1939–1940 New York World's Fair
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1939–1940 New York World's Fair
The 1939 New York World's Fair (also known as the 1939–1940 New York World's Fair) was an international exposition at Flushing Meadows–Corona Park in Queens, New York City, New York, United States. The fair included exhibitions, activities, performances, films, art, and food presented by 62 nations, 35 U.S. states and territories, and 1,400 organizations and companies. Slightly more than 45 million people attended over two seasons. It was based on "the world of tomorrow", with an opening slogan of "Dawn of a New Day". The fairground consisted of seven color-coded zones, as well as two standalone focal exhibits. The fairground had about 375 buildings. Plans for the 1939 World's Fair were first announced in September 1935, and the New York World's Fair Corporation (WFC) began constructing the fairground in June 1936. The fair opened on April 30, 1939, coinciding with the 150th anniversary of the first inauguration of George Washington. World War II began four months in ...
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Joseph Binder (graphic Designer)
Joseph Binder (March 3, 1898 – June 26, 1972) was an Austrian graphic designer and painter. He is recognized as one of the pioneers of the modern poster, noted for his refined, stylized images and high-impact colors. Some of his best known works include posters for the 1939 New York World's Fair, the U.S. Army Air Corps and the American Red Cross. Early life and education Joseph Binder was born in Vienna on March 5, 1898. In 1912 he began a lithography apprenticeship with Waldheim Eberle printers in Vienna and then served in the Austro-Hungarian army during World War I. In 1922 he enrolled at the Vienna School of Arts and Crafts (Kunstgewerbeschüle) where he studied under Berthold Löffler. Binder was influenced by other Viennese Secessionists who taught at the school, including Koloman Moser. While still a student, Binder produced commercial work through a design studio he established with several friends. The studio was named ESBETA after the initials of its founders. One o ...
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