Erik Anderson, Executive Chairman,
Topgolf Entertainment Group
Dolf Berle (CEO)
William Davenport (CFO)
Topgolf Swing Suite, Toptracer Range, Toptracer, Topgolf
Number of employees
Topgolf Entertainment Group
Topgolf Media website
Topgolf is a global sports entertainment community headquartered in
Dallas, Texas with locations throughout the
United States and the UK.
4.1 United States
4.2 United Kingdom
Topgolf operates 42 venues in the
United States and the United
Kingdom, employs 15,000 Associates and serves 13 million guests
Topgolf games can be played by all ages and skill
levels, and the microchipped golf balls score themselves, providing
players with instant feedback on each shot's accuracy and distance.
Players aim for 11 giant dartboard-like targets on a 215-yard
outfield. The farther the shot goes and the closer to the pin, the
more points the player receives. Each
Topgolf venue features
climate-controlled hitting bays for year-round play, food, beverage,
music and HDTVs on which various sports games are shown, such as
football, basketball and golf.
Topgolf also offers golf lessons,
leagues, tournaments, concerts, and corporate and social events.
Topgolf technology was developed in Watford, England between1996
and 2001 by twin brothers Steve and Dave Jolliffe. The idea for
Topgolf came from when the two brothers were practicing their swings
on a driving range and began thinking of different ways they could
improve their experience. The Jolliffe’s formed a company called
World Golf Systems (WGS) and installed the technology in a driving
range in Watford, England in 2001. WGS sold the range and licensed the
technology to a UK development company, Baydrive. Baydrive
developed two additional UK sites. 
The business that is today known as TopGolf emerged from Golf
Entertainment International (GEI), the US licensee. This company was
established in London in 2006 to create a compelling customer
experience and to bring the technology and the experience to the
United States. GEI was formed by Richard Grogan, David Main and
Eric Wilkinson. GEI transformed the early
Topgolf experience to also
include food, drinks, music and new games. GEI developed its
first sites in Alexandria, Virginia,
Dallas, Texas and Chicago,
Illinois. It then acquired both World Golf Systems and the UK
licensee. GEI changed its name at that point to name of the
Topgolf serves millions of guests annually and has the
world’s largest digital golf audience.
Richard Grogan was the Company’s Chairman and Chief Executive from
its formation until 2012. David Main spearheaded its US
development. Eric Wilkinson was the Company’s finance
director. Other investors joined the Company as it developed these
first sites — significantly among them was the Callaway Golf Company
and the WestRiver Group. This allowed not only the US
development but the consolidation of the varied operations as well.
Thomas Dundon became a significant investor in 2011. By 2014,
WestRiver Group was TopGolf’s lead investor. WestRiver was
founded and is run by Erik Anderson, and Erik Anderson is currently
the Chairman of Topgolf.
In 2016, TEG created three new divisions. Topgolf, the golf
entertainment venues in the U.S. and U.K.,
Topgolf International, the
division focused on Topgolf's international expansion, and Topgolf
Media, the division focused on enhancing the
through advanced digital media, strategic partnerships and
sponsorships. Additionally in 2016, Providence Equity Partners made a
sizable minority investment in TEG.
On June 23, 2016, it was announced that Village Roadshow Theme Parks
would open a venue next door to its popular theme park, Warner Bros.
Movie World, in
Oxenford, Queensland in Australia. This will be the
Topgolf venue outside the US and the UK. 
As the company expanded, Callaway Golf Company (NYSE: ELY) became an
investor in 2006 and in 2011. Also in 2008, the company was
Topgolf International, Inc.
Depending on the venue, guests are charged per hour or per game. The
U.K. locations and venues in Alexandria and Wood Dale are the only
venues that charge per game. Guests are required to have a membership
which allows them to play. Information such as high scores are linked
to this membership. Membership is a one-time $5 cost that includes
free club rentals on every visit.
Picture of tees at
Topgolf in Las Vegas, Nevada
There are currently 41
Topgolf locations, 38 in the
United States and
three in the United Kingdom.
In announcing a new
Topgolf location in Columbus, Ohio, the company
estimated that 500 full time and part time employees will serve a
65,000 square foot location. That location was expected to generate
450,000 visitors a year and contribute $264.5 million to the area's
economy over a decade.
Alabama: Birmingham; Huntsville
Arizona: Gilbert; Glendale (late 2018); Scottsdale; Tucson (late 2017)
Florida: Doral (late 2017); Jacksonville; Miami Gardens; Orlando;
Georgia: Alpharetta; Atlanta-Midtown
Illinois: Wood Dale; Naperville
Kansas: Overland Park
Auburn Hills (late 2018)
Brooklyn Center (summer 2018)
Missouri: St. Louis (fall 2018)
Nevada: Las Vegas
New Jersey: Edison; Mt Laurel (late 2017)
Charlotte (South Charlotte);
City, coming soon)
Ohio: West Chester; Columbus (fall 2018); Cleveland (2019)
Oklahoma: Oklahoma City
Pennsylvania: Pittsburgh (summer 2018)
Texas: Allen; Austin; The Colony; Dallas; El Paso; Fort Worth;
Houston-Katy; San Antonio; Spring; Webster
Virginia: Alexandria; Loudoun County; Virginia Beach
Gold Coast, Queensland
Gold Coast, Queensland (2018)
Mexico City (2018)
^ Mayo, Ashley. "
Topgolf is about to get even better after its latest
acquisition, World Golf Tour - Golf Digest". Golf Digest. Retrieved
^ "Ownership History Topgolf". Topgolf. Retrieved 2016-06-20.
^ "Movie World to bring
Australia in 2017". News.com.au.
Topgolf will develop multimillion-dollar, three-level center in
Overland Park". Bizjournals.com. Retrieved 2016-04-08.
^ a b Eaton, Dan (2017-11-30). "
Topgolf says Columbus site will open
next fall, employ 500 and contribute $265M to the economy over 10
years". Columbus Business First. Columbus, Ohio. Retrieved
Topgolf Expands Global Community with Deal for Australian Venues".
TopGolf.com. 2016-06-23. Retrieved 2017-10-18.
^ a b "
Topgolf Inks Deal for 10 Venues Across Mexico". TopGolf.com.
2017-04-24. Retrieved 2017-10-18.
Topgolf and Cineplex Announce Partnership to Bring Sports
Entertainment Venues to Canada". TopGolf.com. 2017-07-26. Retrieved