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"There is no alternative" (TINA) is a slogan strongly associated with the policies and persona of the
Conservative Conservatism is a cultural, social, and political philosophy that seeks to promote and to preserve traditional institutions, practices, and values. The central tenets of conservatism may vary in relation to the culture and civilization i ...
British prime minister The prime minister of the United Kingdom is the head of government of the United Kingdom. The prime minister advises the sovereign on the exercise of much of the royal prerogative, chairs the Cabinet and selects its ministers. As modern p ...
Margaret Thatcher Margaret Hilda Thatcher, Baroness Thatcher (; 13 October 19258 April 2013) was Prime Minister of the United Kingdom from 1979 to 1990 and Leader of the Conservative Party (UK), Leader of the Conservative Party from 1975 to 1990. S ...
. In a speech to the Conservative Women's Conference on 21 May 1980, Thatcher appealed to the notion saying, "We have to get our production and our earnings into balance. There's no easy popularity in what we are proposing but it is fundamentally sound. Yet I believe people accept there's no real alternative." Later in the speech, she returned to the theme: "What's the alternative? To go on as we were before? All that leads to is higher spending. And that means more taxes, more borrowing, higher interest rates more inflation, more unemployment." The slogan was often used by Thatcher. The phrase is used to signify Thatcher's claim that the
market economy A market economy is an economic system in which the decisions regarding investment, production and distribution to the consumers are guided by the price signals created by the forces of supply and demand, where all suppliers and consumers ...
is the best, right and only system that works, and that debate about this is over. One critic characterized the meaning of the slogan as: "Globalised capitalism, so called free markets and free trade were the best ways to build wealth, distribute services and grow a society's economy. Deregulation's good, if not God." By contrast, Thatcher described her support of markets as flowing from a more basic moral argument; specifically, she argued that the market-principle of choice flows from the moral principle that for human behavior to be moral requires
free choice Freedom of choice describes an individual's opportunity and autonomy to perform an action selected from at least two available options, unconstrained by external parties. In politics In the abortion debate, for example, the term "freedom of ch ...
by people. Historically, the phrase may be traced to its emphatic use by the 19th-century
classical liberal Classical liberalism is a political tradition and a branch of liberalism that advocates free market and laissez-faire economics; civil liberties under the rule of law with especial emphasis on individual autonomy, limited government, economic ...
thinker
Herbert Spencer Herbert Spencer (27 April 1820 – 8 December 1903) was an English philosopher, psychologist, biologist, anthropologist, and sociologist famous for his hypothesis of social Darwinism. Spencer originated the expression "survival of the fittest" ...
in his ''
Social Statics ''Social Statics, or The Conditions essential to Happiness specified, and the First of them Developed'' is an 1851 book by the British polymath Herbert Spencer. The book was published by John Chapman of London. In the book, he uses the term "fitne ...
''. Opponents of the principle used it in a derisory manner. For instance, cabinet minister
Norman St John-Stevas Norman Antony Francis St John-Stevas, Baron St John of Fawsley, ( ; born Norman Panayea St John Stevas; 18 May 1929 – 2 March 2012) was a British Conservative politician, author and barrister. He served as Leader of the House of Commons in th ...
, one of the leading "
wets During the 1980s, members of the moderate wing of the British Conservative Party who opposed some of the more hard-line policies of Prime Minister Margaret Thatcher were often referred to by their opponents as "wets". Thatcher coined the usage in ...
", nicknamed Thatcher "Tina", after the acronym TINA. The critic of globalization Susan George coined the opposing slogan "another world is possible" in 2001.
Angela Merkel Angela Dorothea Merkel (; ; born 17 July 1954) is a German former politician and scientist who served as Chancellor of Germany from 2005 to 2021. A member of the Christian Democratic Union (CDU), she previously served as Leader of the Oppo ...
's use of the term (literally "alternative-less"; without alternative) in relation to her responses to the
European sovereign-debt crisis The European debt crisis, often also referred to as the eurozone crisis or the European sovereign debt crisis, is a multi-year debt crisis that took place in the European Union (EU) from 2009 until the mid to late 2010s. Several eurozone membe ...
in 2010 led to the term becoming "
un-word of the year Un-word of the year (german: Unwort des Jahres) is an annual selection of one new or recently popularized term that violates human rights or infringes upon democratic principles, made by a panel of German linguists. The term may be one that discrim ...
". In 2013, Prime Minister
David Cameron David William Donald Cameron (born 9 October 1966) is a British former politician who served as Prime Minister of the United Kingdom from 2010 to 2016 and Leader of the Conservative Party from 2005 to 2016. He previously served as Leader o ...
resurrected the phrase, stating "If there was another way I would take it. But there is no alternative"—referring to
austerity in the United Kingdom The United Kingdom government austerity programme is a fiscal policy that was adopted for a period in the early 21st century following the Great Recession. The term was used by the Coalition and Conservative governments in office from 2010 to 2 ...
.


See also

*'' Capitalist Realism: Is There No Alternative?'' (2009 book) *
Pensée unique "''Pensée unique''" ( French for "single thought") is a pejorative expression for mainstream ideological conformism of any kind, almost always opposed to that of the speaker. Originally, it is a French expression and referred to claims that neol ...
*
Thatcherism Thatcherism is a form of British conservative ideology named after Conservative Party leader Margaret Thatcher that relates to not just her political platform and particular policies but also her personal character and general style of manag ...


References


External links

* * * {{Use dmy dates, date=January 2021 British political phrases Margaret Thatcher Capitalism Economic liberalism Herbert Spencer