Vice Versas are a type of chocolate produced in the UK by
Nestlé
Nestlé S.A. (; ; ) is a Swiss multinational food and drink processing conglomerate corporation headquartered in Vevey, Vaud, Switzerland. It is the largest publicly held food company in the world, measured by revenue and other metrics, since ...
, similar in composition to
Galaxy Minstrels. A Vice Versa can exist in one of two varieties; one consisting of
milk chocolate encased in a white coloured sugar coating; the other of
white chocolate
White chocolate is a confectionery typically made of sugar, milk, and cocoa butter. It is pale ivory colored, and lacks many of the compounds found in milk and dark chocolates. It is solid at room temperature because the melting point of cocoa ...
in a brown coating.
History
Vice Versas were first produced in the UK in 1991, but production was later discontinued. The chocolate sweet was re-launched in 2004, only to be withdrawn once more, roughly a year later. Nestlé offered the following explanatory statement on their website following the second discontinuation of Vice Versa production:
"We are sorry to inform you that the products have been withdrawn from our range due to the high cost of production and the relatively low level of sales. We would like to assure you that the decision to withdraw any product is reached only with great reluctance and we regret any disappointment this product's absence has caused you."
2012 relaunch
There exists a
cult following for Vice Versas,
Chocolate!
and an online petition was drawn up following the second discontinuation of sale. In 2012, citing numerous fan pages and almost 10,000 requests for the product's return on Facebook, Nestlé relaunched Vice Versas in the UK.
References
Nestlé brands
British confectionery
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