Strata (company)
Strata Marketing Inc. is a Chicago, Illinois-based software company involved in connecting media buyers and sellers. It is part of FreeWheel, which is a division of Comcast. As of 2010, it processes about $50 billion worth of media buys annually. History The company that became Strata was founded in 1983 by Roger Skolnik, PhD, an adjunct professor at the University of Illinois at Chicago. Skolnik had been national program director for Westinghouse Broadcasting (Group W), based at WIND (AM) Chicago, before moving to WRIF Detroit and ABC-owned WDAI (now WLS-FM) in Chicago. These experiences led him to develop methods for analyzing radio audience information and making it available for both sales and programming. To develop and market software tools for these methods he launched Media Service Concepts. Skolnik's first MSC product was Radio RECALL, programmed by Kevin Killion (whose Stone House Systems, Inc. later created the TView television planning system). Renamed as Strata Mar ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Publicly Held Company
A public company is a company whose ownership is organized via shares of stock which are intended to be freely traded on a stock exchange or in over-the-counter markets. A public (publicly traded) company can be listed on a stock exchange ( listed company), which facilitates the trade of shares, or not ( unlisted public company). In some jurisdictions, public companies over a certain size must be listed on an exchange. In most cases, public companies are ''private'' enterprises in the ''private'' sector, and "public" emphasizes their reporting and trading on the public markets. Public companies are formed within the legal systems of particular states, and therefore have associations and formal designations which are distinct and separate in the polity in which they reside. In the United States, for example, a public company is usually a type of corporation (though a corporation need not be a public company), in the United Kingdom it is usually a public limited company (plc), ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Chicago
(''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = List of sovereign states, Country , subdivision_name = United States , subdivision_type1 = U.S. state, State , subdivision_type2 = List of counties in Illinois, Counties , subdivision_name1 = Illinois , subdivision_name2 = Cook County, Illinois, Cook and DuPage County, Illinois, DuPage , established_title = Settled , established_date = , established_title2 = Municipal corporation, Incorporated (city) , established_date2 = , founder = Jean Baptiste Point du Sable , government_type = Mayor–council government, Mayor–council , governing_body = Chicago City Council , leader_title = Mayor of Chicago, Mayor , leader_name = Lori Lightfo ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Illinois
Illinois ( ) is a state in the Midwestern United States. Its largest metropolitan areas include the Chicago metropolitan area, and the Metro East section, of Greater St. Louis. Other smaller metropolitan areas include, Peoria and Rockford, as well Springfield, its capital. Of the fifty U.S. states, Illinois has the fifth-largest gross domestic product (GDP), the sixth-largest population, and the 25th-largest land area. Illinois has a highly diverse economy, with the global city of Chicago in the northeast, major industrial and agricultural hubs in the north and center, and natural resources such as coal, timber, and petroleum in the south. Owing to its central location and favorable geography, the state is a major transportation hub: the Port of Chicago has access to the Atlantic Ocean through the Great Lakes and Saint Lawrence Seaway and to the Gulf of Mexico from the Mississippi River via the Illinois Waterway. Additionally, the Mississippi, Ohio, and W ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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President (corporate Title)
A president is a leader of an organization, company, community, club, trade union, university or other group. The relationship between a president and a chief executive officer varies, depending on the structure of the specific organization. In a similar vein to a chief operating officer, the title of corporate president as a separate position (as opposed to being combined with a " C-suite" designation, such as "president and chief executive officer" or "president and chief operating officer") is also loosely defined; the president is usually the legally recognized highest rank of corporate officer, ranking above the various vice presidents (including senior vice president and executive vice president), but on its own generally considered subordinate, in practice, to the CEO. The powers of a president vary widely across organizations and such powers come from specific authorization in the bylaws like '' Robert's Rules of Order'' (e.g. the president can make an "executive decision ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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FreeWheel
Freewheel mechanism In mechanical or automotive engineering, a freewheel or overrunning clutch is a device in a transmission that disengages the driveshaft from the driven shaft when the driven shaft rotates faster than the driveshaft. An overdrive is sometimes mistakenly called a freewheel, but is otherwise unrelated. The condition of a driven shaft spinning faster than its driveshaft exists in most bicycles when the rider stops pedaling. In a fixed-gear bicycle, without a freewheel, the rear wheel drives the pedals around. An analogous condition exists in an automobile with a manual transmission going downhill, or any situation where the driver takes their foot off the gas pedal, closing the throttle: the wheels drive the engine, possibly at a higher RPM. In a two-stroke engine, this can be catastrophic—as many two stroke engines depend on a fuel/oil mixture for lubrication, a shortage of fuel to the engine starves oil from the cylinders, and the pistons can soon seize, ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Comcast
Comcast Corporation (formerly known as American Cable Systems and Comcast Holdings),Before the AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corporation, not the parent company (seeBloomberg profile on Comcast Holdings Corporation. Technically, the current parent company was founded December 7, 2001 as CAB Holdings Corporation, which changed its name to AT&T Comcast Corporation before finally taking on the Comcast Corporation name (seeNov 2002 8K/A Form anNov 2002 S-4) headquartered in Philadelphia, is the largest American multinational telecommunications conglomerate. It is the second-largest broadcasting and cable television company in the world by revenue (behind AT&T), the largest pay-TV company, the largest cable TV company and largest home Internet service provider in the United States, and the nation's third-largest home telephone service provider. It provides services to U.S. ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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University Of Illinois At Chicago
The University of Illinois Chicago (UIC) is a public research university in Chicago, Illinois. Its campus is in the Near West Side community area, adjacent to the Chicago Loop. The second campus established under the University of Illinois system, UIC is also the largest university in the Chicago metropolitan area, having more than 33,000 students enrolled in 16 colleges. It is classified among "R1: Doctoral Universities – Very high research activity." The roots of UIC can be traced to the establishment of the Chicago College of Pharmacy in 1859, which was joined in the 1800s by additional medical related schools. It began an undergraduate program toward the end of World War II, and developed its West side campus in the 1960s. In 1982, it consolidated the University of Illinois at Chicago Circle and the University of Illinois at the Medical Center into the present university. Today, the university has become a global leader for a number of subjects, such as nursing, pharmac ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Westinghouse Broadcasting
The Westinghouse Broadcasting Company, also known as Group W, was the broadcasting division of Westinghouse Electric Corporation. It owned several radio and television stations across the United States and distributed television shows for syndication. Westinghouse Broadcasting was formed in the 1920 as Westinghouse Radio Stations, Inc. It was renamed Westinghouse Broadcasting Company in 1954, and adopted the ''Group W'' moniker on May 20, 1963. It was a self-contained entity within the Westinghouse corporate structure; while the parent company was headquartered in Pittsburgh, Pennsylvania, Westinghouse Broadcasting maintained headquarters in New York City. It kept national sales offices in Chicago and Los Angeles. Group W stations are best known for using a distinctive corporate typeface, introduced in 1963, for their logos and on-air imaging. Similarly styled typefaces had been used on some non-Group W stations as well and several former Group W stations still use it today. The ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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WIND (AM)
WIND (560 kHz) is a commercial AM radio station licensed to Chicago, Illinois, and broadcasting a conservative talk radio format. It is owned by the Salem Media Group with studios on NW Point Boulevard in Elk Grove Village. WIND is powered at 5,000 watts, using a directional antenna with a four-tower array, in Griffith, Indiana, near the Little Calumet River. Due to its location near the bottom of the AM dial, transmitter power, and the surrounding region's flat land, WIND's daytime signal covers much of Northeast Illinois, Northwest Indiana and Southeastern Wisconsin. Its nighttime pattern concentrates its signal in the Chicago and Milwaukee areas. Programming WIND carries the Salem Radio Network line up of hosts, including Dennis Prager, Hugh Hewitt, Mike Gallagher, Sebastian Gorka, Jay Sekulow and Charlie Kirk. [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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WRIF
WRIF (101.1 FM) is a commercial active rock radio station licensed in Detroit, Michigan and serving Metro Detroit as well as bordering city Windsor, Ontario, Canada. The station is currently owned by Beasley Media Group. WRIF is a grandfathered FM station, Under current U.S. Federal Communications Commission (FCC) limits for Class B stations, WRIF would be allowed to broadcast an effective radiated power (ERP) of at most 16,000 watts using an antenna 268 meters high. The station transmitter is in the Detroit suburb of Southfield near the intersection of 10 Mile Road and Northwestern Highway, and transmits its signal from the same tower as WXYZ-TV. WRIF's studios are in Ferndale. History WXYZ-FM 101.1 FM signed on in 1948 as WXYZ-FM. For most of the station's early years, the station was simply a simulcast of WXYZ AM 1270 (now WXYT AM). That changed in 1966, when the FCC decreed separate programming for at least half of the broadcast day on FM stations that had been simulcas ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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WLS-FM
WLS-FM (94.7 MHz) is a commercial classic hits radio station licensed to serve Chicago, Illinois. Owned by Cumulus Media, the station serves the Chicago metropolitan area, and is the radio home of Dave Fogel. The WLS-FM studios are located at the NBC Tower in the city's Streeterville neighborhood, while the transmitter resides atop the Willis Tower. Besides a standard analog transmission, WLS broadcasts over two HD Radio channels and is available online. History Early years The American Broadcasting Company, owners of Chicago's ABC Radio Network affiliate WENR (890 AM)—which operated in a time-share arrangement with WLS (890 AM), radio adjunct of the '' Prairie Farmer'' and itself an ABC affiliate—launched this station as WENR-FM on January 1, 1948. This time-share agreement ended in February 1954, when ABC's parent company American Broadcasting-Paramount Theatres and the ''Prairie Farmer'' merged their AM stations into one, WLS becoming the surviving entity and ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |