Thomas G. Plaskett
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Thomas George Plaskett (December 24, 1943June 24, 2021) was an American business executive. He served as CEO of
Continental Airlines Continental Airlines, simply known as Continental, was a major United States airline founded in 1934 and eventually headquartered in Houston, Texas. It had ownership interests and brand partnerships with several carriers. Continental started o ...
,
Pan American World Airways Pan American World Airways, originally founded as Pan American Airways and commonly known as Pan Am, was an American airline that was the principal and largest international air carrier and unofficial overseas flag carrier of the United States ...
, and
Greyhound Lines Greyhound Lines, Inc. (commonly known as simply Greyhound) operates the largest intercity bus service in North America, including Greyhound Mexico. It also operates charter bus services, Amtrak Thruway services, commuter bus services, and pac ...
. He was instrumental in establishing
AAdvantage AAdvantage is the frequent-flyer program of American Airlines. Launched May 1, 1981, it was the second such loyalty program in the world (after the first at Texas International Airlines in 1979) and remains the largest, with more than 67 milli ...
.


Early life and education

Plaskett was born in
Kansas City, Missouri Kansas City (abbreviated KC or KCMO) is the largest city in Missouri by population and area. As of the 2020 census, the city had a population of 508,090 in 2020, making it the 36th most-populous city in the United States. It is the central ...
, on
Christmas Eve Christmas Eve is the evening or entire day before Christmas Day, the festival commemorating the birth of Jesus. Christmas Day is observed around the world, and Christmas Eve is widely observed as a full or partial holiday in anticipation ...
of 1943. He attended
Raytown Senior High School Raytown Senior High School is a high school located in Raytown, Missouri. The school was established in 1914. The enrollment of Raytown High School currently stands at 1503 students. The school, located in downtown Raytown, underwent two years of r ...
in his hometown. He studied
industrial engineering Industrial engineering is an engineering profession that is concerned with the optimization of complex process (engineering), processes, systems, or organizations by developing, improving and implementing integrated systems of people, money, kno ...
at the General Motors Institute of Technology (known as
Kettering University Kettering University is a private university in Flint, Michigan. It offers Bachelor of Science, bachelor of science and master's degree, master’s degrees in Science, technology, engineering, and mathematics, STEM (science, technology, engineeri ...
since 1998), obtaining a
bachelor's degree A bachelor's degree (from Middle Latin ''baccalaureus'') or baccalaureate (from Modern Latin ''baccalaureatus'') is an undergraduate academic degree awarded by colleges and universities upon completion of a course of study lasting three to six ...
in 1966. He went on to earn a
Master of Business Administration A Master of Business Administration (MBA; also Master's in Business Administration) is a postgraduate degree focused on business administration. The core courses in an MBA program cover various areas of business administration such as accounti ...
at
Harvard Business School Harvard Business School (HBS) is the graduate business school of Harvard University, a private research university in Boston, Massachusetts. It is consistently ranked among the top business schools in the world and offers a large full-time MBA p ...
.


Career


American Airlines

Plaskett began his career at
American Airlines American Airlines is a major airlines of the United States, major US-based airline headquartered in Fort Worth, Texas, within the Dallas–Fort Worth metroplex. It is the Largest airlines in the world, largest airline in the world when measured ...
in 1974, starting out as
assistant controller A comptroller (pronounced either the same as ''controller'' or as ) is a management-level position responsible for supervising the quality of accounting and financial reporting of an organization. A financial comptroller is a senior-level executi ...
. He spent twelve years there, rising to the position of senior vice president, marketing. He played a major role in creating
AAdvantage AAdvantage is the frequent-flyer program of American Airlines. Launched May 1, 1981, it was the second such loyalty program in the world (after the first at Texas International Airlines in 1979) and remains the largest, with more than 67 milli ...
, the country's first frequent flyer club and advance-purchase discount fares. He also initiated the airline's 30-day advance purchase 'ultimate super-saver' fares and the 50 percent cancellation penalties. These were subsequently adopted by most of the other US airlines. Plaskett had been tipped to become president of American before joining
Continental Airlines Continental Airlines, simply known as Continental, was a major United States airline founded in 1934 and eventually headquartered in Houston, Texas. It had ownership interests and brand partnerships with several carriers. Continental started o ...
.


Continental Airlines

Plaskett became the president and CEO of Continental Airlines in October 1986. That autumn he was named one of the nation's 10 most-desired managers by ''
Fortune Fortune may refer to: General * Fortuna or Fortune, the Roman goddess of luck * Luck * Wealth * Fortune, a prediction made in fortune-telling * Fortune, in a fortune cookie Arts and entertainment Film and television * ''The Fortune'' (1931 film) ...
''. Under his leadership, Continental Airlines doubled in size on February 1, 1987, as the operations of
People Express People Express Airlines, stylized as PEOPLExpress, was a low-cost U.S. airline that operated from 1981 to 1987, when it was merged into Continental Airlines. The airline's headquarters was in the North Terminal (later Terminal C) of Newark L ...
,
Frontier Airlines Frontier Airlines is a major ultra-low-cost U.S. airline headquartered in Denver, Colorado. It operates flights to over 100 destinations throughout the United States and 31 international destinations, and employs more than 3,000 staff. The ca ...
, and
New York Air New York Air was a low-cost U.S. airline owned by Texas Air Corporation and based at Hangar 5 at LaGuardia Airport in Flushing, Queens, New York. It ceased operations on February 1, 1987, in a merger with Continental Airlines. New York Air ...
merged into Continental's. The overnight combination of the airlines led to poor service that caused a loss of passengers. Additionally, Plaskett had to deal with low morale among the company's expanded and relatively low paid workforce. In July 1987 Plaskett was fired by
Frank Lorenzo Francisco Anthony "Frank" Lorenzo (born May 19, 1940) is an American businessman. He is well known for his management of Continental Airlines and Texas International Airlines, between 1972 and 1990, through airline deregulation. Lorenzo also le ...
, the chairman of Continental Airlines' parent company
Texas Air Corporation Texas Air Corporation, also known as Texas Air, was an airline holding company, incorporated in June 1980 by airline investor Frank Lorenzo to hold and invest in airlines. The company had its headquarters in the America Tower in the American Ge ...
. Lorenzo blamed Texas Air Corporation's deficit to Continental's "disappointing" performance under Plaskett. ''
The Wall Street Journal ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
'', citing company sources, described his tenure as CEO as "marked by clashes and discomfort with the freewheeling management style that permeates Texas Air. His emphasis on deliberation and his more traditional corporate style...didn't sit well with more established managers". He was succeeded by Lorenzo. After his dismissal from Continental, Plaskett ran a consulting business in
Dallas Dallas () is the List of municipalities in Texas, third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the List of metropolitan statistical areas, fourth-largest metropolitan area in the United States at 7.5 ...
, Texas.


Pan American World Airways

Plaskett was named president, CEO, and chairman of Pan American Corp in January 1988. Three years later, the company entered bankruptcy court protection. He was replaced as CEO by Russell L. Ray Jr. on October 1, 1991.


Fox Run Capital Associates and Greyhound Lines

After leaving Pan American, Plaskett became managing director of Fox Run Capital Associates, a private merchant banking and consulting firm. He was elected to the board of directors of Greyhound Lines in May 1994. Later that same year, he served as Greyhound's interim president, CEO, and CFO. From 1995 to 1999 he served as chairman of Greyhound's board of directors. He also served as a director of several other companies, including NeoStar Retail Group, RadioShack Corporation, Smart & Final, Inc., and
Novell Novell, Inc. was an American software and services company headquartered in Provo, Utah, that existed from 1980 until 2014. Its most significant product was the multi-platform network operating system known as Novell NetWare. Under the lead ...
. He retired from RadioShack's board of directors in November 2013.


Personal life

Plaskett was married to Linda Maxey for 53 years until his death. Together, they had two children, Kimberly and Keith. He resided in
North Texas North Texas (also commonly called North Central Texas) is a term used primarily by residents of Dallas, Fort Worth, and surrounding areas to describe much of the north central portion of the U.S. state of Texas. Residents of the Dallas–Fort Wor ...
during his later years. Plaskett died on June 24, 2021, in
Dallas Dallas () is the List of municipalities in Texas, third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the List of metropolitan statistical areas, fourth-largest metropolitan area in the United States at 7.5 ...
. He was 77.


References

{{DEFAULTSORT:Plaskett, Thomas G. 1943 births 2021 deaths American airline chief executives American Airlines people Continental Airlines people Harvard Business School alumni Kettering University alumni Pan Am people People from Kansas City, Missouri