Wendy Kaufman is an American television personality, known for being the spokesperson for Snapple and for her two stints on '' Celebrity Fit Club''.

Early life and education

Kaufman was born in North Woodmere, New York, to a homemaking mother and a father who owned a steel manufacturing company. She grew up in North Woodmere and attended Lawrence High School, graduating from

Syracuse University Syracuse University (informally 'Cuse or SU) is a Private university, private research university in Syracuse, New York. Established in 1870 with roots in the Methodist Episcopal Church, the university has been nonsectarian since 1920. Locate ...

in 1980 with degrees in film and sociology.

Snapple

At the time of the first ad campaign, Kaufman worked at Snapple's headquarters in Long Island. In her free time, she took it upon herself to reply to Snapple fan mail. Snapple's new ad agency, Kirshenbaum and Bond, chose Kaufman to appear as "Wendy, the Snapple Lady" and sold their choice to the founders by showing them photos of

Oprah Oprah Gail Winfrey (; born Orpah Gail Winfrey; January 29, 1954), or simply Oprah, is an American talk show host, television producer, actress, author, and philanthropist. She is best known for her talk show, ''The Oprah Winfrey Show'', b ...

and Roseanne Barr, both heavyset women who were extremely popular. The ads featured Kaufman responding to letters received from Snapple customers. The Snapple Lady ads contributed to soaring sales. Kaufman appeared in dozens of ads, made guest appearances at fairs and schools, on television shows, and at celebrity benefits. After

Quaker Oats Company The Quaker Oats Company, known as Quaker, is an American food conglomerate based in Chicago. It has been owned by PepsiCo since 2001. History Precursor miller companies In the 1850s, Ferdinand Schumacher and Robert Stuart founded oat mills. Sc ...

bought Snapple in 1994, it discontinued Kaufman's appearances in ads and sales of Snapple dropped dramatically. Snapple was acquired from Quaker Oats in a

fire sale A fire sale is the sale of goods at extremely discounted prices. The term originated in reference to the sale of goods at a heavy discount due to fire damage. It may or may not be defined as a closeout, the final sale of goods to zero inventor ...

and the new owners, Triarc Companies, immediately made Kaufman the spokesperson of Snapple again. Kaufman left Snapple in 2008.

After Snapple

In 2005, Kaufman appeared in seasons 1 and 2 of '' Celebrity Fit Club''. In 2016, Kaufman was featured on an episode of '' Oprah: Where Are They Now?''.

References

External links

* Year of birth missing (living people) 20th-century American Jews Living people People from North Woodmere, New York Syracuse University alumni Keurig Dr Pepper people Participants in American reality television series Lawrence High School (Cedarhurst, New York) alumni 21st-century American Jews {{US-bio-stub