Wheat Crunchies are a crisp wheat snack produced under the

British British may refer to: Peoples, culture, and language * British people, nationals or natives of the United Kingdom, British Overseas Territories, and Crown Dependencies. ** Britishness, the British identity and common culture * British English, ...

snack producer KP Snacks Ltd. They come in several flavours including Spicy Tomato, Crispy Bacon and Cheese & Onion. A regular multipack bag contains 20g and a normal

retail Retail is the sale of goods and Service (economics), services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturing, manufacturers, dire ...

pack contains 30g.

History

Wheat Crunchies was acquired by

Rowntree Mackintosh Rowntree Mackintosh Confectionery was a British company formed by the merger of Rowntree's and John Mackintosh Co. The company was famous for making chocolate brands, such as Kit Kat, Aero and Quality Street (confectionery), Quality Street. It ...

in 1982 with their purchase of a 90% stake in Riley's Potato Crisps. In February 1992, Sooner Snacks was bought from Borden Inc. by

Dalgety plc Dalgety plc—as Dalgety and Company—was for more than a century a major pastoral and agricultural company or stock and station agency in Australia and New Zealand. Controlled from London it was listed on the London Stock Exchange and Austr ...

, with the company being absorbed into

Golden Wonder Golden Wonder is a British company that manufactures snack foods, most notably crisps. These include Ringos, Golden Wonder and Transform-A-Snack. Since 2006, it has been a wholly owned subsidiary of the Northern Irish company Tayto, after bei ...

. In 1995,

underwent a management buyout costing £54.6 million. In 2000,

Bridgepoint Capital Bridgepoint Group plc is a British private investment company listed on the London Stock Exchange and is a constituent of the FTSE 250 Index. History Bridgepoint was founded as NatWest Equity Partners, a private equity firm part of NatWest. T ...

acquired Golden Wonder for £156 million. It was subsequently sold to

United Biscuits United Biscuits (UB) is a British multinational food manufacturer, makers of McVitie's biscuits, Jacob's Cream Crackers, and Twiglets. The company was listed on the London Stock Exchange and was once a constituent of the FTSE 100 Index. In ...

in 2006, following the take-over of Golden Wonder by Tayto, and merged into

KP Snacks KP Snacks is a British producer of branded and own-label maize-, potato-, and nut-based snacks, "Choc Dips" and nuts. The ''KP'' stands for “Kenyon Produce”. The company is based in Slough, England, UK. History The company was founded in ...

. In December 2012 KP Snacks was sold to Intersnack.

Re-launch

In June 2012,

re-launched Wheat Crunchies with a new logo, 'improved taste', a new

Cheddar Cheddar most often refers to either: *Cheddar cheese *Cheddar, Somerset, the village after which Cheddar cheese is named Cheddar may also refer to: Places * Cheddar, Ontario, Canada * Cheddar Yeo, a river which flows through Cheddar Gorge and t ...

Onion An onion (''Allium cepa'' L., from Latin ''cepa'' meaning "onion"), also known as the bulb onion or common onion, is a vegetable that is the most widely cultivated species of the genus '' Allium''. The shallot is a botanical variety of the on ...

flavour, and a bigger snack size.

Health information

The packet promises that the product is free from any artificial

colours Color (American English) or colour (British English) is the visual perceptual property deriving from the spectrum of light interacting with the photoreceptor cells of the eyes. Color categories and physical specifications of color are associa ...

or flavours and contains no MSG. An average 25g multipack packet contains:

Energy In physics, energy (from Ancient Greek: ἐνέργεια, ''enérgeia'', “activity”) is the quantitative property that is transferred to a body or to a physical system, recognizable in the performance of work and in the form of ...

(kj)- 516, (kcal)- 123,

Protein Proteins are large biomolecules and macromolecules that comprise one or more long chains of amino acid residues. Proteins perform a vast array of functions within organisms, including catalysing metabolic reactions, DNA replication, res ...

- 2.4g,

Carbohydrate In organic chemistry, a carbohydrate () is a biomolecule consisting of carbon (C), hydrogen (H) and oxygen (O) atoms, usually with a hydrogen–oxygen atom ratio of 2:1 (as in water) and thus with the empirical formula (where ''m'' may o ...

- 14.4g, of which

sugar Sugar is the generic name for sweet-tasting, soluble carbohydrates, many of which are used in food. Simple sugars, also called monosaccharides, include glucose, fructose, and galactose. Compound sugars, also called disaccharides or do ...

s- 0.7g, Fat- 6.3g, of which saturates- 0.9g,

Fibre Fiber or fibre (from la, fibra, links=no) is a natural or artificial substance that is significantly longer than it is wide. Fibers are often used in the manufacture of other materials. The strongest engineering materials often incorporate ...

- 0.8g,

Sodium Sodium is a chemical element with the symbol Na (from Latin ''natrium'') and atomic number 11. It is a soft, silvery-white, highly reactive metal. Sodium is an alkali metal, being in group 1 of the periodic table. Its only stable ...

- 0.2g

References

{{reflist

External links

United Biscuits

Golden Wonder Crispy Bacon Wheat Crunchies Reviews
Brand name snack foods United Biscuits brands British snack foods

History

Re-launch

Health information

See also

References

External links