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Virgin Hotels
Virgin Hotels
is a brand of hotels created by Sir Richard Branson's Virgin Group, launched in 2010.[1] The current Virgin Hotels
Virgin Hotels
company, based in Miami, United States, is currently seeking hotel opportunities and is preparing its first hotels.[2]

Contents

1 History 2 Development 3 Locations

3.1 Current 3.2 Planned

4 References 5 External links

History[edit] In October 2011 Virgin Hotels
Virgin Hotels
bought the 27-story Old Dearborn Bank Building in the Loop area of Chicago
Chicago
for $14.8 million from Urban Street Group LLC.[3] On January 15, 2015 the first Virgin Hotel opened.[4] One element of Virgin Hotels' business plan was to acquire distressed properties in North America cheaply during the property downturn, but banks decided to hold distressed real-estate assets until the market for them rebounded rather than sell them so the company fell well behind its planned timetable.[5] Development[edit] Further hotels are being planned in New York City
New York City
and Nashville.[6] The 300 room New York site will be located on the corner of 29th Street and Broadway.[7] The 240 room Nashville
Nashville
property is to be located at One Music Row.[6] The Dallas
Dallas
hotel, which began construction in 2017, is located in the Design District, near Downtown Dallas. The San Francisco
San Francisco
hotel is currently under construction on 4th street.

The entrance at Virgin Hotels
Virgin Hotels
Chicago, the first Virgin Hotels
Virgin Hotels
hotel

The British-based Virgin Hotels
Virgin Hotels
Group Limited owns the Virgin Limited Edition portfolio of properties that include luxury resorts such as Necker Island.[8] The group aims to have hotels in 20 locations by 2025.[4] When asked about the operation, Virgin's Richard Branson
Richard Branson
said "There won’t be hidden charges, and you won’t get charged $10 for a chocolate bar you know you can buy at a store for $2."[9] Branson has said the brand is geared toward the female business traveler.[10] In January 2018, rumours arose regarding Virgin's early negotiations toward purchasing the Hard Rock Hotel
Hotel
and Casino in Las Vegas.[11] As of March 2018, Hard Rock Hotel
Hotel
and Casino is expected to be rebranded as Virgin Hotel[12] Locations[edit] Virgin Hotels
Virgin Hotels
anticipates in will have eight hotels, all in the United States, by 2020. In January 2018, Virgin Group
Virgin Group
announced its plan to unveil the first European Virgin Hotel
Hotel
in Edinburgh, United Kingdom, expected to launch in 2020. Current[edit]

Chicago[4]

Planned[edit]

San Francisco
San Francisco
(under construction, opening soon) Nashville
Nashville
(opening 2019) New York City
New York City
(opening 2019) New Orleans
New Orleans
(opening 2019) Silicon Valley
Silicon Valley
(opening 2019) Dallas
Dallas
(under construction, opening 2019) Palm Springs
Palm Springs
(opening 2020) Edinburgh, United Kingdom (planned for opening 2020) [13] Las Vegas
Las Vegas
(purchase and subsequent branding of Hard Rock Hotel
Hotel
and Casino (completed end of 2019)

References[edit]

^ " Virgin Hotels
Virgin Hotels
in deal with John Buck Co. to enter Chicago
Chicago
market". Chicago
Chicago
Real Estate Daily. 2011-10-24. Retrieved 2013-05-12.  ^ " Virgin Hotels
Virgin Hotels
buys Old Dearborn Bank Building in East Loop". Chicago
Chicago
Tribune. 2011-10-24. Retrieved 2013-05-06.  ^ "In brief: Franklin Center - 22 W. Washington - Virgin Hotels". Chicago
Chicago
Real Estate Daily. 2011-11-28. Retrieved 2013-05-12.  ^ a b c http://www.ttgdigital.com/news/virgin-hotels-first-property-opens-in-chicago/4694905.article ^ Karmin, Craig (2014-04-20). "Richard Branson's Virgin Hotels
Virgin Hotels
Are Slow to Launch: Entrepreneur Plans a Third U.S. Hotel, but First Is Unfinished". The Wall Street Journal. Retrieved 2015-01-21.  ^ a b " Virgin Hotels
Virgin Hotels
- coming to Nashville". Virgin Group. 20 April 2014. Retrieved 20 April 2014.  ^ "Virgin Hotel
Hotel
to open in New York in 2016". USA Today. 4 June 2013. Retrieved 20 April 2014.  ^ "About Us". Virgin Limited Edition. Retrieved 2013-05-12.  ^ Earle-Levine, Julie (2015-01-13). " Richard Branson
Richard Branson
Enters the City Hotel
Hotel
Scene". The New York Times. Retrieved 2015-01-20.  ^ Karmin, Craig (2015-01-13). " Richard Branson
Richard Branson
Pitches Virgin Hotels as Female-Friendly: First Property to Open in Chicago; Safety Features, Well-Lit Vanities Court Women". The Wall Street Journal. Retrieved 2015-01-20.  ^ "Sources: Virgin Hotels
Virgin Hotels
could possibly buy Hard Rock in Las Vegas", by Nikki Bowers, Las Vegas
Las Vegas
Now ^ [1] "Sir Richard Branson
Richard Branson
on Virgin's Takeover of Hard Rock Vegas Hotel: It'll Be 'Tasteful, Fun'", by Andrea Bennett, Conde Nast Traveler. ^ " Richard Branson
Richard Branson
chooses Edinburgh
Edinburgh
for first UK Virgin hotel". www.scotsman.com. Retrieved 2018-02-02. 

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