Volkswagen Routan
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The Volkswagen Routan is a seven-seat
minivan Minivan (sometimes called simply as van) is a North American car classification for vehicles designed to transport passengers in the rear seating row(s), with reconfigurable seats in two or three rows. The equivalent classification in Europe is ...
and
rebadged In the automotive industry, rebadging is a form of market segmentation used by automobile manufacturers around the world. To allow for product differentiation without designing or engineering a new model or brand (at high cost or risk), a man ...
variant of the Chrysler RT platform, with revised styling, content features, and suspension tuning from the fifth-generation
Dodge Grand Caravan The Chrysler minivans are a series of minivans that have been produced and marketed by the American automaker Chrysler since the 1984 model year. Currently in its sixth generation, the model line is marketed worldwide, primarily in North Ameri ...
and
Chrysler Town & Country The Chrysler Town & Country is a minivan that was manufactured and marketed by Chrysler from 1990 to the 2016 model years. The third of the Chrysler minivans introduced, the 1990 Town & Country shared its nameplate with the flagship Chrysler st ...
. Manufactured alongside the Chrysler and Dodge minivans at
Windsor Assembly Windsor Assembly Plant (WAP) is a Stellantis Canada automobile factory in Windsor, Ontario. The factory opened in 1928 and Chrysler minivans production began in 1983. Windsor Assembly is Windsor's largest employer. The plant currently operates t ...
and marketed in the United States, Canada, and Mexico, the Routan debuted at the 2008
Chicago Auto Show The Chicago Auto Show is held annually in February at Chicago's McCormick Place convention center. It is the largest auto show in North America. History Samuel Miles, formerly a promoter of bicycle shows, produced the first "official" Chica ...
and went on sale in the United States in September 2008. The Routan's minivan variants include the Dodge Caravan, Ram C/V,
Chrysler Town & Country The Chrysler Town & Country is a minivan that was manufactured and marketed by Chrysler from 1990 to the 2016 model years. The third of the Chrysler minivans introduced, the 1990 Town & Country shared its nameplate with the flagship Chrysler st ...
, and
Lancia Voyager Voyager may refer to: Computing and communications * LG Voyager, a mobile phone model manufactured by LG Electronics * NCR Voyager, a computer platform produced by NCR Corporation * Voyager (computer worm), a computer worm affecting Oracle ...
(export)—that by 2009 have ranked as the 13th best-selling automotive nameplate worldwide, with over 12 million sold. Production of the Routan was halted in 2012 due to high inventory levels, and Volkswagen announced the 2013 model year would be primarily reserved for rental car companies and other fleets, with limited availability to the public at dealer showrooms. This also held true for the 2014 model year Routan.


History

The Routan marked the start of
Volkswagen Volkswagen (),English: , . abbreviated as VW (), is a German Automotive industry, motor vehicle manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. Founded in 1937 by the German Labour Front under the Nazi Party and revived into a ...
's business strategy to offer additional vehicles specially developed for the U.S. market. The introduction of the 2009 model year minivan resulted from a partnership that began in 2005 between Volkswagen and
DaimlerChrysler The Mercedes-Benz Group AG (previously named Daimler-Benz, DaimlerChrysler and Daimler) is a German multinational automotive corporation headquartered in Stuttgart, Baden-Württemberg, Germany. It is one of the world's leading car manufacture ...
. Prior to the agreement, Volkswagen had no minivan model for the United States or Canadian markets. The Routan was sold only in North America (U.S., Canada, Mexico). The automaker's intent with outsourcing production of the Routan to Chrysler was to avoid the significant expense of developing its own family-sized minivan. VW announced in an early 2008 projection that the company intended for the Routan and other models to help achieve significant expansion of U.S. sales. The Routan was Volkswagen's first van offered in North America since discontinuation of the
Volkswagen Eurovan The Volkswagen Transporter (T4), marketed in North America as the Volkswagen EuroVan, is a van produced by the German manufacturer Volkswagen Commercial Vehicles between 1990 and 2004, succeeding the Volkswagen Type 2 (T3) and superseded by t ...
in 2003, and is not related to the European-market Volkswagen Touran. In 2012, Volkswagen halted production of the Routan at Chrysler's Windsor, Ontario, plant, despite having a production contract that ran through 2014. In January 2013, Volkswagen announced there would be no 2013 retail model, but held open the possibility that development may resume with a potential 2014 model. The 2013 Routan was reserved for fleet purchasers, and 2,500 were produced by Chrysler during the calendar year. Automotive industry analysts were not surprised by VW's decision to drop the Routan because buyers had no reason for selecting the Routan over the similar Dodge Grand Caravan or the Chrysler Town & Country, and the Routan's base price of nearly $28,000 was far more than the basic $21,000 Grand Caravan, while the Routan's list of equipment was less than included on the upscale Town & Country.


Features


Interior

The Routan features a rebranded version of Chrysler's hard-drive-based audio and navigation system—marketed by Chrysler as the MyGig system and by Volkswagen as the Joybox, but has neither Chrysler's Stow'n Go nor Swivel'n Go seating systems. Instead, the second-row seats in the Routan feature the Easy Out Roller Seat system, but can be modified using Chrysler or Dodge parts to have Stow'n Go or have Swivel'n Go seats installed. Routans for 2010 offered optional Wi-Fi access, which was also offered in Dodge and Chrysler versions as UConnect Web.


Engine

The Routan is available with the Chrysler 3.8 L
V6 engine A V6 engine is a six-cylinder piston engine where the cylinders share a common crankshaft and are arranged in a V configuration. The first V6 engines were designed and produced independently by Marmon Motor Car Company, Deutz Gasmotoren Fabr ...
producing and , and the 4.0 L V6 producing and —with either engine mated to Chrysler's 62TE six-speed automatic transaxle with
manual Manual may refer to: Instructions * User guide * Owner's manual An owner's manual (also called an instruction manual or a user guide) is an instructional book or booklet that is supplied with almost all technologically advanced consumer ...
shift capability (See Ultradrive#62TE). For 2011, the Routan is available with a new engine from Chrysler, the 3.6 L V6 producing and mated to a six-speed automatic from Chrysler.


Markets


United States

Volkswagen Group of America Volkswagen Group of America, Inc. (sometimes referred to as Volkswagen of America, abbreviated to VWoA), is the North American operational headquarters, and subsidiary of the Volkswagen Group of automobile companies of Germany. VWoA is responsi ...
had projected for the Routan to gain at least five percent of the U.S. minivan market, or 45,000 units of the 700,000 minivans sold currently. In January 2009, VW of America asked Chrysler Canada to stop production of the Routan for the month of February after 29,000 Routans had been shipped to US dealerships. By July 2009, 11,677 units had been sold.


Trims


Sales


Mexico

Volkswagen de México markets the Routan alongside the Transporter (formerly marketed locally as the Eurovan), replacing the European-built
Volkswagen Sharan The Volkswagen Sharan is a seven-seater minivan that was produced by the German Volkswagen Group and built at the AutoEuropa plant in Palmela, Portugal, with a front-wheel-drive version across two generations, from 1995 to 2022. Through badge engi ...
minivan in the autumn of 2008.


Trims


Canada

Volkswagen Canada began selling the Routan during the autumn of 2008. Like its United States counterpart, VW Canada had not featured a minivan in its vehicle lineup since the discontinuation of the Eurovan. For the four months that the Routan minivan was on sale in Canada in 2008 (September through December), the company sold 335 units. The only engine available was the 4.0 L. The 3.8 L was not available in Canada. An evaluation of 2011 Canadian-market models described the Dodge-based minivan as "one of the best on the road and the VW version is a real bargain compared to buying a well-optioned Chrysler version" and that includes a nicer interior as well as sportier suspension and steering.


Trims


Replacement

At the 2013
North American International Auto Show The North American International Auto Show (NAIAS), also known as the Detroit Auto Show as of 2022 and prior to NAIAS, is an annual auto show held in Detroit, Michigan, U.S., at Huntington Place. The show was held in January from 1989 to 2019. ...
, Volkswagen revealed the Volkswagen CrossBlue Concept SUV. The automaker is considering a seven-passenger SUV based on the show car as a replacement for the Routan. The production SUV, called
Atlas An atlas is a collection of maps; it is typically a bundle of maps of Earth or of a region of Earth. Atlases have traditionally been bound into book form, but today many atlases are in multimedia formats. In addition to presenting geogra ...
, was launched in 2017 as a 2018 model.


Recalls


Ignition Switch

"Volkswagen recalled 20,676 examples of the 2009–2010 Routan minivan to replace their key fobs and ignition switches." "In these vehicles, it's possible that if the switch is jarred, the key can be jostled out of the Run position. If this happens, then the engine shuts off, and the airbags, power steering, and power brakes are all deactivated, which is a safety problem."


References


External links


Volkswagen of America Routan Website
{{Volkswagen (North America) timeline 1980 to date Cars introduced in 2009 Front-wheel-drive vehicles Minivans Routan 2010s cars