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Voices is a job search website focusing on
voice actors Voice acting is the art of performing voice-overs to present a character or provide information to an audience. Performers are called voice actors/actresses, voice artists, dubbing artists, voice talent, voice-over artists, or voice-over talent ...
and voice actor employers, headquartered in
London, Ontario London (pronounced ) is a city in southwestern Ontario, Canada, along the Quebec City–Windsor Corridor. The city had a population of 422,324 according to the 2021 Canadian census. London is at the confluence of the Thames River, approximate ...
. The company has a user base of more than 500,000 registered individuals and companies, and is reportedly the largest business of its kind. In 2017, Voices.com had over 100 employees with clients and voice talent in 160 countries.


History

Voices was founded in 2003 by husband and wife David and Stephanie Ciccarelli and was officially incorporated in 2004 in
Ontario, Canada Ontario ( ; ) is one of the thirteen provinces and territories of Canada.Ontario is located in the geographic eastern half of Canada, but it has historically and politically been considered to be part of Central Canada. Located in Central C ...
. Prior to founding the company, David studied audio engineering at the Ontario Institute of Audio Recording Technology, and operated a recording studio. Through the studio, Ciccarelli met his eventual wife, a musician and vocalist studying at
University of Western Ontario The University of Western Ontario (UWO), also known as Western University or Western, is a public research university in London, Ontario, Canada. The main campus is located on of land, surrounded by residential neighbourhoods and the Thames R ...
. As his studio received more and more inquiries from actors looking for voiceover work, the pair saw the opportunity to connect the actors with businesses looking to hire voice talent and decided to focus on creating an online marketplace instead of producing content. The original name for the business was Interactive Voices. Later, it purchased the website Voices for $30,000 from the medical journal ''Silencing the Critical Voices in Your Head''. In 2006, the company's CEO was criticized for claiming that the
Google Google LLC () is an American Multinational corporation, multinational technology company focusing on Search Engine, search engine technology, online advertising, cloud computing, software, computer software, quantum computing, e-commerce, ar ...
radio ad product, was nearly identical to the one offered by Voices despite having not seen it. In 2011, the company moved its headquarters from Western University's research park to a larger space in downtown London, Ontario. From February to May 2013, the company participated in the Canadian Technology Incubator in Silicon Valley. The Ciccarellis' book, '' Voice Acting for Dummies'' was published in 2013. In 2014, the company launched its first non-English site, for Spanish speakers in Latin America.Paul Attfield
"Voice-over entrepreneurs make their own good vibrations,"
''
The Globe and Mail ''The Globe and Mail'' is a Canadian newspaper printed in five cities in western and central Canada. With a weekly readership of approximately 2 million in 2015, it is Canada's most widely read newspaper on weekdays and Saturdays, although it ...
'', 5 May 2014.
That same year, the company began a $3.6 million expansion project supported by the Federal Economic Development Agency for Southern Ontario. In April 2015, Voices raised $2 million in funding from a division of the
Business Development Bank of Canada The Business Development Bank of Canada (BDC; french: Banque de développement du Canada) is a Crown corporation and national development bank wholly owned by the Government of Canada, mandated to help create and develop Canadian businesses throu ...
. As part of the 2015 Canada Technology Accelerator, the company set up a temporary office in New York City.Steven D’Souza
"Canadian tech companies look to make it big in New York,"
CBC News CBC News is a division of the Canadian Broadcasting Corporation responsible for the news gathering and production of news programs on the corporation's English-language operations, namely CBC Television, CBC Radio, CBC News Network, and CBC.ca ...
, 18 May 2015.
In 2016, the company relocated to a roughly 45,000 square foot location in downtown
London, Ontario London (pronounced ) is a city in southwestern Ontario, Canada, along the Quebec City–Windsor Corridor. The city had a population of 422,324 according to the 2021 Canadian census. London is at the confluence of the Thames River, approximate ...
. Voices raised $18 million in funding from Morgan Stanley Expansion Capital in July 2017. In August 2017, the company purchased the California-based Voicebank.net, an online casting and project management platform for an undisclosed amount.


Overview

Voices is a platform that provides prices for different kinds of voice services, such as commercials or voicemail messages. Actors are not required to join a union to secure work on Voices and can audition for all jobs after joining the company's marketplace, however some of the clients seeking voice actors for national network campaigns, feature films, movie trailers and video game work require that talent joins the
SAG-AFTRA The Screen Actors Guild - American Federation of Television and Radio Artists (SAG-AFTRA, stylized as SAG·AFTRA ) is an American labor union representing approximately 160,000 film and television actors, journalists, radio personalities, recordi ...
union. It also has a library of articles to educate users about the voice acting industry and trends in the field. It allows employers in small markets to connect with voice actors in other regions, as well as connecting larger companies with voice actors. The site offers freelancers in more than 100 languages and dialects. Beside each freelancer's name there is a demo of the person's voice that employers can listen to. In May 2012, the website launched an app for
iPad The iPad is a brand of iOS and iPadOS-based tablet computers that are developed by Apple Inc. The iPad was conceived before the related iPhone but the iPhone was developed and released first. Speculation about the development, operating ...
and iPhone devices, followed by the release of an app for Android devices in January 2013, both allowing job seekers to interact with potential employers directly over their mobile devices. The company added an app for the Apple watch in 2015. Clients that have worked with Voices.com include
ESPN ESPN (originally an initialism for Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by ESPN Inc., owned jointly by The Walt Disney Company (80%) and Hearst Communications (20%). Th ...
,
PBS The Public Broadcasting Service (PBS) is an American public broadcaster and non-commercial, free-to-air television network based in Arlington, Virginia. PBS is a publicly funded nonprofit organization and the most prominent provider of educat ...
,
The History Channel History (formerly The History Channel from January 1, 1995 to February 15, 2008, stylized as HISTORY) is an American pay television network and flagship channel owned by A&E Networks, a joint venture between Hearst Communications and the Disney ...
, '' Reader’s Digest'',
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
, DreamWorks Animation,
Sony , commonly stylized as SONY, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's largest manufacturers of consumer and professiona ...
, and Greer & Associates.


Controversies and criticism

In 2015, Voices was accused by several voice actors of funneling client's budgets intended to pay the actor's fee to the company by installing an opaque system of "managed services" fees. Neither the talents nor the clients had been informed about how much of a given budget would be taken by Voices. In an interview with Graeme Spicer, David Ciccarelli finally admitted to this practice. After realizing the backlash the interview would create, it was not published as intended. Over the following months and years, more voice actors have voiced their concerns about Voices.com's business ethics.


See also

*
Voice over Voice-over (also known as off-camera or off-stage commentary) is a production technique where a voice—that is not part of the narrative (non- diegetic)—is used in a radio, television production, filmmaking, theatre, or other presentations. ...
* Online marketplace *
IMDb IMDb (an abbreviation of Internet Movie Database) is an online database of information related to films, television series, home videos, video games, and streaming content online – including cast, production crew and personal biographies, ...
* Voice casting *
Voice cast Voice acting is the art of performing voice-overs to present a character or provide information to an audience. Performers are called voice actors/actresses, voice artists, dubbing artists, voice talent, voice-over artists, or voice-over talent ...


References

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External links


Official website
Internet properties established in 2003 Companies based in London, Ontario Online companies of Canada Voice acting IOS software Android (operating system) software