TrueHoop is a digital media company co-founded by Henry Abbott, a digital sports media executive and journalist, and Judy Goodwin, an attorney and entrepreneur. After 10 years at ESPN, Abbott relaunched TrueHoop with a subscription-based newsletter covering the

National Basketball Association The National Basketball Association (NBA) is a professional basketball league in North America composed of 30 teams (29 in the United States and 1 in Canada). The NBA is one of the major professional sports leagues in the United States and Ca ...

in February 2019. Prior to that, TrueHoop was a

blog A blog (a Clipping (morphology), truncation of "weblog") is an informational website consisting of discrete, often informal diary-style text entries also known as posts. Posts are typically displayed in Reverse chronology, reverse chronologic ...

founded on May 15, 2005, and was one of several blogs honored with the 2005 "Best of the Web award" issued by ''

Forbes ''Forbes'' () is an American business magazine founded by B. C. Forbes in 1917. It has been owned by the Hong Kong–based investment group Integrated Whale Media Investments since 2014. Its chairman and editor-in-chief is Steve Forbes. The co ...

'' magazine In February 2007, it was announced that TrueHoop was purchased by

ESPN ESPN (an initialism of their original name, which was the Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by the Walt Disney Company (80% and operational control) and Hearst Commu ...

. ESPN later expanded TrueHoop to a blog network, consisting of many contributors and blogs. In addition to the blog, there was a "TruehoopTV" category of video an
podcast
content. In February 2014, Abbott took over ESPN’s NBA coverage in digital and print.

Previous regular contributors

* J.A. Adande * Chad Ford * John Hollinger * Marc Stein * David Thorpe * Brian Windhorst * Pablo S. Torre * Rachel Nichols (journalist) * Dorian (rapper) * Black Tray * BIG Wos * Michael Kaskey-Blomain * Mariano Bivens * Amin Elhassan * Zach Harper * Tim MacMahon * Tom Haberstroh * Kevin Pelton * Andrew Han * Kaileigh Brandt * Jade Hoye

References

External links

* Sports blogs Basketball mass media ESPN.com Internet properties established in 2005 {{internet-publish-stub