Captatio Benevolentiae
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Captatio Benevolentiae
''Captatio benevolentiae'' (Latin for "winning of goodwill") is a rhetorical technique aimed to capture the goodwill of the audience at the beginning of a speech or appeal. It was practiced by Roman orators, with Cicero considering it one of the pillars of oratory. For example, Roman historian Livy (Titus Livius) begins his prologue with a description of his own insignificance against the importance of the Roman people and history of Rome. By preaching his own humility, and especially by comparing himself to the much greater importance of the Roman people (his audience), he hopes to gain their favor at the start of his work. During the Middle Ages it was used in court cases to gain the judge's favor, with lavish praise of the judge's wisdom considered most effective by Guillaume Durand. In parallel, the techniques of the captatio benevolentiae began to be used in the prologues of chivalric romance As a literary genre, the chivalric romance is a type of prose and verse narrative ...
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Rhetorics
Rhetoric () is the art of persuasion, which along with grammar and logic (or dialectic), is one of the three ancient arts of discourse. Rhetoric aims to study the techniques writers or speakers utilize to inform, persuade, or motivate particular audiences in specific situations. Aristotle defines rhetoric as "the faculty of observing in any given case the available means of persuasion" and since mastery of the art was necessary for victory in a case at law, for passage of proposals in the assembly, or for fame as a speaker in civic ceremonies, he calls it "a combination of the science of logic and of the ethical branch of politics". Rhetoric typically provides heuristics for understanding, discovering, and developing arguments for particular situations, such as Aristotle's three persuasive audience appeals: logos, pathos, and ethos. The five canons of rhetoric or phases of developing a persuasive speech were first codified in classical Rome: invention, arrangement, sty ...
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Cicero
Marcus Tullius Cicero ( ; ; 3 January 106 BC – 7 December 43 BC) was a Roman statesman, lawyer, scholar, philosopher, and academic skeptic, who tried to uphold optimate principles during the political crises that led to the establishment of the Roman Empire. His extensive writings include treatises on rhetoric, philosophy and politics, and he is considered one of Rome's greatest orators and prose stylists. He came from a wealthy municipal family of the Roman equestrian order, and served as consul in 63 BC. His influence on the Latin language was immense. He wrote more than three-quarters of extant Latin literature that is known to have existed in his lifetime, and it has been said that subsequent prose was either a reaction against or a return to his style, not only in Latin but in European languages up to the 19th century. Cicero introduced into Latin the arguments of the chief schools of Hellenistic philosophy and created a Latin philosophical vocabulary ...
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Livy
Titus Livius (; 59 BC – AD 17), known in English as Livy ( ), was a Ancient Rome, Roman historian. He wrote a monumental history of Rome and the Roman people, titled , covering the period from the earliest legends of Rome before the traditional founding in 753 BC through the reign of Augustus in Livy's own lifetime. He was on familiar terms with members of the Julio-Claudian dynasty and a friend of Augustus, whose young grandnephew, the future emperor Claudius, he exhorted to take up the writing of history. Life Livy was born in Patavium in northern Italy (Roman Empire), Italy, now modern Padua, probably in 59 BC. At the time of his birth, his home city of Patavium was the second wealthiest on the Italian peninsula, and the largest in the province of Cisalpine Gaul (northern Italy). Cisalpine Gaul was merged in Roman Italy, Italy proper during his lifetime and its inhabitants were given Roman citizenship by Julius Caesar. In his works, Livy often expressed his deep affection an ...
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Middle Ages
In the history of Europe, the Middle Ages or medieval period lasted approximately from the late 5th to the late 15th centuries, similar to the post-classical period of global history. It began with the fall of the Western Roman Empire and transitioned into the Renaissance and the Age of Discovery. The Middle Ages is the middle period of the three traditional divisions of Western history: classical antiquity, the medieval period, and the modern period. The medieval period is itself subdivided into the Early, High, and Late Middle Ages. Population decline, counterurbanisation, the collapse of centralized authority, invasions, and mass migrations of tribes, which had begun in late antiquity, continued into the Early Middle Ages. The large-scale movements of the Migration Period, including various Germanic peoples, formed new kingdoms in what remained of the Western Roman Empire. In the 7th century, North Africa and the Middle East—most recently part of the Eastern Ro ...
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Guillaume Durand
Guillaume Durand, or William Durand (c. 1230 – 1 November 1296), also known as Durandus, Duranti or Durantis, from the Italian form of Durandi filius, as he sometimes signed himself, was a French canonist and liturgical writer, and Bishop of Mende. Life Durand was born at Puimisson, near Béziers, of a noble family of Languedoc. He studied law at Bologna, with Bernard of Botone, and by about 1264 was teaching canon law with success at Modena. Pope Clement IV, another Frenchman, called him to the pontifical court as a chaplain and auditor of the palace, and in 1274 he accompanied Clement's successor, Pope Gregory X, to the Second Council of Lyons, the constitutions of which he helped draw up. As spiritual and temporal legate of the patrimony of St. Peter, he received in 1278, in the pope's name, the homage of Bologna and the other cities of Romagna. Pope Martin IV made him vicar spiritual in 1281, then governor of Romagna and of the March of Ancona (1283). In the midst of ...
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Chivalric Romance
As a literary genre, the chivalric romance is a type of prose and verse narrative that was popular in the noble courts of High Medieval and Early Modern Europe. They were fantastic stories about marvel-filled adventures, often of a chivalric knight-errant portrayed as having heroic qualities, who goes on a quest. It developed further from the epics as time went on; in particular, "the emphasis on love and courtly manners distinguishes it from the ''chanson de geste'' and other kinds of epic, in which masculine military heroism predominates." Popular literature also drew on themes of romance, but with ironic, satiric, or burlesque intent. Romances reworked legends, fairy tales, and history to suit the readers' and hearers' tastes, but by c. 1600 they were out of fashion, and Miguel de Cervantes famously burlesqued them in his novel ''Don Quixote''. Still, the modern image of "medieval" is more influenced by the romance than by any other medieval genre, and the word ''medieva ...
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Latin Literary Phrases
Latin (, or , ) is a classical language belonging to the Italic branch of the Indo-European languages. Latin was originally a dialect spoken in the lower Tiber area (then known as Latium) around present-day Rome, but through the power of the Roman Republic it became the dominant language in the Italian region and subsequently throughout the Roman Empire. Even after the fall of Western Rome, Latin remained the common language of international communication, science, scholarship and academia in Europe until well into the 18th century, when other regional vernaculars (including its own descendants, the Romance languages) supplanted it in common academic and political usage, and it eventually became a dead language in the modern linguistic definition. Latin is a highly inflected language, with three distinct genders (masculine, feminine, and neuter), six or seven noun cases (nominative, accusative, genitive, dative, ablative, and vocative), five declensions, four verb conjuga ...
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Latin Legal Terminology
Latin (, or , ) is a classical language belonging to the Italic branch of the Indo-European languages. Latin was originally a dialect spoken in the lower Tiber area (then known as Latium) around present-day Rome, but through the power of the Roman Republic it became the dominant language in the Italian region and subsequently throughout the Roman Empire. Even after the fall of Western Rome, Latin remained the common language of international communication, science, scholarship and academia in Europe until well into the 18th century, when other regional vernaculars (including its own descendants, the Romance languages) supplanted it in common academic and political usage, and it eventually became a dead language in the modern linguistic definition. Latin is a highly inflected language, with three distinct genders (masculine, feminine, and neuter), six or seven noun cases (nominative, accusative, genitive, dative, ablative, and vocative), five declensions, four verb conjuga ...
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