Vice presidential candidacy of Sarah Palin
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Sarah Palin Sarah Louise Palin (; Heath; born February 11, 1964) is an American politician, commentator, author, and reality television personality who served as the ninth governor of Alaska from 2006 until her resignation in 2009. She was the 2008 R ...
's candidacy for
Vice President of the United States The vice president of the United States (VPOTUS) is the second-highest officer in the executive branch of the U.S. federal government, after the president of the United States, and ranks first in the presidential line of succession. The vice p ...
was publicly announced by then-presumptive
Republican Party Republican Party is a name used by many political parties around the world, though the term most commonly refers to the United States' Republican Party. Republican Party may also refer to: Africa * Republican Party (Liberia) *Republican Party ...
presidential candidate
John McCain John Sidney McCain III (August 29, 1936 – August 25, 2018) was an American politician and United States Navy officer who served as a United States senator from Arizona from 1987 until his death in 2018. He previously served two te ...
on August 29, 2008. As part of the McCain presidential campaign, Palin, then the incumbent
Governor of Alaska A governor is an administrative leader and head of a polity or political region, ranking under the head of state and in some cases, such as governors-general, as the head of state's official representative. Depending on the type of political ...
, was officially nominated by acclamation at the
2008 Republican National Convention The 2008 Republican National Convention took place at the Xcel Energy Center in Saint Paul, Minnesota, from September 1, through September 4, 2008. The first day of the Republican Party's convention fell on Labor Day, the last day of the popul ...
on September 3. The McCain–Palin ticket lost the 2008 presidential election on November 4 to the Barack Obama–Joe Biden ticket.


Selection

Senator John McCain began a search for a running mate to join the Republican ticket after clinching the Republican nomination. Former candidates
Mitt Romney Willard Mitt Romney (born March 12, 1947) is an American politician, businessman, and lawyer serving as the junior United States senator from Utah since January 2019, succeeding Orrin Hatch. He served as the 70th governor of Massachusetts ...
and
Mike Huckabee Michael Dale Huckabee (born August 24, 1955) is an American politician, Baptist minister, and political commentator who served as the 44th governor of Arkansas from 1996 to 2007. He was a candidate for the Republican Party presidential nominati ...
were mentioned as possibilities, as were many other leaders in the Republican Party and the business world. Over Memorial Day weekend, McCain invited Romney, Florida Governor
Charlie Crist Charles Joseph Crist Jr. (; born July 24, 1956) is an American attorney and politician who served as the 44th governor of Florida from 2007 to 2011 and as the U.S. representative for from 2017 to 2022. Crist has been a member of the Democratic ...
, and
Louisiana Governor The governor of Louisiana (french: Gouverneur de la Louisiane) is the head of state and head of government of the U.S. state of Louisiana. The governor is the head of the executive branch of Louisiana's state government and is charged with enfor ...
Bobby Jindal Piyush "Bobby" Jindal (born June 10, 1971) is an American politician who served as the 55th Governor of Louisiana from 2008 to 2016. The only living former Louisiana governor, Jindal also served as a member of the U.S. House of Representatives ...
to his
Sedona, Arizona Sedona is a city that straddles the county line between Coconino and Yavapai counties in the northern Verde Valley region of the U.S. state of Arizona. As of the 2010 census, its population was 10,031. It is within the Coconino National F ...
ranch for informal get-togethers intended to assess personal chemistry for possible running mate selection. McCain then announced plans to reveal his running mate the day following the conclusion of the Democratic National Convention, and just a few days before the start of the Republican National Convention. During the running mate deliberations, McCain had favored
Joe Lieberman Joseph Isadore Lieberman (; born February 24, 1942) is an American politician, lobbyist, and attorney who served as a United States senator from Connecticut from 1989 to 2013. A former member of the Democratic Party, he was its nominee for ...
, who shared his romantic sense of righteousness and honor.Thomas, ''"A Long Time Coming"'', pp. 120–122. But the opposition from social conservatives, who objected to Lieberman's
pro-choice Abortion-rights movements, also referred to as pro-choice movements, advocate for the right to have legal access to induced abortion services including elective abortion. They seek to represent and support women who wish to terminate their pr ...
views, was too strong, and a Lieberman pick might have caused a floor fight at the upcoming convention. McCain wanted someone who would shake up the race and reinforce his image as a maverick, so he decided against more conventional choices on his short list including Romney and Governor
Tim Pawlenty Timothy James Pawlenty (; born November 27, 1960) is an American attorney, businessman, and politician who served as the 39th governor of Minnesota from 2003 to 2011. A member of the Republican Party, Pawlenty served in the Minnesota House o ...
. McCain had only talked to Palin a few times, and the campaign's vetting operation had mostly relied on Internet searches to check her background.Thomas, ''"A Long Time Coming"'', pp. 122–125.
Steve Schmidt Stephen Edward Schmidt (born September 28, 1970) is an American communications and public affairs strategist who worked on Republican political campaigns, including those of President George W. Bush, California Governor Arnold Schwarzenegger, ...
and
Nicolle Wallace Nicolle Wallace (née Devenish; born February 4, 1972) is an American television host and author. She is known for her work as the anchor of the MSNBC news and politics program '' Deadline: White House'' and a former co-host of the ABC daytime ...
assumed, incorrectly, that Palin would have a basic working knowledge about the public policy debates of the previous five to ten years. Palin's career in Alaska had shown maverick tendencies similar to McCain's, and McCain hoped that Palin's youth, reformist record, appeal to social conservatives, and appeal to disaffected female Hillary Clinton voters would outweigh her lack of national and international visibility and experience. According to the book '' Game Change'', on the weekend before John McCain made his vice-presidential pick, McCain's advisor
Arthur Culvahouse Arthur Boggess Culvahouse Jr. (born July 4, 1948) is an American attorney who served as the United States Ambassador to Australia from 2019 to 2021. He is the former Chair of O'Melveny & Myers, an international law firm of more than 1,000 lawyers ...
asked attorney Ted Frank to prepare a written vetting report on Sarah Palin:Heilemann and Halperin, ''Game Change'', p. 362.


Announcement

On August 29, the day after the Democratic Convention, John McCain introduced Sarah Palin in a speech at
Wright State University Wright State University is a public research university in Fairborn, Ohio. Originally opened in 1964 as a branch campus of Miami University and Ohio State University, it became an independent institution in 1967 and was named in honor of aviation ...
in
Fairborn, Ohio Fairborn is a city in Greene County, Ohio, United States. The population was 34,620 at the 2020 census. Fairborn is a suburb of Dayton, and part of the Dayton Metropolitan Statistical Area. It is the only city in the world named Fairborn, a ...
, a suburb of
Dayton Dayton () is the sixth-largest city in the U.S. state of Ohio and the county seat of Montgomery County. A small part of the city extends into Greene County. The 2020 U.S. census estimate put the city population at 137,644, while Greater Da ...
."McCain taps Alaska Gov. Palin as vice president pick"
CNN CNN (Cable News Network) is a multinational cable news channel headquartered in Atlanta, Georgia, U.S. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable news channel, and presently owned by ...
August 29, 2008. Retrieved August 29, 2008.
Palin announced, "Hillary left 18 million cracks in the highest, hardest glass ceiling in America. But it turns out the women of America aren't finished yet, and we can shatter that glass ceiling once and for all". One of McCain's aides privately remarked via an American football metaphor during the announcement: "We just threw long."


Initial reaction

After announcing Palin as the presumptive vice-presidential nominee, the McCain campaign received US$7 million in contributions in a single day. According to a survey by ''The Washington Post''/ABC News published on September 9, 2008, John McCain had gained huge support among white women voters since the announcement; he had not only surpassed the Democratic Party candidate Senator
Barack Obama Barack Hussein Obama II ( ; born August 4, 1961) is an American politician who served as the 44th president of the United States from 2009 to 2017. A member of the Democratic Party (United States), Democratic Party, Obama was the first Af ...
in white women voters, but also amassed a lead of five percentage points in the Gallup polls.
John Zogby John J. Zogby (born September 3, 1948) is an American public opinion pollster, author, and public speaker. He is founder of the Zogby International poll, and he serves as a senior partner at John Zogby Strategies, a full-service marketing and p ...
found that the effects of Palin's selection were helping the McCain ticket since "She has high favorability numbers, and has unified the Republican Party." The choice received generally positive reactions from Republicans and conservatives.
Victor Davis Hanson Victor Davis Hanson (born September 5, 1953) is an American commentator, classicist, and military historian. He has been a commentator on modern and ancient warfare and contemporary politics for ''The New York Times'', ''Wall Street Journal'', ...
stated "the timing and choice were inspired", and
Mark Steyn Mark Steyn (; born December 8, 1959) is a Canadian author and a radio and television presenter. He has written several books, including ''The New York Times'' bestsellers '' America Alone: The End of the World As We Know It'', ''After America: G ...
stated he was "happy" over the choice. Connecticut Governor
M. Jodi Rell Mary Carolyn "Jodi" Rell (née Reavis; born June 16, 1946) is an American former Republican politician and the 87th governor of Connecticut from 2004 until 2011. Rell also served as the state's 105th lieutenant governor of Connecticut. Rell was ...
said of Palin, "She is strong. She is capable. She is articulate," and suggested opponents should not underestimate her. Independent-Democratic Senator Joe Lieberman stated that McCain made a "bold choice" in picking a "maverick who has done exactly the same thing at the state level that he's done at the federal level". However, some Republicans did not receive the choice favorably.
Charles Krauthammer Charles Krauthammer (; March 13, 1950 – June 21, 2018) was an American political columnist. A moderate liberal who turned independent conservative as a political pundit, Krauthammer won the Pulitzer Prize for his columns in '' The Washingt ...
of ''
The Washington Post ''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large n ...
'' wrote, "The Palin selection completely undercuts the argument about Obama's inexperience and readiness to lead. ... To gratuitously undercut the remarkably successful 'Is he ready to lead' line of attack seems near suicidal."
David Frum David Jeffrey Frum (; born June 30, 1960) is a Canadian-American political commentator and a former speechwriter for President George W. Bush, who is currently a senior editor at ''The Atlantic'' as well as an MSNBC contributor. In 2003, Frum a ...
of ''
National Review ''National Review'' is an American conservative editorial magazine, focusing on news and commentary pieces on political, social, and cultural affairs. The magazine was founded by the author William F. Buckley Jr. in 1955. Its editor-in-chief ...
'' wrote: "The longer I think about it, the less well this selection sits with me. ... If it were your decision, and you were putting your country first, would you put an untested small-town mayor a heartbeat away from the presidency?". Following an
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
interview,
Peggy Noonan Margaret Ellen Noonan (born 1950), known as Peggy Noonan, is a weekly columnist for ''The Wall Street Journal'', and contributor to NBC News and ABC News. She was a primary speechwriter and Special Assistant to President Ronald Reagan from 1984 t ...
commented, "It's over ... the most qualified? No." Republicans in Palin's home state, Alaska, had mixed reactions to the news. Alaskan Attorney General
Talis Colberg Talis James Colberg (born August 25, 1958) is an American lawyer and politician who was appointed by Governor Sarah Palin as the seventeenth attorney general of Alaska on December 13, 2006. Colberg resigned in February 2009 over controversy over ...
, a Palin appointee, remarked that, "It's wonderful. It was an emotional thing to see the governor walk out with her family and I say, wow, I work for her." Alaskan State Senate President
Lyda Green Lyda N. Green (born October 16, 1938 in Livingston, Texas) is a retired educator and Republican Party (United States), Republican politician in the U.S. state of Alaska. Green, as a political newcomer, was elected to the Alaska Senate in 1994, d ...
, a Republican who had repeatedly sparred with Palin after she became governor, remarked, "She's not prepared to be governor. How can she be prepared to be vice president or president?" Larry Persily, a Palin staffer, and
Jim Whitaker Norris J. "Jim" Whitaker (born September 30, 1950) is an American politician of the Republican Party who served as mayor of Fairbanks North Star Borough, Alaska, from 2003 to 2009. Prior to his mayoral term, Whitaker served in the Alaska Hous ...
, the Republican mayor of
Fairbanks Fairbanks is a home rule city and the borough seat of the Fairbanks North Star Borough in the U.S. state of Alaska. Fairbanks is the largest city in the Interior region of Alaska and the second largest in the state. The 2020 Census put the p ...
, indicated their support of Palin as governor, but questioned whether she was ready to serve as vice president. Other Alaskan politicians, such as Republican Gail Phillips, expressed surprise. Kari Sleight, publisher of the ''
Mat-Su Valley Frontiersman The ''Mat-Su Valley Frontiersman'' is a newspaper serving the Matanuska-Susitna Valley of Alaska. It is owned by Wick Communications, publishing every Sunday, Wednesday, and Friday. Former Alaska governor and vice-presidential candidate Sarah Pa ...
'', which covered much of Palin's life in Wasilla, endorsed Palin for vice-president. "While some question Palin's experience, they cannot question her leadership. A person is either a good leader or not, and Palin has exhibited great leadership skills in all positions she's held. There is an argument to be made that leadership, and the qualities that define a good leader, are inherently more important than experience." Palin's positions and policies became the focus of "intense media attention" and "scrutiny" following her selection. Expectations from her speech at the Republican National Convention was heavily covered by the media. Some Republicans argued that Palin was subjected to unreasonable media coverage, and a Rasmussen survey showed that slightly more than half of Americans believed that the press was "trying to hurt" Palin with negative coverage, a sentiment referenced by Palin in her acceptance speech. A poll taken just after the speech found that Palin was then slightly more popular than either Obama or McCain with a 58% favorability rating. Palin was also a draw with Catholic voters; the poll found that 54% favor Palin and 42% find her unfavorable, a 12% difference, while Joe Biden was viewed favorable by 49% to 47% unfavorable. Palin also became a "ubiquitous presence on newsstands," appearing on the cover of both ''
Newsweek ''Newsweek'' is an American weekly online news magazine co-owned 50 percent each by Dev Pragad, its president and CEO, and Johnathan Davis (businessman), Johnathan Davis, who has no operational role at ''Newsweek''. Founded as a weekly print m ...
'' and ''
Time Time is the continued sequence of existence and event (philosophy), events that occurs in an apparently irreversible process, irreversible succession from the past, through the present, into the future. It is a component quantity of various me ...
'', among others. The appearance on the cover of ''Time'' was particularly notable as Jay Carney, the newsmagazine's Washington bureau chief, has been vocally critical on what he has said is a lack of media access to Palin, concerns which were dismissed by the McCain campaign. Former New York City mayor Giuliani said that Palin was more qualified to be president than Democratic presidential nominee Obama, citing Palin's executive experience, saying of her, "She's vetoed legislation, she's taken on corruption, and in her party, and won. She took on the oil companies and won. She administered a budget successfully," and of Obama, "He's never run a city, he's never run a state, he's never run a business, he's never administered a payroll, he's never led people in crisis". He also stated, if Sarah Palin had been president when the U.S. came under attack on September 11, 2001, he's confident she would have been able to handle the crisis. According to ''
The Washington Times ''The Washington Times'' is an American conservative daily newspaper published in Washington, D.C., that covers general interest topics with a particular emphasis on national politics. Its broadsheet daily edition is distributed throughou ...
'', Palin's faith has made her a "favorite with the staunchly pro-Israel
neoconservative Neoconservatism is a political movement that began in the United States during the 1960s among liberal hawks who became disenchanted with the increasingly pacifist foreign policy of the Democratic Party and with the growing New Left and count ...
elements in the Republican Party". Palin displays an Israeli flag in her governor's office in Juneau. Palin has received a strong endorsement from the
Republican Jewish Coalition The Republican Jewish Coalition (RJC), formerly the National Jewish Coalition, founded in 1985, is a political group in the United States that supports Jewish Republicans. The organization has more than 47 chapters throughout the United States. ...
,Evangelical faith drives Palin's pro-Israel view
by Ralph Z. Hallow. Published in ''
The Washington Times ''The Washington Times'' is an American conservative daily newspaper published in Washington, D.C., that covers general interest topics with a particular emphasis on national politics. Its broadsheet daily edition is distributed throughou ...
'' on September 4, 2008. Retrieved September 8, 2008.
and has been described as a "direct affront to all Jewish Americans" by Democratic Congressman
Robert Wexler Robert Ira Wexler (born January 2, 1961) is an American politician and lawyer from Florida. He is the president of the Washington-based S. Daniel Abraham Center for Middle East Peace. Wexler was a Democratic member of the U.S. House of Represe ...
of Florida, and as being "totally out of step with Jewish public opinion" by the
National Jewish Democratic Council The National Jewish Democratic Council (NJDC) was a political lobbying organization that advocated within the Democratic Party for viewpoints aligned with the American Jewish community and in support of the state of Israel, and within the politi ...
. Senator Obama commented on Palin in an interview with ''
60 Minutes ''60 Minutes'' is an American television news magazine broadcast on the CBS television network. Debuting in 1968, the program was created by Don Hewitt and Bill Leonard, who chose to set it apart from other news programs by using a unique st ...
'':


Convention

Palin accepted the vice presidential nomination of the Republican party at the convention on September 3. Senator
John McCain John Sidney McCain III (August 29, 1936 – August 25, 2018) was an American politician and United States Navy officer who served as a United States senator from Arizona from 1987 until his death in 2018. He previously served two te ...
had asked Bush speechwriter Matthew Scully to write the acceptance speech for his vice presidential nominee, whom McCain had not yet chosen. Scully wrote the speech two weeks before the convention. He wrote the speech for a man to deliver, not a woman. Four days before the convention, Scully was surprised when he was informed that Alaska Governor
Sarah Palin Sarah Louise Palin (; Heath; born February 11, 1964) is an American politician, commentator, author, and reality television personality who served as the ninth governor of Alaska from 2006 until her resignation in 2009. She was the 2008 R ...
was to be McCain's running mate. Scully then worked all night to tailor the speech to Palin and also to incorporate new campaign strategy shifts that were being rapidly formed in intensive discussions by McCain campaign staff. Palin delivered the 40-minute speech at the convention on September 3, 2008.


Election issues


"Bridge to Nowhere"

On August 29, when first introduced as McCain's running mate, Governor Palin told the crowd: "I told Congress, thanks but no thanks on that bridge to nowhere" – a line that garnered big applause. Early McCain–Palin television advertisements claimed that Palin "stopped the Bridge to Nowhere". These claims have been widely questioned or described as misleading in several newspapers across the political spectrum.
Howard Kurtz Howard Alan Kurtz (; born August 1, 1953) is an American journalist and author best known for his coverage of the media. Kurtz is the host of Fox News's '' Media Buzz'' program, the successor to ''Fox News Watch''. He is the former media writer f ...
called this a "whopper", writing: "She endorsed the remote project while running for governor in 2006, claimed to be an opponent only after Congress killed its funding the next year and has used the $223 million provided for it for other state ventures." ''
Newsweek ''Newsweek'' is an American weekly online news magazine co-owned 50 percent each by Dev Pragad, its president and CEO, and Johnathan Davis (businessman), Johnathan Davis, who has no operational role at ''Newsweek''. Founded as a weekly print m ...
'', commenting on Palin's "astonishing pivot", remarked: "Now she talks as if she always opposed the funding." McCain also weighed in on the Gravina Island Bridge. In advertisements, McCain labeled the bridge as wasteful spending, and in an August 2007 town hall speech recorded on video and quoted again on April 30, 2008, he blamed the Minneapolis I-35 bridge collapse on the Gravina Island Bridge. His advertising and comments that (before September 21, 2006) contradicted Governor
Sarah Palin Sarah Louise Palin (; Heath; born February 11, 1964) is an American politician, commentator, author, and reality television personality who served as the ninth governor of Alaska from 2006 until her resignation in 2009. She was the 2008 R ...
's support of the bridge drew the attention of the media when he chose Palin as his running mate, opening the ticket to charges of
hypocrisy Hypocrisy is the practice of engaging in the same behavior or activity for which one criticizes another or the practice of claiming to have moral standards or beliefs to which one's own behavior does not conform. In moral psychology, it is the ...
.


Interviews with Charlie Gibson

On September 11 and 12, Palin submitted to her first national interview, with ABC's
Charles Gibson Charles deWolf Gibson (born March 9, 1943) is an American broadcast television anchor, journalist and podcaster. Gibson was a host of ''Good Morning America'' from 1987 to 1998 and again from 1999 to 2006, and the anchor of ''World News with Char ...
Gibson asked Palin, "Do you agree with the
Bush doctrine The Bush Doctrine refers to multiple interrelated foreign policy principles of the 43rd President of the United States, George W. Bush. These principles include unilateralism, preemptive war, and regime change. Charles Krauthammer first used ...
?," to which Palin responded, "In what respect, Charlie?" After asking Palin for her definition, Gibson defined the concept to be for the United States to "have the right of anticipatory self-defense". Gibson also asked Palin about a prayer she had offered with regard to soldiers in Iraq. Commentators' reactions varied. Those generally critical of Palin's candidacy applauded Gibson's penetrating questions and thought aspects of Palin's responses showed that she was not ready to serve as vice president, whereas those generally supportive of her candidacy took a more positive view of her performance. Palin's second media interview was with Fox News's
Sean Hannity Sean Patrick Hannity (born December 30, 1961) is an American talk show host, conservative political commentator, and author. He is the host of '' The Sean Hannity Show'', a nationally syndicated talk radio show, and has also hosted a commen ...
.


''

Saturday Night Live ''Saturday Night Live'' (often abbreviated to ''SNL'') is an American late-night live television sketch comedy and variety show created by Lorne Michaels and developed by Dick Ebersol that airs on NBC and Peacock. Michaels currently serves ...
'' parody

September 13 saw the first of many performances by Tina Fey in the role of Palin. The first sketch, "A Nonpartisan Message from Governor Sarah Palin & Senator Hillary Clinton," featured Tina Fey and
Amy Poehler Amy Poehler (; born September 16, 1971) is an American comedian, actress, writer, producer, and director. After studying improv at Chicago's Second City and ImprovOlympic in the early 1990s, Poehler co-founded the improvisational-comedy tro ...
as Palin and Clinton, respectively. The sketch mocked Palin's performance during the Gibson interviews. Palin's comments on Alaska's proximity to Russia gave rise to the satirical line ''"And I can see Russia from my house."'' It also drew attention to Palin's apparent lack of knowledge about foreign policy:


Email hacked

On September 16, the Yahoo! personal email account of vice presidential candidate Sarah Palin was subjected to unauthorized access. The hacker had obtained access to Palin's account by looking up biographical details such as her high school and birthdate and using Yahoo!'s account recovery for forgotten passwords.


Interviews with Katie Couric

After McCain announced Palin as his running mate, ''
Newsweek ''Newsweek'' is an American weekly online news magazine co-owned 50 percent each by Dev Pragad, its president and CEO, and Johnathan Davis (businessman), Johnathan Davis, who has no operational role at ''Newsweek''. Founded as a weekly print m ...
'' and ''
Time Time is the continued sequence of existence and event (philosophy), events that occurs in an apparently irreversible process, irreversible succession from the past, through the present, into the future. It is a component quantity of various me ...
'' put Palin on their magazine covers, as some of the media alleged that McCain's campaign was restricting press access to Palin by allowing only three one-on-one interviews and no press conferences with her. Among the reasons that the news organizations criticized the restrictions was Palin's first major interview, with
Charles Gibson Charles deWolf Gibson (born March 9, 1943) is an American broadcast television anchor, journalist and podcaster. Gibson was a host of ''Good Morning America'' from 1987 to 1998 and again from 1999 to 2006, and the anchor of ''World News with Char ...
of
ABC News ABC News is the news division of the American broadcast network ABC. Its flagship program is the daily evening newscast '' ABC World News Tonight with David Muir''; other programs include morning news-talk show '' Good Morning America'', '' ...
, met with mixed reviews. Her interview five days later with
Fox News The Fox News Channel, abbreviated FNC, commonly known as Fox News, and stylized in all caps, is an American multinational conservative cable news television channel based in New York City. It is owned by Fox News Media, which itself is o ...
's
Sean Hannity Sean Patrick Hannity (born December 30, 1961) is an American talk show host, conservative political commentator, and author. He is the host of '' The Sean Hannity Show'', a nationally syndicated talk radio show, and has also hosted a commen ...
focuses on many of the same questions from Gibson's interview. However, Palin's performance in her third interview, with
Katie Couric Katherine Anne Couric ( ; born January 7, 1957) is an American journalist and presenter. She is founder of Katie Couric Media, a multimedia news and production company. She also publishes a daily newsletter, ''Wake Up Call''. From 2013 to 2017, ...
of
CBS News CBS News is the news division of the American television and radio service CBS. CBS News television programs include the '' CBS Evening News'', '' CBS Mornings'', news magazine programs '' CBS News Sunday Morning'', '' 60 Minutes'', and '' 4 ...
, was widely criticized, prompting a decline in her poll numbers, concern among Republicans that she was becoming a political liability, and calls from some conservative commentators for Palin to resign from the presidential ticket. Other conservatives remain ardent in their support for Palin, accusing the columnists of elitism. Following this interview, some Republicans, including
Mitt Romney Willard Mitt Romney (born March 12, 1947) is an American politician, businessman, and lawyer serving as the junior United States senator from Utah since January 2019, succeeding Orrin Hatch. He served as the 70th governor of Massachusetts ...
and
Bill Kristol William Kristol (; born December 23, 1952) is an American neoconservative writer. A frequent commentator on several networks including CNN, he was the founder and editor-at-large of the political magazine ''The Weekly Standard''. Kristol is now ...
, questioned the McCain campaign's strategy of sheltering Palin from unscripted encounters with the press. Palin's performance in the Couric interview was lampooned several days later on the September 27 of ''Saturday Night Live''. That sketch featured Palin being interviewed by
Katie Couric Katherine Anne Couric ( ; born January 7, 1957) is an American journalist and presenter. She is founder of Katie Couric Media, a multimedia news and production company. She also publishes a daily newsletter, ''Wake Up Call''. From 2013 to 2017, ...
who was played by Amy Poehler; In the sketch, Fey quoted verbatim some of Palin's actual statements:


Vice-presidential debate

Palin was reported to have prepared intensively for the October 2 vice-presidential debate with Democratic vice-presidential nominee Joe Biden at Washington University in St. Louis. Some Republicans suggested that Palin's performance in the interviews would improve public perceptions of her debate performance by lowering expectations. Polling from
CNN CNN (Cable News Network) is a multinational cable news channel headquartered in Atlanta, Georgia, U.S. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable news channel, and presently owned by ...
, Fox and
CBS CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainm ...
found that while Palin exceeded most voters' expectations, they felt that Biden had won the debate.


Anti-Obama rhetoric

Upon returning to the campaign trail after her debate preparation, Palin stepped up her attacks on the Democratic candidate for president, Senator
Barack Obama Barack Hussein Obama II ( ; born August 4, 1961) is an American politician who served as the 44th president of the United States from 2009 to 2017. A member of the Democratic Party (United States), Democratic Party, Obama was the first Af ...
. In a campaign appearance on October 4, Palin accused Obama of regarding America as "so imperfect that he's palling around with terrorists who would target their own country". The accusation referred to Obama's contacts with
Bill Ayers William Charles Ayers (; born December 26, 1944) rose to prominence during the 1960s as a domestic terrorist. During the 1960s, Ayers was a leader of the Weather Underground militant group, described by the FBI as a terrorist group. In ...
, a founder of the 1960s radical group called the Weathermen, and a ''
New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'' article describing such contacts. The Obama campaign called the allegation a "smear", citing newspaper commentaries critical of Palin's attack. Obama has condemned the Weathermen's violent actions. The criticism of Obama based on his purported relationship with Ayers was subsequently carried on by McCain himself. At a fundraising event, Palin explained her new aggressiveness, saying, "There does come a time when you have to take the gloves off and that time is right now." By late October, voter reactions to Palin had grown increasingly negative, especially among independents and other voters concerned about her qualifications. Republican and former
US Secretary of State The United States secretary of state is a member of the executive branch of the federal government of the United States and the head of the U.S. Department of State. The office holder is one of the highest ranking members of the president's Ca ...
Gen.
Colin Powell Colin Luther Powell ( ; April 5, 1937 – October 18, 2021) was an American politician, statesman, diplomat, and United States Army officer who served as the 65th United States Secretary of State from 2001 to 2005. He was the first Africa ...
endorsed Obama on October 19 and said of Palin "Now that we have had a chance to watch her for some seven weeks, I don't believe she's ready to be president of the United States, which is the job of the vice president."


"Troopergate"

On October 10, 2008, the twelve-member
Alaska Legislative Council The Alaska Legislative Council is a standing committee of 14 members of the Alaska Legislature, that meets to conduct the business of the Legislature when it is not in session. Composition and authority The Council is, per statute, a "permanent in ...
voted unanimously to release, without endorsing, an investigative report, which found Palin had violated the ethics law covering state executive employees.


RNC campaign expenditures

On October 22, it was reported that the Republican National Committee's monthly financial disclosure report for September showed that US$150,000 had been spent on Palin's wardrobe, hair and makeup as well as clothing and accessories for her family. Campaign finance experts expressed concern about the legality of the spending and the tax implications to Palin. A campaign spokesperson responded saying that the clothing will be donated to charity following the election. By January 2009, it was reported that the clothing was stored in garbage bags at the Republican National Convention headquarters. In March 2009, a spokesperson for Palin stated that the clothes had been donated to charities The spending was later reviewed and approved by the U.S. Federal Elections Commission by a 5–0 vote. Another controversy erupted when it was revealed that her campaign paid makeup artist, Amy Strozzi, a sum of $22,800, making her the highest paid staffer on the McCain campaign. This prompted calls from Republican donors to "return the money".


"Going Rogue"

Palin gave an impromptu news conference on a Colorado tarmac, reportedly against the wishes of the campaign. She publicly contradicted the campaign's decision to pull out of Michigan. On October 25, news stories by Politico and CNN reported dissension within the campaign. A McCain aide said Palin had "gone rogue", placing her own future political interests ahead of the McCain/Palin ticket, directly contradicting her running mate's positions and disobeying directions from campaign managers.Palin allies report rising camp tension
Politico. October 25, 2008.
(A year after the election, Palin would title her memoir after this accusation.) An unnamed Palin ally "outside the campaign" said that Palin felt "completely mismanaged and mishandled and ill advised ... Recently, she's gone from relying on McCain advisers who were assigned to her to relying on her own instincts." A unnamed McCain source reported: "She is a
diva Diva (; ) is the Latin word for a goddess. It has often been used to refer to a celebrated woman of outstanding talent in the world of opera, theatre, cinema, fashion and popular music. If referring to an actress, the meaning of ''diva'' is cl ...
. She takes no advice from anyone.; She does not have any relationships of trust with any of us, her family or anyone else.; Also, she is playing for her own future and sees herself as the next leader of the party. Remember: Divas trust only unto themselves, as they see themselves as the beginning and end of all wisdom." On November 1, ''
Saturday Night Live ''Saturday Night Live'' (often abbreviated to ''SNL'') is an American late-night live television sketch comedy and variety show created by Lorne Michaels and developed by Dick Ebersol that airs on NBC and Peacock. Michaels currently serves ...
'' featured Tina Fey as Palin, this time in a sketch featuring the real John McCain. Echoing the earlier reports, Fey (as Palin) turned to the camera, away from McCain, and says "Okay, listen up, everybody, I'm going rogue right now, so keep your voices down! Available now, we've got a bunch of these Palin 2012 t-shirts."


Election

The election took place on November 4, and Obama was projected as the winner at 11:00 PM EST. In his concession speech McCain thanked Palin, calling her "one of the best campaigners I've ever seen, and an impressive new voice in our party for reform and the principles that have always been our greatest strength". While aides were preparing the
teleprompter A teleprompter, also known as an autocue, is a display device that prompts the person speaking with an electronic visual text of a speech or script. Using a teleprompter is similar to using cue cards. The screen is in front of, and usually be ...
for McCain's speech, they found a concession speech written for Palin by
George W. Bush George Walker Bush (born July 6, 1946) is an American politician who served as the 43rd president of the United States from 2001 to 2009. A member of the Republican Party, Bush family, and son of the 41st president George H. W. Bush, he ...
speechwriter Matthew Scully. Two members of McCain's staff,
Steve Schmidt Stephen Edward Schmidt (born September 28, 1970) is an American communications and public affairs strategist who worked on Republican political campaigns, including those of President George W. Bush, California Governor Arnold Schwarzenegger, ...
and
Mark Salter Mark Salter (born 1955) is an American speechwriter from Davenport, Iowa, known for his collaborations with United States Senator John McCain on several nonfiction books as well as on political speeches. Salter also served as McCain's chief ...
, told Palin that there was no tradition of Election Night speeches by running mates, and that she would not be speaking. Palin appealed to McCain, who agreed with his staff.


References

{{Sarah Palin 2008 in women's history John McCain 2008 presidential campaign Sarah Palin 2008 United States presidential election