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Research Strategies Of Election Campaign Communication Research
Research strategies in the field of election campaign communication research are the decisions made concerning the objective, the scope, the sampling and the methodology used within a study of election campaign communication. Research objective The overall purpose of conducting election campaign communication research is to reveal how election campaigns are organized with regard to communicational aspects as well as to show how and with what effect election campaigns are covered by media reports. A further goal refers to examining if and how country-specific context variables (e.g. history, political system) affect election campaign communication. In comparative election campaign communication research the objective is to analyze whether different countries share common practices with regard to the organization of campaign or the news coverage of elections. When conducting election campaign communication research, the specific objective needs to be defined, going along with phras ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Political Campaign
A political campaign is an organized effort which seeks to influence the decision making progress within a specific group. In democracy, democracies, political campaigns often refer to election, electoral campaigns, by which representatives are chosen or referendums are decided. In modern politics, the most high-profile political campaigns are focused on general elections and candidates for head of state or head of government, often a President (government title), president or prime minister. Campaign message The message of the campaign contains the ideas that the candidate wants to share with the voters. It is to get those who agree with their ideas to support them when running for a political position. The message often consists of several talking points about policy issues. The points summarize the main ideas of the campaign and are repeated frequently in order to create a lasting impression with the voters. In many elections, the opposition party will try to get the cand ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sweden
Sweden, formally the Kingdom of Sweden, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. It borders Norway to the west and north, and Finland to the east. At , Sweden is the largest Nordic country by both area and population, and is the List of European countries by area, fifth-largest country in Europe. Its capital and largest city is Stockholm. Sweden has a population of 10.6 million, and a low population density of ; 88% of Swedes reside in urban areas. They are mostly in the central and southern half of the country. Sweden's urban areas together cover 1.5% of its land area. Sweden has a diverse Climate of Sweden, climate owing to the length of the country, which ranges from 55th parallel north, 55°N to 69th parallel north, 69°N. Sweden has been inhabited since Prehistoric Sweden, prehistoric times around 12,000 BC. The inhabitants emerged as the Geats () and Swedes (tribe), Swedes (), who formed part of the sea-faring peopl ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Survey Research
In research of human subjects, a survey is a list of questions aimed for extracting specific data from a particular group of people. Surveys may be conducted by phone, mail, via the internet, and also in person in public spaces. Surveys are used to gather or gain knowledge in fields such as social research and demography. Survey research is often used to assess thoughts, opinions and feelings. Surveys can be specific and limited, or they can have more global, widespread goals. Psychologists and sociologists often use surveys to analyze behavior, while it is also used to meet the more pragmatic needs of the media, such as, in evaluating political candidates, public health officials, professional organizations, and advertising and marketing directors. Survey research has also been employed in various medical and surgical fields to gather information about healthcare personnel’s practice patterns and professional attitudes toward various clinical problems and diseases. Healthcar ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Content Analysis
Content analysis is the study of documents and communication artifacts, known as texts e.g. photos, speeches or essays. Social scientists use content analysis to examine patterns in communication in a replicable and systematic manner. One of the key advantages of using content analysis to analyse social phenomena is their non-invasive nature, in contrast to simulating social experiences or collecting survey answers. Practices and philosophies of content analysis vary between academic disciplines. They all involve systematic reading or observation of texts or artifacts which are assigned labels (sometimes called codes) to indicate the presence of interesting, meaningful pieces of content. By systematically labeling the content of a set of texts, researchers can analyse patterns of content quantitatively using statistical methods, or use qualitative methods to analyse meanings of content within texts. Computers are increasingly used in content analysis to automate the labeling ( ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Quantitative Research
Quantitative research is a research strategy that focuses on quantifying the collection and analysis of data. It is formed from a deductive approach where emphasis is placed on the testing of theory, shaped by empiricist and positivist philosophies. Associated with the natural, applied, formal, and social sciences this research strategy promotes the objective empirical investigation of observable phenomena to test and understand relationships. This is done through a range of quantifying methods and techniques, reflecting on its broad utilization as a research strategy across differing academic disciplines. There are several situations where quantitative research may not be the most appropriate or effective method to use: 1. When exploring in-depth or complex topics. 2. When studying subjective experiences and personal opinions. 3. When conducting exploratory research. 4. When studying sensitive or controversial topics The objective of quantitative research is to deve ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Observation
Observation in the natural sciences is an act or instance of noticing or perceiving and the acquisition of information from a primary source. In living beings, observation employs the senses. In science, observation can also involve the perception and recording of data via the use of scientific instruments. The term may also refer to any data collected during the scientific activity. Observations can be qualitative, that is, the absence or presence of a property is noted and the observed phenomenon described, or quantitative if a numerical value is attached to the observed phenomenon by counting or measuring. Science The scientific method requires observations of natural phenomena to formulate and test hypotheses. It consists of the following steps: # Ask a question about a phenomenon # Make observations of the phenomenon # Formulate a hypothesis that tentatively answers the question # Predict logical, observable consequences of the hypothesis that have not yet been inv ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Comparative Election Campaign Communication Research
Comparative election campaign communication research examines how and with what effect election campaigns are conducted in a temporal or spatial comparative approach. Therefore, it focuses on three interrelated dimensions: politics, media and electorate. Spatial comparative election communication research investigates campaign practices, its media responses and its effects on the electorate in different countries. History The development of election campaign communication can be divided in three phases, a traditional, party-centered period after World War II, a media-centered, personalizing and professionalizing modern period from the 1960s to the 1980s and a still emerging postmodern phase or period of political marketing, characterized by marketing-logics, fragmentation of voter groups, negativity and new media channels. Comparative campaign communication research emerged in the period of modern campaigning in the 1970s, when research revealed similar trends in campaigning in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Research Methods
Research is creative and systematic work undertaken to increase the stock of knowledge. It involves the collection, organization, and analysis of evidence to increase understanding of a topic, characterized by a particular attentiveness to controlling sources of bias and error. These activities are characterized by accounting and controlling for biases. A research project may be an expansion of past work in the field. To test the validity of instruments, procedures, or experiments, research may replicate elements of prior projects or the project as a whole. The primary purposes of basic research (as opposed to applied research) are documentation, discovery, interpretation, and the research and development (R&D) of methods and systems for the advancement of human knowledge. Approaches to research depend on epistemologies, which vary considerably both within and between humanities and sciences. There are several forms of research: scientific, humanities, artistic, economic, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Psychology
Psychology is the scientific study of mind and behavior. Its subject matter includes the behavior of humans and nonhumans, both consciousness, conscious and Unconscious mind, unconscious phenomena, and mental processes such as thoughts, feelings, and motivation, motives. Psychology is an academic discipline of immense scope, crossing the boundaries between the Natural science, natural and social sciences. Biological psychologists seek an understanding of the Emergence, emergent properties of brains, linking the discipline to neuroscience. As social scientists, psychologists aim to understand the behavior of individuals and groups.Hockenbury & Hockenbury. Psychology. Worth Publishers, 2010. A professional practitioner or researcher involved in the discipline is called a psychologist. Some psychologists can also be classified as Behavioural sciences, behavioral or Cognitive science, cognitive scientists. Some psychologists attempt to understand the role of mental functions in i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Political Science
Political science is the scientific study of politics. It is a social science dealing with systems of governance and Power (social and political), power, and the analysis of political activities, political philosophy, political thought, political behavior, and associated constitutions and laws. Specialists in the field are political scientists. History Origin Political science is a social science dealing with systems of governance and power, and the analysis of political activities, political institutions, political thought and behavior, and associated constitutions and laws. As a social science, contemporary political science started to take shape in the latter half of the 19th century and began to separate itself from political philosophy and history. Into the late 19th century, it was still uncommon for political science to be considered a distinct field from history. The term "political science" was not always distinguished from political philosophy, and the modern dis ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Communication Studies
Communication studies (or communication science) is an academic discipline that deals with processes of human communication and behavior, patterns of communication in interpersonal relationships, social interactions and communication in different cultures. Communication is commonly defined as giving, receiving or exchanging ideas, information, signals or messages through appropriate media, enabling individuals or groups to persuade, to seek information, to give information or to express emotions effectively. Communication studies is a social science that uses various methods of empirical investigation and critical analysis to develop a body of knowledge that encompasses a range of topics, from face-to-face conversation at a level of individual agency and interaction to social and cultural communication systems at a macro level. Scholarly communication theorists focus primarily on refining the theoretical understanding of communication, examining statistics in order to help ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Science
Social science (often rendered in the plural as the social sciences) is one of the branches of science, devoted to the study of societies and the relationships among members within those societies. The term was formerly used to refer to the field of sociology, the original "science of society", established in the 18th century. It now encompasses a wide array of additional academic disciplines, including anthropology, archaeology, economics, geography, history, linguistics, management, communication studies, psychology, culturology, and political science. The majority of positivist social scientists use methods resembling those used in the natural sciences as tools for understanding societies, and so define science in its stricter modern sense. Speculative social scientists, otherwise known as interpretivist scientists, by contrast, may use social critique or symbolic interpretation rather than constructing empirically falsifiable theories, and thus treat science in its ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
