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Xbox Game Pass and PC Game Pass are
video game Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, controller, keyboard, or motion sensing device to generate visual feedback. This fee ...
subscription service The subscription business model is a business model in which a customer must pay a recurring price at regular intervals for access to a product or service. The model was pioneered by publishers of books and periodicals in the 17th century, an ...
s from
Microsoft Microsoft Corporation is an American multinational technology corporation producing computer software, consumer electronics, personal computers, and related services headquartered at the Microsoft Redmond campus located in Redmond, Washing ...
. Both services grant users access to a rotating catalog of games from a range of publishers and other premium services, including
Xbox Live Gold The Xbox network, formerly and still sometimes branded as Xbox Live, is an Internet, online multiplayer video game, multiplayer gaming and digital media delivery service created and operated by Microsoft. It was first made available to the Xbox ...
and
EA Play EA Play (formerly EA Access and Origin Access) is a subscription-based video game service from Electronic Arts for the Xbox One, Xbox Series X/S, PlayStation 4, PlayStation 5 and Microsoft Windows platforms, offering access to selected games pu ...
, for a single monthly subscription price. Xbox Game Pass provides this service on
Xbox Series X/S The Xbox Series X/S are home video game consoles developed by Microsoft. They were both released on November 10, 2020, as the fourth generation Xbox, succeeding the Xbox One. Along with Sony's PlayStation 5, also released in November 2020, t ...
and
Xbox One The Xbox One is a home video game console developed by Microsoft. Announced in May 2013, it is the successor to Xbox 360 and the third base console in the Xbox series of video game consoles. It was first released in North America, parts of ...
consoles, as well as
Android Android may refer to: Science and technology * Android (robot), a humanoid robot or synthetic organism designed to imitate a human * Android (operating system), Google's mobile operating system ** Bugdroid, a Google mascot sometimes referred to ...
,
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, and
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devices via
Xbox Cloud Gaming Xbox Cloud Gaming (formerly known as Project xCloud and colloquially known as xCloud) is Microsoft's Xbox cloud gaming service. Initially released in beta testing in November 2019, the service later launched for subscribers of Xbox Game Pass U ...
, selected
Samsung The Samsung Group (or simply Samsung) ( ko, 삼성 ) is a South Korean multinational manufacturing conglomerate headquartered in Samsung Town, Seoul, South Korea. It comprises numerous affiliated businesses, most of them united under the ...
TVs via Xbox Cloud Gaming, while PC Game Pass provides the service to personal computers using
Windows 11 Windows 11 is the latest major release of Microsoft's Windows NT operating system, released in October 2021. It is a free upgrade to its predecessor, Windows 10 (2015), and is available for any Windows 10 devices that meet the new Windows 11 ...
and
Windows 10 Windows 10 is a major release of Microsoft's Windows NT operating system. It is the direct successor to Windows 8.1, which was released nearly two years earlier. It was released to manufacturing on July 15, 2015, and later to retail on J ...
with support for Xbox Cloud Gaming. The service was launched on June 1, 2017, while Xbox Live Gold subscribers received priority access on May 24.


History

Conception of what would become Game Pass came from two areas. First was with Phil Spencer taking over for
Don Mattrick Donald Allan Mattrick (born 13 February 1964) is a Canadian businessman known for being the former CEO of social gaming company Zynga, as well as a member of its board of directors. Previously, Mattrick was the president of the Interactive Enter ...
as the head of the Xbox brand at Microsoft following the troubled launch of the
Xbox One The Xbox One is a home video game console developed by Microsoft. Announced in May 2013, it is the successor to Xbox 360 and the third base console in the Xbox series of video game consoles. It was first released in North America, parts of ...
in 2013. Mattrick had positioned the Xbox One as more of an entertainment hub and not a gaming console, and certain design decisions made prior to launch had to be reverted following negative criticism of this positioning from consumers and the media. Spencer, after taking over the Xbox brand, recognized he needed to put the Xbox in a better position as they planned for the next generation of the console, while reinvigorating the team he had with new ideas for this, even if his ideas were risky. One of the ideas generated during this time was a game rental service, and a project to establish this service was started under the code name Arches. As Microsoft progressed, online streaming services like
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and
Spotify Spotify (; ) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 456 million monthly active us ...
demonstrated successful subscription business models that led Microsoft to transition Arches to also follow a subscription model eventually into Game Pass. The concept of Game Pass fit into the larger corporate strategy of Microsoft to push cloud-based services under CEO
Satya Nadella Satya Narayana Nadella (, ; born 19 August 1967) is an Indian-American business executive. He is the executive chairman and CEO of Microsoft, succeeding Steve Ballmer in 2014 as CEO and John W. Thompson in 2021 as chairman. Before becoming CE ...
. The second area involved Rare, a game developer that Microsoft had acquired in 2002. During Mattrick's period at Xbox, he had positioned the
Kinect Kinect is a line of motion sensing input devices produced by Microsoft and first released in 2010. The devices generally contain RGB cameras, and infrared projectors and detectors that map depth through either structured light or time of flig ...
motion-sensing peripheral (introduced with the
Xbox 360 The Xbox 360 is a home video game console developed by Microsoft. As the successor to the original Xbox, it is the second console in the Xbox series. It competed with Sony's PlayStation 3 and Nintendo's Wii as part of the seventh generation ...
) as a major component of the Xbox environment, and assigned Rare to work on ''
Kinect Sports ''Kinect Sports'' is a sports video game developed by Rare and published by Microsoft Game Studios for the Xbox 360. The game utilizes the Kinect motion-sensing peripheral and was released in North America on 4 November 2010 as a launch title ...
'' as a launch title for it, atypical of Rare's typical output. According to Rare studio director Craig Duncan, working on ''Kinect Sports'' gave them creative ideas for a future game with multiplayer elements, which they initially called "Rare Next" but eventually developed into ''
Sea of Thieves ''Sea of Thieves'' is a 2018 action-adventure game developed by Rare and published by Microsoft Studios. The player assumes the role of a pirate who completes voyages from different trading companies. The multiplayer game sees players explore ...
''. ''Sea of Thieves'' was intended as a major test of demonstrating how well Game Pass would be adopted by players and the economics of the system. Spencer knew there was strong hesitation from other game publishers and developers on the subscription model, so he made plans to have Game Pass launch using a catalog of older titles, and then bring on ''Sea of Thieves'' as Microsoft's first first-party game for the service, on the same day that it would also be available at retail or purchasable through digital storefronts. Spencer had told Duncan that even if every player of ''Sea of Thieves'' played it through Game Pass and that no retail or downloadable copies were bought, Spencer would still consider that a successful result. On February 28, 2017, Microsoft announced the debut of Xbox Game Pass and made a limited catalog of games available to select members of its Xbox Insider community for testing and feedback. Later in the second quarter of 2017, the service was opened up to players who subscribe to
Xbox Live Gold The Xbox network, formerly and still sometimes branded as Xbox Live, is an Internet, online multiplayer video game, multiplayer gaming and digital media delivery service created and operated by Microsoft. It was first made available to the Xbox ...
, and then to the general user population. An Xbox Live Gold subscription is not required for Xbox Game Pass, but it is required for any online multiplayer content the games in the catalog may contain. As part of
Microsoft's Microsoft Corporation is an American multinational technology corporation producing computer software, consumer electronics, personal computers, and related services headquartered at the Microsoft Redmond campus located in Redmond, Washingt ...
E3 2017 The Electronic Entertainment Expo 2017 (E3 2017) was the 23rd E3, during which hardware manufacturers and software developers and publishers from the video game industry presented new and upcoming products to the attendees, primarily retailers a ...
press conference, Microsoft announced that selected
Xbox Xbox is a video gaming brand created and owned by Microsoft. The brand consists of five video game consoles, as well as applications (games), streaming services, an online service by the name of Xbox network, and the development arm by the na ...
titles would be made available through a new backwards-compatibility feature similar to that in place for Xbox 360 titles. In a later interview, Spencer stated that some of those games could make their way onto Game Pass, as well. On January 23, 2018, Microsoft announced an expansion of Game Pass that would see first-party titles arrive on the catalog day-and-date with the retail release of the game, starting with the aforementioned ''Sea of Thieves'' launched on March 20, 2018. ''
Crackdown 3 ''Crackdown 3'' is an action-adventure video game developed by Sumo Digital and published by Microsoft Studios for Windows and Xbox One. It continues the series nearly nine years after the release of 2010's Xbox 360 video game ''Crackdown 2''. Or ...
'', ''
State of Decay 2 ''State of Decay 2'' is a survival video game developed by Undead Labs and published by Xbox Game Studios. The game is a followup to ''State of Decay'' and was released for Windows and Xbox One on May 22, 2018. Like its predecessor, players are r ...
'' and ''
Forza Horizon 4 ''Forza Horizon 4'' is a 2018 racing video game developed by Playground Games and published by Microsoft Studios. It was released on 2 October 2018 for Windows and Xbox One after being announced at Xbox's E3 2018 conference. An enhanced version ...
'' would also be added upon launch, although their launch dates were not announced at the time, and future releases in existing Microsoft franchises, such as ''
Halo Halo, halos or haloes usually refer to: * Halo (optical phenomenon) * Halo (religious iconography), a ring of light around the image of a head HALO, halo, halos or haloes may also refer to: Arts and entertainment Video games * ''Halo'' (franch ...
'' and ''
Gears of War ''Gears of War'' is a media franchise centered on a series of video games created by Epic Games, developed and managed by The Coalition, and owned and published by Xbox Game Studios. The franchise is best known for its third-person shooter vide ...
'', would also be added upon their release. Additionally, select
ID@Xbox ID@Xbox (Independent Developers @ Xbox) is a program by Microsoft allowing independent video game developers to self-publish titles for Windows, and the Xbox One and Xbox Series X and Series S home video game consoles. Overview ID@Xbox was anno ...
titles are also added to the service on their release dates, the first being ''Robocraft Infinity''. Spencer has stated that Microsoft's intent with the Xbox Game Pass is to make it available across many devices, including those of their competitors. Spencer stated "We want to bring Game Pass to any device that somebody wants to play on...Not just because it’s our business, but really because the business model allows for people to consume and find games that they wouldn’t have played in any other space." Microsoft announced in May 2019 that Xbox Game Pass would be coming for Windows 10 computers, bringing over 100 games from Microsoft's own studios as well as third-parties when it launches. On April 18, 2019, Microsoft announced ''Xbox Game Pass Ultimate'', a new tier that combines both Game Pass and Xbox Live Gold into a single subscription package. It became available for testing to Xbox Insiders that same day, while general availability began on June 9, 2019. On June 9, 2019, Microsoft announced that Game Pass for PC would launch in open beta, and this would also be included in Ultimate.
xCloud Xbox Cloud Gaming (formerly known as Project xCloud and colloquially known as xCloud) is Microsoft's Xbox cloud gaming service. Initially released in beta testing in November 2019, the service later launched for subscribers of Xbox Game Pass U ...
was included for Xbox Game Pass Ultimate subscribers on September 15, 2020, which adds the ability for
cloud gaming Cloud gaming, sometimes called gaming on demand or gaming-as-a-service or game streaming, is a type of online gaming that runs video games on remote servers and streams them directly to a user's device, or more colloquially, playing a game rem ...
to select
Android Android may refer to: Science and technology * Android (robot), a humanoid robot or synthetic organism designed to imitate a human * Android (operating system), Google's mobile operating system ** Bugdroid, a Google mascot sometimes referred to ...
mobile devices, with initially over 100 games optimized for the services. Support for additional Android mobile devices are expected later. xCloud support for
iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...
devices via Safari and via desktop browsers on Windows and
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computers, was added in beta form in early 2021 and fully released to all Game Pass Ultimate subscribers by June 28, 2021. Microsoft partnered with
Electronic Arts Electronic Arts Inc. (EA) is an American video game company headquartered in Redwood City, California. Founded in May 1982 by Apple employee Trip Hawkins, the company was a pioneer of the early home computer game industry and promoted the d ...
(EA) in September 2020 to bring the basic
EA Play EA Play (formerly EA Access and Origin Access) is a subscription-based video game service from Electronic Arts for the Xbox One, Xbox Series X/S, PlayStation 4, PlayStation 5 and Microsoft Windows platforms, offering access to selected games pu ...
service to Xbox Game Pass subscribers on Xbox and PC, with EA Play being made available on console and xCloud to Game Pass Ultimate members on November 10, 2020 (the same day as the launch of the
Xbox Series X and Series S The Xbox Series X/S are home video game consoles developed by Microsoft. They were both released on November 10, 2020, as the fourth generation Xbox, succeeding the Xbox One. Along with Sony's PlayStation 5, also released in November 2020, t ...
), before expanding to PC for Game Pass Ultimate and Game Pass for PC members on March 18, 2021. Spencer said in October 2020 that their current pricing model for Game Pass at this point was considered "completely sustainable" despite concerns from some developers that they were undercharging for it, and that Microsoft had no plans to raise the price in the near future. In June 2021, Microsoft stated that it was working on a Game Pass app for
smart TV A smart TV, also known as a connected TV (CTV), is a traditional television set with integrated Internet and interactive Web 2.0 features, which allows users to stream music and videos, browse the internet, and view photos. Smart TVs are a techno ...
s, as well as a " standalone streaming device". Both of these offerings would be built around xCloud. In December 2021, Microsoft announced the rebranding of Xbox Game Pass for PC as "PC Game Pass" to reduce market confusion. The service continues to be branded with the Xbox logo. On January 18, 2022, Microsoft announced that Game Pass had surpassed 25 million subscribers. On that same day, Microsoft announced plans to acquire
Activision Blizzard Activision Blizzard, Inc. is an American video game holding company based in Santa Monica, California. It was founded in July 2008 through the merger of Activision, Inc. (the publicly traded parent company of Activision Publishing) and Vivendi ...
and to begin integrating Activision's catalog of games into Game Pass.
Riot Games Riot Games, Inc. is an American video game developer, publisher and esports tournament organizer based in Los Angeles, California. It was founded in September 2006 by Brandon Beck and Marc Merrill to develop ''League of Legends'' and went on t ...
, which has traditionally offered its games through its own launcher, announced in June 2022 that they will be adding their free-to-play games including ''
League of Legends ''League of Legends'' (''LoL''), commonly referred to as ''League'', is a 2009 multiplayer online battle arena video game developed and published by Riot Games. Inspired by ''Defense of the Ancients'', a Mod (video games), custom map for War ...
'' to Xbox Game Pass later in 2022. For games like ''League of Legends'', the full roster of champions or heroes will be available to Game Pass subscribers, while for other titles like ''
Legends of Runeterra ''Legends of Runeterra'' (''LoR'' is a 2020 digital collectible card game developed and published by Riot Games. Inspired by the physical collectible card game ''Magic: The Gathering'', the developers sought to create a game within the same ge ...
'', subscribers to Game Pass will receive in-game rewards. A Friends and Family tier was revealed in September 2022, with trials first released in Ireland and Colombia. The higher priced plan, estimated to be $25/month, allows one to share their account with up to four others, limited to those within the same country as the account holder.


Structure

Xbox Game Pass is similar to Xbox One's existing
EA Play EA Play (formerly EA Access and Origin Access) is a subscription-based video game service from Electronic Arts for the Xbox One, Xbox Series X/S, PlayStation 4, PlayStation 5 and Microsoft Windows platforms, offering access to selected games pu ...
video game subscription and to the
PlayStation Now PlayStation Now (PS Now) was a standalone video game subscription service the first on consoles developed by Sony Interactive Entertainment. The service offered cloud gaming for PlayStation, PlayStation 2, PlayStation 3, PlayStation Portable a ...
service offered by rival
Sony , commonly stylized as SONY, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's largest manufacturers of consumer and professional ...
. The subscription catalog contained more than 100 games at launch, with games being added to, and sometimes withdrawn from, the catalog from time to time. Xbox Game Pass allows the player to download the full game to the console; according to Head of Xbox Phil Spencer, this was done to give players "continuous, full-fidelity gameplay without having to worry about streaming, bandwidth or connectivity issues". Unlike EA Access, Xbox Game Pass offers games from a wide range of publishers, such as
Bandai Namco also known as the Bandai Namco Group and generally Bandai Namco, is a Japanese multinational holding company, production enterprise and entertainment conglomerate headquartered in Minato, Tokyo, formed from the merger of Bandai and Namco on S ...
,
Capcom is a Japanese video game developer and video game publisher, publisher. It has created a number of List of best-selling video game franchises, multi-million-selling game franchises, with its most commercially successful being ''Resident Evil' ...
,
WB Games Warner Bros. Interactive Entertainment (WBIE; also known as Warner Bros. Games or WB Games) is an American video game publisher based in Burbank, California, and part of the newly-formed Global Streaming and Interactive Entertainment unit of ...
,
2K Games 2K is an American video game publisher based in Novato, California. 2K was founded under Take-Two Interactive in January 2005 through the 2K Games and 2K Sports labels, following Take-Two Interactive's acquisition of Visual Concepts that same m ...
, and first-party games from
Xbox Game Studios Xbox Game Studios (previously known as Microsoft Studios, Microsoft Game Studios, and Microsoft Games) is an American video game publisher and part of the Microsoft Gaming division based in Redmond, Washington. It was established in March 2000, ...
. According to Spencer, Microsoft sees the Game Pass as more of a platform to offer games that do not fit the common mold that sell well and would be difficult to gain a publisher, and instead to allow these games to be offered in the subscription model, encouraging both developers to create new and experimental titles. The Game Pass also provides a way for players to try games they would not normally have purchased. The catalog features select games for Xbox Series X, S and
Xbox One The Xbox One is a home video game console developed by Microsoft. Announced in May 2013, it is the successor to Xbox 360 and the third base console in the Xbox series of video game consoles. It was first released in North America, parts of ...
as well as select
Xbox 360 The Xbox 360 is a home video game console developed by Microsoft. As the successor to the original Xbox, it is the second console in the Xbox series. It competed with Sony's PlayStation 3 and Nintendo's Wii as part of the seventh generation ...
and
Xbox Xbox is a video gaming brand created and owned by Microsoft. The brand consists of five video game consoles, as well as applications (games), streaming services, an online service by the name of Xbox network, and the development arm by the na ...
titles with which Xbox Series X, S and Xbox One are backwards-compatible. There is no limit to the number of games a player can download and install to their consoles, other than the amount of storage space available to the console. As long as a game remains in the catalog, it is available for unlimited download and play by subscribers. Players can purchase games in the catalog at a 20% discount, and any related add-on content for those games at a 10% discount. The discounted price is available only while the game is in the catalog and is only for the particular game. Games from the catalog can be played while the console is offline, but for no more than 30 days before it must reconnect to verify an active subscription. If the game is removed from the catalog or the player ends their subscription, access is suspended until the player purchases the game or renews their subscription, but their in-game progress will be saved in the interim. If the game is an Xbox 360 title, it will be backward-compatible and must be used on Xbox Series X, S or Xbox One; it cannot be downloaded to a player's Xbox 360 console unless the player chooses to purchase it. Spencer has stated that Microsoft has multiple ways to compensate developers for games on Game Pass and there is no one single payback approach. The payback scheme ranges from a flat rate approach as to assure exclusivity on the Microsoft platform, to completely covering the costs of development, and includes various models based on usage and monetization approaches.
Paradox Interactive Paradox Interactive AB is a video game publisher based in Stockholm, Sweden. The company started out as the video game division of Target Games and then Paradox Entertainment (now Cabinet Entertainment) before being spun out into an independen ...
's Fredrik Wester stated the terms they have had followed the
Netflix Netflix, Inc. is an American subscription video on-demand over-the-top streaming service and production company based in Los Gatos, California. Founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California, it offers a fil ...
model where the developer or publisher was paid a lump sum by Microsoft for their game on the service for a fixed period of time based on a perceived value, rather than the per-play
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-based approach used by services like
Spotify Spotify (; ) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 456 million monthly active us ...
. The upfront approach, along with the large subscriber numbers, allows developers to select ongoing directions for their games. In the case of
Obsidian Entertainment Obsidian Entertainment, Inc. is an American video game developer based in Irvine, California. It was founded in June 2003, shortly before the closure of Black Isle Studios, by ex-Black Isle employees Feargus Urquhart, Chris Avellone, Chris Par ...
, they were able to consider additional downloadable content for their game ''
Outer Worlds ''The Outer Worlds'' is a 2019 action role-playing game developed by Obsidian Entertainment and published by Private Division. The game was released for PlayStation 4, Xbox One, and Microsoft Windows in October 2019, with a Nintendo Switch ...
'' as they knew millions were playing it. In a July 2020 interview, Xbox's marketing director Aaron Greenberg said that Xbox Game Pass is not necessarily meant to be profitable for Microsoft at the current time but is designed to help draw more players to use it through word-of-mouth by offering a large set of features as a seemingly under priced value, and in the long-term become valuable. This allows them to avoid high costs of advertising the service. While there had been rumors that Microsoft was working to bring Xbox Game Pass to other console platforms like the
PlayStation is a video gaming brand that consists of five home video game consoles, two handhelds, a media center, and a smartphone, as well as an online service and multiple magazines. The brand is produced by Sony Interactive Entertainment, a divisi ...
or
Nintendo Switch The is a hybrid video game console developed by Nintendo and released worldwide in most regions on March 3, 2017. The console itself is a Tablet computer#Gaming tablet, tablet that can either be docking station, docked for use as a home video ...
, Spencer said in an August 2021 interview that there are currently no plans for these consoles. Spencer said "We have no plans to bring he full Xbox experienceto any other kind of closed platforms right now, mainly because those closed platforms don't want something like Game Pass" and that their focus was on making it available to open systems like personal computers and web applications.


Subscribers

In the Q3 2020 earnings call in April 2020, Microsoft reported that there were over 10 million Xbox Game Pass subscribers. By September 2020, it had reached 15 million subscribers, 18 million by January 2021, and greater than 25 million by January 2022. According to documents related to the Activision Blizzard acquisition, Game Pass had total revenues of in the fiscal year ending January 2021, which was about 30% of Microsoft's games and services revenues, or 18% of its total Xbox business.


Availability

Xbox Game Pass is available in Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, Colombia, Czech Republic, Denmark, Finland, France, Germany, Greece, Hong Kong, Hungary, India, Ireland, Israel, Italy, Japan, Mexico, the Netherlands, New Zealand, Norway, Poland, Portugal, Russia, Saudi Arabia, Singapore, Slovakia, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Turkey, the United Arab Emirates, the United Kingdom, and the United States. On March 29, 2022, the PC Game Pass Preview launched in five Southeast Asian countries, including Indonesia, Malaysia, Philippines, Thailand, and Vietnam. The service has been officially launched in these countries on April 21, 2022.


See also

*
Apple Arcade Apple Arcade is a video game subscription service offered by Apple Inc. It is available through a dedicated tab of the App Store on devices running iOS 13, tvOS 13, iPadOS 13, and macOS Catalina or later. The service launched on September 19 ...
*
Google Play Pass Google Play Pass is an app subscription service by Google for Android devices. It was launched on September 23, 2019 in the United States. In July 2020, the service launched as planned in other Western countries, including Germany, Australia, ...
*
GameClub GameClub is a video game subscription service for iOS and Android devices. The service primarily offers games that were previously delisted from app stores or are no longer actively maintained by their original developers, updated to support ...


Notes


References


External links

* {{Video game subscription services Computer-related introductions in 2017 Online video game services Xbox One Subscription video game services