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Personalized Search
Personalized search is a web search tailored specifically to an individual's interests by incorporating information about the individual beyond the specific query provided. There are two general approaches to Personalization, personalizing search results, involving modifying the user's query and re-ranking search results. History Google introduced personalized search in 2004 and it was implemented in 2005 to Google Search, Google search. Google has personalized search implemented for all users, not only those with a Google Account, Google account. There is not much information on how exactly Google personalizes their searches; however, it is believed that they use user language, location, and web history. Early search engines, like Google and AltaVista, found results based only on key words. Personalized search, as pioneered by Google, has become far more complex with the goal to "understand exactly what you mean and give you exactly what you want." Using mathematical algorithms ...
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Web Search
A search engine is a software system that provides hyperlinks to web pages, and other relevant information on the Web in response to a user's query. The user enters a query in a web browser or a mobile app, and the search results are typically presented as a list of hyperlinks accompanied by textual summaries and images. Users also have the option of limiting a search to specific types of results, such as images, videos, or news. For a search provider, its engine is part of a distributed computing system that can encompass many data centers throughout the world. The speed and accuracy of an engine's response to a query are based on a complex system of indexing that is continuously updated by automated web crawlers. This can include data mining the files and databases stored on web servers, although some content is not accessible to crawlers. There have been many search engines since the dawn of the Web in the 1990s, however, Google Search became the dominant one in the 2000 ...
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University Of South Carolina
The University of South Carolina (USC, SC, or Carolina) is a Public university, public research university in Columbia, South Carolina, United States. Founded in 1801 as South Carolina College, It is the flagship of the University of South Carolina System and the largest university in the state by enrollment. Its main campus is on over in downtown Columbia, close to the South Carolina State House. The university is Carnegie Classification of Institutions of Higher Education, classified among "R1: Doctoral Universities with Highest Research Activity". It houses the largest collection of Robert Burns and Scottish literature materials outside Scotland and the world's largest Ernest Hemingway collection. History Foundation and early history The university was founded as South Carolina College on December 19, 1801, by an act of the South Carolina General Assembly initiated by Governor of South Carolina, Governor John Drayton in an effort to promote harmony between the South Caro ...
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Positive Correlation
In statistics, correlation or dependence is any statistical relationship, whether causal or not, between two random variables or bivariate data. Although in the broadest sense, "correlation" may indicate any type of association, in statistics it usually refers to the degree to which a pair of variables are '' linearly'' related. Familiar examples of dependent phenomena include the correlation between the height of parents and their offspring, and the correlation between the price of a good and the quantity the consumers are willing to purchase, as it is depicted in the demand curve. Correlations are useful because they can indicate a predictive relationship that can be exploited in practice. For example, an electrical utility may produce less power on a mild day based on the correlation between electricity demand and weather. In this example, there is a causal relationship, because extreme weather causes people to use more electricity for heating or cooling. However, in ...
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Monopoly
A monopoly (from Greek language, Greek and ) is a market in which one person or company is the only supplier of a particular good or service. A monopoly is characterized by a lack of economic Competition (economics), competition to produce a particular thing, a lack of viable substitute goods, and the possibility of a high monopoly price well above the seller's marginal cost that leads to a high monopoly profit. The verb ''monopolise'' or ''monopolize'' refers to the ''process'' by which a company gains the ability to raise prices or exclude competitors. In economics, a monopoly is a single seller. In law, a monopoly is a business entity that has significant market power, that is, the power to charge Monopoly price, overly high prices, which is associated with unfair price raises. Although monopolies may be big businesses, size is not a characteristic of a monopoly. A small business may still have the power to raise prices in a small industry (or market). A monopoly may als ...
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Filter Bubble
A filter bubble or ideological frame is a state of intellectual isolationTechnopediaDefinition – What does Filter Bubble mean?, Retrieved October 10, 2017, "....A filter bubble is the intellectual isolation, that can occur when websites make use of algorithms to selectively assume the information a user would want to see, and then give information to the user according to this assumption ... A filter bubble, therefore, can cause users to get significantly less contact with contradicting viewpoints, causing the user to become intellectually isolated...." that can result from personalized searches, recommendation systems, and algorithmic curation. The search results are based on information about the user, such as their location, past click-behavior, and search history. Consequently, users become separated from information that disagrees with their viewpoints, effectively isolating them in their own cultural or ideological bubbles, resulting in a limited and customized view of th ...
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New York Times
''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of the longest-running newspapers in the United States, the ''Times'' serves as one of the country's Newspaper of record, newspapers of record. , ''The New York Times'' had 9.13 million total and 8.83 million online subscribers, both by significant margins the List of newspapers in the United States, highest numbers for any newspaper in the United States; the total also included 296,330 print subscribers, making the ''Times'' the second-largest newspaper by print circulation in the United States, following ''The Wall Street Journal'', also based in New York City. ''The New York Times'' is published by the New York Times Company; since 1896, the company has been chaired by the Ochs-Sulzberger family, whose current chairman and the paper's publ ...
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Expectation Of Privacy
In United States constitutional law, reasonable expectation of privacy is a legal test which is crucial in defining the scope of the applicability of the privacy protections of the Fourth Amendment to the U.S. Constitution. It is related to, but is not the same as, a ''right to privacy'', a much broader concept which is found in many legal systems (see privacy law). Overall, reasonable expectations of privacy can be subjective or objective. Overview There are two types of reasonable expectations of privacy: * Subjective expectation of privacy: a certain individual's opinion that a certain location or situation is private which varies greatly from person to person * Objective expectation of privacy: legitimate and generally recognized by society and perhaps protected by law. Places where individuals expect privacy include residences, hotel rooms, or public places that have been provided by businesses or the public sector to ensure privacy, including public restrooms, private ...
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Advertising
Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to Consumer, consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased Consumption (economics), consumption of their products or services through "Branding (promotional), branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as Direct marketing, direct-response advertising. Non-commercial entities that advertise more than consumer products or services include Political party, political parties, Interest group, interest groups, Religious organization, religious o ...
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Information Overload
Information overload (also known as infobesity, infoxication, or information anxiety) is the difficulty in understanding an issue and Decision making, effectively making decisions when one has too much information (TMI) about that issue, and is generally associated with the excessive quantity of daily information. The term "information overload" was first used as early as 1962 by scholars in management and information studies, including in Bertram Gross' 1964 book ''The Managing of Organizations'' and was further popularized by Alvin Toffler in his bestselling 1970 book ''Future Shock.'' Speier et al. (1999) said that if input exceeds the processing capacity, information overload occurs, which is likely to reduce the quality of the decisions. In a newer definition, Roetzel (2019) focuses on time and resources aspects. He states that when a decision-maker is given many sets of information, such as complexity, amount, and contradiction, the quality of its decision is decreased beca ...
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Search Engine Optimization
Search engine optimization (SEO) is the process of improving the quality and quantity of Web traffic, website traffic to a website or a web page from web search engine, search engines. SEO targets unpaid search traffic (usually referred to as "Organic search, organic" results) rather than direct traffic, referral traffic, social media traffic, or Online advertising, paid traffic. Unpaid search engine traffic may originate from a variety of kinds of searches, including image search, video search, academic databases and search engines, academic search, news search, and industry-specific vertical search engines. As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine results, what people search for, the actual search queries or Keyword research, keywords typed into search engines, and which search engines are preferred by a target audience. SEO is performed because a website will receive more visito ...
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Macintosh
Mac is a brand of personal computers designed and marketed by Apple Inc., Apple since 1984. The name is short for Macintosh (its official name until 1999), a reference to the McIntosh (apple), McIntosh apple. The current product lineup includes the MacBook Air and MacBook Pro laptops, and the iMac, Mac Mini, Mac Studio, and Mac Pro desktops. Macs are currently sold with Apple's UNIX-based macOS operating system, which is Proprietary software, not licensed to other manufacturers and exclusively Pre-installed software, bundled with Mac computers. This operating system replaced Apple's original Macintosh operating system, which has variously been named System, Mac OS, and Classic Mac OS. Jef Raskin conceived the Macintosh project in 1979, which was usurped and redefined by Apple co-founder Steve Jobs in 1981. The original Macintosh 128K, Macintosh was launched in January 1984, after Apple's 1984 (advertisement), "1984" advertisement during Super Bowl XVIII. A series of increment ...
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