way. He was a good guy and a good listener. Samuelson was born on a dairy farm in Ontario, Wisconsin, near LaCrosse. Growing up on the farm Samuelson was expected to take over the family business, but a leg disease made it impossible to do heavy work. He considered becoming a Lutheran pastor before deciding on six months of radio school. His early work was based in Wisconsin, at WKLJ in Sparta, WHBY in Appleton, and WBAY-TV/ AM in Green Bay. Samuelson was heard on WGN radio in Chicago for sixty years as the station's head agri ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
