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Cannes Lions International Festival Of Creativity
The Cannes Lions International Festival of Creativity (formerly the International Advertising Festival) is a global event for those working in creative communications, advertising, and related fields. It is considered the largest gathering of the advertising and creative communications industry. The five-day festival, incorporating the awarding of the Lions awards, is held yearly at the Palais des Festivals et des Congrès in Cannes, France. During the last week of June, around 15,000 registered delegates from 90 countries visited the Festival. They celebrated the best of creativity in brand communication, discussed industry issues, and networked with one another. The week's activities include multiple award ceremonies, as well as an opening and closing gala. History Inspired by the Cannes Film Festival, staged in Cannes since the late 1940s, a group of cinema screen advertising contractors belonging to the Screen Advertising World Association (SAWA) felt the makers of advertis ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Palais Des Festivals Et Des Congrès
The Palais des Festivals et des Congrès (''Palace of Festivals and Conferences'') is a convention centre in Cannes, France. It is the primary venue for the annual Cannes Film Festival, the Cannes Lions International Festival of Creativity, MIPIM, and the NRJ Music Awards. The second building was unveiled in 1982. History The first ''Palais des Festivals et des Congrès'' was built in 1949 to host the Cannes Film Festival. The original building was located on the boulevard of Promenade de la Croisette, on the present site of the JW Marriott Cannes. That building previously hosted the 4th and 6th Eurovision Song Contest The Eurovision Song Contest (), often known simply as Eurovision, is an international Music competition, song competition organised annually by the European Broadcasting Union (EBU) among its members since 1956. Each participating broadcaster ...s in 1959 and 1961, respectively. In response to the growing success of the Film Festival and the advent o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Annie Leibovitz
Anna-Lou Leibovitz ( ; born October 2, 1949) is an American Portrait photography, portrait photographer best known for her portraits, particularly of celebrities, which often feature subjects in intimate settings and poses. Leibovitz's Polaroid camera, Polaroid photo of John Lennon and Yoko Ono, taken five hours before Murder of John Lennon, Lennon's murder, is considered one of ''Rolling Stone'' magazine's most famous cover photographs. The Library of Congress declared her a Library of Congress Living Legend, Living Legend, and she is the first woman to have a feature exhibition at National Portrait Gallery (United States), Washington's National Portrait Gallery. Leibovitz was just a student in the 1970s when her photos were published for the first time: pictures of Vietnam War protesters in Israel, taken on assignment for ''Rolling Stone'', one of which landed on the cover. Since then, she has captured film stars, politicians, athletes, royalty and artists for features and cov ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Festivals In France
A festival is an event celebrated by a community and centering on some characteristic aspect or aspects of that community and its religion or cultures. It is often marked as a local or national holiday, Melā, mela, or Muslim holidays, eid. A festival constitutes typical cases of glocalization, as well as the high culture-low culture interrelationship. Next to religion and folklore, a significant origin is agriculture, agricultural. Food is such a vital resource that many festivals are associated with harvest time. Religious commemoration and thanksgiving for good harvests are blended in events that take place in autumn, such as Halloween in the northern hemisphere and Easter in the southern. Festivals often serve to fulfill specific communal purposes, especially in regard to commemoration or thanking to the gods, goddesses or saints: they are called patronal festivals. They may also provide entertainment, which was particularly important to local communities before the adven ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Awards
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations, and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to rea ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
McCann Erickson
McCann, formerly McCann Erickson, is an American global advertising agency network, with offices in over 120 countries. McCann is part of McCann Worldgroup, along with several other agencies, including direct digital marketing agency MRM//McCann, experiential marketing agency Momentum Worldwide, healthcare marketing group McCann Health, and public-relations and strategic-communications agency Weber Shandwick. McCann Worldgroup, along with agency networks MullenLowe and FCB, make up The Interpublic Group of Companies (IPG), one of the four large holding companies in the advertising industry. Radio and television shows McCann-Erickson executive Dorothy B. McCann produced ''Death Valley Days'' and '' Dr. Christian''. Ad campaigns In 1964, the "Put a Tiger in Your Tank" campaign was developed by McCann Erickson for Esso. Sales soared and the advertising became the talk of the land; ''Time'' magazine declared 1964 to be "The Year of the Tiger" along Madison Avenue. McCan ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Lion Of St
The lion (''Panthera leo'') is a large cat of the genus ''Panthera'', native to Sub-Saharan Africa and India. It has a muscular, broad-chested body; a short, rounded head; round ears; and a dark, hairy tuft at the tip of its tail. It is sexually dimorphic; adult male lions are larger than females and have a prominent mane. It is a social species, forming groups called prides. A lion's pride consists of a few adult males, related females, and cubs. Groups of female lions usually hunt together, preying mostly on medium-sized and large ungulates. The lion is an apex and keystone predator. The lion inhabits grasslands, savannahs, and shrublands. It is usually more diurnal than other wild cats, but when persecuted, it adapts to being active at night and at twilight. During the Neolithic period, the lion ranged throughout Africa and Eurasia, from Southeast Europe to India, but it has been reduced to fragmented populations in sub-Saharan Africa and one population in western In ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Metro Trains
Metro Trains Melbourne, often known simply as Metro, is the operator and brand name of train services on the electrified metropolitan rail network serving the city of Melbourne, Victoria, Australia. It is the largest urban rail network in Australia, with 17 lines and 222 stations across of railways, and the second busiest network in Australia, with a patronage of 99.5 million as of 2021–2022. The network is owned by Public Transport Victoria who sublet the infrastructure and rolling stock to Metro Trains Melbourne, a joint venture between Hong Kong–based MTR Corporation (60%), John Holland Group (20%) and UGL Rail (20%). The three constituent companies are also partners in the Metro Trains Sydney joint venture, which has operated the Sydney Metro network since 2019. Metro Trains Melbourne took over as operator from Connex in 2009. Metro Trains Melbourne operates a fleet of 220 six-car train sets on of track. There are sixteen regular service rail lines and one speci ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
McCann Australia
McCann, formerly McCann Erickson, is an American global advertising agency network, with offices in over 120 countries. McCann is part of McCann Worldgroup, along with several other agencies, including direct digital marketing agency MRM//McCann, experiential marketing agency Momentum Worldwide, healthcare marketing group McCann Health, and public-relations and strategic-communications agency Weber Shandwick. McCann Worldgroup, along with agency networks MullenLowe and FCB, make up The Interpublic Group of Companies (IPG), one of the four large holding companies in the advertising industry. Radio and television shows McCann-Erickson executive Dorothy B. McCann produced ''Death Valley Days'' and '' Dr. Christian''. Ad campaigns In 1964, the "Put a Tiger in Your Tank" campaign was developed by McCann Erickson for Esso. Sales soared and the advertising became the talk of the land; ''Time'' magazine declared 1964 to be "The Year of the Tiger" along Madison Avenue. McCann Eric ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Dumb Ways To Die
''Dumb Ways to Die'' is an Australian public awareness campaign video and media franchise made by Metro Trains in Melbourne, Victoria to promote railway safety. The original cartoon public service announcement for the awareness campaign went viral on social media after it was released on the internet in November 2012, amassing over 320 million views on YouTube. The campaign's animation was later developed into a mobile app available to iOS and Android devices. On 1 October 2021, PlaySide Studios acquired the Dumb Ways to Die franchise for A$2.25 million from Metro. PlaySide Studios also released an NFT called BEANS on 3 February 2022. Campaign The campaign was devised by advertising agency McCann Melbourne. It appeared in newspapers, local radio and outdoor advertising throughout the Metro Trains network and on Tumblr. John Mescall, executive creative director of McCann, said "The aim of this campaign is to engage an audience that really doesn't want to hear any ki ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Martin Sorrell
Sir Martin Stuart Sorrell (born 14 February 1945) is a British businessman and the founder of WPP plc, the world's largest advertising and PR group, both by revenue and the number of staff. Sorrell was the longest-serving chief executive of a FTSE 100 company. He is consistently one of the UK's highest-paid corporate executives. According to The '' Sunday Times Rich List'' in 2019, Sorrell is worth £368 million. Sorrell has served on boards and advisory bodies of a number of high-profile public, academic and business organisations, including several leading business schools, both in the UK and internationally. Early life and education Martin Stuart Sorrell was born in London on 14 February 1945 to a Jewish family: his father was an electronics retailer, whose ancestors came from Ukraine, Poland and Romania. He was educated at the independent Haberdashers' Boys' School, then studied economics at Christ's College, Cambridge, and gained an MBA from Harvard University in 1968. C ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
New Directors' Showcase
The New Directors' Showcase, established in 1991, is an award category at the Cannes Lions International Festival of Creativity. It is intended to discover new directorial talent and is organised by Saatchi & Saatchi Saatchi and Saatchi is a British multinational communications and advertising agency network with 114 offices in 76 countries and over 6,500 staff. It was founded in 1970 and is currently headquartered in London. The parent company of the agency .... References Advertising awards Awards established in 1991 Events in Cannes {{media-award-stub ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sustainable Development Goals
The ''2030 Agenda for Sustainable Development'', adopted by all United Nations (UN) members in 2015, created 17 world Sustainable Development Goals (SDGs). The aim of these global goals is "peace and prosperity for people and the planet" – while tackling climate change and working to preserve oceans and forests. The SDGs highlight the connections between the environmental, social and economic aspects of sustainable development. Sustainability is at the center of the SDGs, as the term ''sustainable development'' implies. These goals are ambitious, and the reports and outcomes to date indicate a challenging path. Most, if not all, of the goals are unlikely to be met by 2030. Rising inequalities, climate change, and biodiversity loss are topics of concerns threatening progress. The COVID-19 pandemic in 2020 to 2023 made these challenges worse, and some regions, such as Asia, have experienced significant setbacks during that time. There are cross-cutting issues and synergy, syner ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
