Willie's Roadhouse
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Willie's Roadhouse (formerly Willie's Place) is a channel on the
Sirius XM Radio Sirius XM Holdings Inc. is an American broadcasting company headquartered in Midtown Manhattan, New York City that provides satellite radio and online radio services operating in the United States. It was formed by the 2008 merger of Sirius Sat ...
that specializes in playing traditional
country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
, as well as some older country hit songs. It is available on channel 59 (previously 56) and Dish Network 6059 (previously 6056), until The Highway took Willie's Roadhouse's former spot. Until July 10, 2006, this channel was called "Hank's Place", named for Hank Williams. When this was announced, XM did not explain why the name was changed. Since then, however, Willie Nelson's face has appeared in print
advertising Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...
for XM, meaning that he has signed an endorsement deal, like those earlier signed by
Bob Dylan Bob Dylan (legally Robert Dylan, born Robert Allen Zimmerman, May 24, 1941) is an American singer-songwriter. Often regarded as one of the greatest songwriters of all time, Dylan has been a major figure in popular culture during a career sp ...
and Snoop Dogg, as well as many other celebrity figures in all walks of life (e.g. Oprah Winfrey and Dale Earnhardt Jr.). It has since been announced that Nelson has taken over part ownership of the channel. A program featuring
cowboy poetry Cowboy poetry is a form of poetry that grew from a tradition of cowboys telling stories. Authorship Contrary to common belief, cowboy poetry does not actually have to be written by cowboys, though adherents would claim that authors should have so ...
airs on Sunday nights. On May 4, 2011, the channel was merged with
The Roadhouse ''The Roadhouse'' was a Classic Country radio station on Sirius Satellite Radio channel 62, XM Satellite Radio channel 10 and DISH Network channel 6062. As of February 9, 2010, Direct TV DirecTV (trademarked as DIRECTV) is an American mult ...
to make ''Willie's Roadhouse''. As part of the merger, and in conjunction with the end of the Nashville! channel, the Grand Ole Opry moved its broadcasts to Willie's Roadhouse. In 2018, it was announced that country artist
Jeannie Seely Marilyn Jeanne Seely (born July 6, 1940) is an American country music singer, songwriter, and record producer. She also has several acting credits and published a book. Seely found success with the Grammy Award-winning hit " Don't Touch Me" (196 ...
would host a segment of the show on Sunday afternoons. "I’m so glad Jeannie Seely is on the Roadhouse. She is a good friend and will do a great job," commented Nelson.


See also

*
Willie's Place Willie's Place was a truck stop and biodiesel processing plant located in Carl's Corner, Texas that was opened in 2005 and named after Willie Nelson. The facility was originally built circa 1980 by Carl Cornelius and named Carl's Corner. Willie ...
– A former truck stop named after Willie Nelson


References


External links


Willie's Roadhouse
{{SiriusXM Channels (music) Willie Nelson Sirius Satellite Radio channels XM Satellite Radio channels Sirius XM Radio channels Country radio stations in the United States Radio stations established in 2001