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''The New York Sun'' is an American online newspaper published in
Manhattan Manhattan (), known regionally as the City, is the most densely populated and geographically smallest of the five boroughs of New York City. The borough is also coextensive with New York County, one of the original counties of the U.S. state ...
; from 2002 to 2008 it was a daily newspaper distributed in New York City. It debuted on April 16, 2002, adopting the name, motto, and masthead of the earlier New York paper, '' The Sun'' (1833–1950). It became the first general-interest broadsheet newspaper to be started in New York City in several decades. Its op-ed page became a prominent platform in the country for
conservative Conservatism is a cultural, social, and political philosophy that seeks to promote and to preserve traditional institutions, practices, and values. The central tenets of conservatism may vary in relation to the culture and civilization in ...
viewpoints. From 2009 to 2021 ''The Sun'' operated as an (occasional and erratic) online-only publisher of political and economic opinion pieces, as well as occasional arts content. Following acquisition from Dovid Efune in November 2021, ''The New York Sun'' has returned to full-time online publication since 2022. ''The New York Sun'' claims to be the heir of '' The Sun'', a successful broadsheet newspaper published in New York City from 1833 until 1950.


History

''The Sun'' was founded by a group of investors including publishing magnate Conrad Black. The goal was to provide an alternative to ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...
'', featuring front-page news about local and state events, in contrast to the emphasis on national and international news by the ''Times''. The Sun began business operations, prior to first publication, in October 2001. The newspaper's president and editor-in-chief was Seth Lipsky, former editor of ''
The Jewish Daily Forward ''The Forward'' ( yi, פֿאָרווערטס, Forverts), formerly known as ''The Jewish Daily Forward'', is an American news media organization for a Jewish American audience. Founded in 1897 as a Yiddish-language daily socialist newspaper, '' ...
''. Managing editor Ira Stoll also served as company vice-president. Stoll had been a longtime critic of ''The New York Times'' in his media watchdog blog smartertimes.com. When smartertimes.com became defunct, its Web traffic was redirected to ''The Sun'' web site. Published from the Cary Building in Lower Manhattan, it ceased print publication on September 30, 2008. When asked why, Lipsky said "we needed additional funds ... the 2008 financial collapse was sweeping the world, and the Internet was emerging as a challenge to traditional newspapering." Its web site resumed activity on April 28, 2009, but only contains a small subset of the original content of the paper, mostly focusing on editorials rather than news content. The paper's motto, which it shared with its predecessor and namesake, was "It Shines For All".


Editorial perspective and reception

Editor-in-chief Lipsky said that the paper's prominent op-ed page would champion "limited government, individual liberty, constitutional fundamentals, equality under the law, economic growth ... standards in literature and culture, education". Another goal, said Lipsky, was "to seize the local beat from which ''The New York Times'' was retreating as it sought to become a national newspaper". Stoll characterized ''The Sun'''s political orientation as " right-of-center", and an associate of Conrad Black predicted in 2002 that the paper would be
neoconservative Neoconservatism is a political movement that began in the United States during the 1960s among liberal hawks who became disenchanted with the increasingly pacifist foreign policy of the Democratic Party and with the growing New Left and count ...
in its outlook. Unsigned editorials in the paper advocated prosecuting Iraq War protestors for treason (2003), nominating Dick Cheney for the presidency (2007), and lowering, rather than raising, the debt ceiling in response to the debt ceiling crisis (2013). ''The Suns columnists included prominent conservative and
neoconservative Neoconservatism is a political movement that began in the United States during the 1960s among liberal hawks who became disenchanted with the increasingly pacifist foreign policy of the Democratic Party and with the growing New Left and count ...
pundits, including
William F. Buckley, Jr. William Frank Buckley Jr. (born William Francis Buckley; November 24, 1925 – February 27, 2008) was an American public intellectual, conservative author and political commentator. In 1955, he founded ''National Review'', the magazine that stim ...
, Michael Barone, Daniel Pipes, and
Mark Steyn Mark Steyn (; born December 8, 1959) is a Canadian author and a radio and television presenter. He has written several books, including ''The New York Times'' bestsellers '' America Alone: The End of the World As We Know It'', ''After America: G ...
. ''The Sun'' supported President George W. Bush and his decision to launch the
Iraq War {{Infobox military conflict , conflict = Iraq War {{Nobold, {{lang, ar, حرب العراق (Arabic) {{Nobold, {{lang, ku, شەڕی عێراق ( Kurdish) , partof = the Iraq conflict and the War on terror , image ...
in 2003. The paper also urged strong action against the perceived threat of the Islamic Republic of Iran and also was known for its forceful coverage of Jewish-related issues, and advocacy for Israel's right of self-defense, as evidenced in articles by pro-Israel reporter Aaron Klein. ''The Sun'' established a readership niche for itself foremost in New York.
Alex Jones Alexander Emerick Jones (born February 11, 1974) is an American far-right and alt-right radio show host and prominent conspiracy theorist. He hosts ''The Alex Jones Show'' from Austin, Texas, which the Genesis Communications Network broadcas ...
of the Joan Shorenstein Center on the Press, Politics, and Public Policy said, "It was a newspaper especially savored by people who don't like ''The New York Times'', and there are plenty of those in New York." The paper also scored more scoops than would be expected for its size and Stephen B. Shepard, dean of the CUNY Graduate School of Journalism at the City University of New York said that its effective coverage of local news earned it a place in the New York media world. Accordingly, it was known as a good place for young, ambitious, scrappy reporters to start out. According to Scott Sherman, writing in '' The Nation'' in April 2007, ''The Sun'' was "a broadsheet that injects conservative ideology into the country's most influential philanthropic, intellectual and media hub; a paper whose day-to-day coverage of New York City emphasizes lower taxes, school vouchers and free-market solutions to urban problems; a paper whose elegant culture pages hold their own against the Times in quality and sophistication; a paper that breaks news and crusades on a single issue; a paper that functions as a journalistic SWAT team against individuals and institutions seen as hostile to Israel and Jews; and a paper that unapologetically displays the scalps of its victims."Sherman, Scott (2007-4-30)
"''Sun''-rise in New York"
'' The Nation''.
In the same article,
Mark Malloch Brown George Mark Malloch Brown, Baron Malloch-Brown (born 16 September 1953) is a British diplomat, communications consultant, journalist and former politician serving as president of Open Society Foundations since 2021, having previously served as ...
,
Kofi Annan Kofi Atta Annan (; 8 April 193818 August 2018) was a Ghanaian diplomat who served as the seventh secretary-general of the United Nations from 1997 to 2006. Annan and the UN were the co-recipients of the 2001 Nobel Peace Prize. He was the founde ...
's chief of staff at the
United Nations The United Nations (UN) is an intergovernmental organization whose stated purposes are to maintain international peace and security, develop friendly relations among nations, achieve international cooperation, and be a centre for harmoniz ...
, described ''The Sun'' as "a pimple on the backside of American journalism." According to Sherman, Brown "accepts that the paper's obsession with the UN translates into influence ... he admitted ''The Sun'' "does punch way above its circulation number, on occasion". He goes on to say, "Clearly amongst its minuscule circulation were a significant number of diplomats. And so it did at times act as some kind of rebel house paper inside the UN. It fed the gossip mills and what was said in the cafeterias." Brown's insult was in the context of ''The Sun''s reporting of the UN's central role in the Saddam Hussein Oil-for-Food scandal. In May 2007, '' Adweek'' columnist Tom Messner called ''The Sun'' "the best paper in New York", noting that "''The New York Sun'' is a conservative paper, but it gets the respect of the left. ''The Nation''s April 30 issue contains an article on the ''Sun''s rise by Scott Sherman that is as balanced an article as I have ever read in the magazine (not a gibe; you don't read ''The Nation'' for balance)." Catholic commentator
Richard John Neuhaus Richard John Neuhaus (May 14, 1936–January 8, 2009) was a prominent Christian cleric (first in the Lutheran Church–Missouri Synod, then ELCA pastor and later as a Catholic priest) and writer. Born in Canada, Neuhaus moved to the United Sta ...
, writing in '' First Things'', described the ''Sun'' as a paper that had "made itself nearly indispensable for New Yorkers".


Features

''The New York Sun'' was particularly known for its arts coverage, for instance, breaking news of the death of Jim Gary days ahead of ''The New York Times'', ''The Washington Post'', and other publications throughout the world. The paper included pieces by such critics as Adam Kirsch on literature, Jay Nordlinger on classical music, and Joel Lobenthal on dance. Lance Esplund, Maureen Mullarkey, and David Cohen covered art, Francis Morrone art and architecture. Literature was extensively covered by Otto Penzler on mystery writing,
Eric Ormsby Eric Linn Ormsby (born 1941 in Atlanta, Georgia) is deputy head of academic research and publications at the Institute of Ismaili Studies in London. He was formerly a professor at McGill University Institute of Islamic Studies, where he also s ...
on poetry, Carl Rollyson on biography. Amanda Gordon acted as society editor, Alan Wellikoff covered cars, and Will Friedwald wrote about jazz. Nathan Lee, Nicolas Rapold, Bruce Bennett, and Steve Dollar wrote on film. ''The Sun'' received critical praise for its sports section, writers for which included Steven Goldman, Thomas Hauser,
Sean Lahman Sean Lahman (born June 9, 1968) (pronounced "lay-men") is an author and journalist. He is currently a reporter for the USA Today Network and Rochester Democrat and Chronicle and frequently makes public appearances to speak about database journalism ...
, Tim Marchman, and John Hollinger. Its crossword puzzle, edited by Peter Gordon, was called one of the two best in the United States. It also published the first regular wine column in a New York newspaper, "Along the Wine Trail", written by G. Selmer Fougner. In its first edition, the paper carried the solution to the last crossword puzzle of the earlier ''Sun'' published in 1950.


Financial problems, circulation, and end of print run

''The Sun'' was started anew in 2002 in the face of a long-term decline of newspapers in the United States, loss of advertising revenue to the Internet and the rise of
new media New media describes communication technologies that enable or enhance interaction between users as well as interaction between users and content. In the middle of the 1990s, the phrase "new media" became widely used as part of a sales pitch for ...
. From the beginning, it struggled for existence. ''The Sun'' was the first new daily newspaper launched in New York since 1976, when News World Communications, a company controlled by the
Unification Church The Family Federation for World Peace and Unification, widely known as the Unification Church, is a new religious movement, whose members are called Unificationists, or " Moonies". It was officially founded on 1 May 1954 under the name Holy Sp ...
, launched ''
The News World The ''New York City Tribune'' was a daily newspaper that existed from 1976 to 1991 in New York City and was published by News World Communications, owned by the Unification Church and its leader Reverend Sun Myung Moon. Its offices were in the f ...
'' (that was later renamed the ''New York City Tribune'' and folded in 1991). At the time of its creation, one media financial analyst said the ''Sun's'' chances of survival were "pretty grim", while another media commentator characterized it as "the unlikeliest of propositions". It was underfunded from the start, with ten investors putting up a total of approximately $15 million—not enough for long-term running. Beyond Conrad Black, who pulled out in 2003, these included hedge fund managers Michael Steinhardt and Bruce Kovner, private equity fund manager Thomas J. Tisch, and financier and think tank figure Roger Hertog. ''The Sun''s physical plant, in the Cary Building at Church Street and Chambers Street in Lower Manhattan, was antiquated, with malfunctioning telephones and computers, a trouble-prone elevator and fire alarm system, and dubious bathroom plumbing. Nevertheless, Lipsky had hopes of breaking even within the first year of operation. The
Audit Bureau of Circulations An Audit Bureau of Circulations is a private organization that provides industry-agreed standards for media brand measurement of print publications and other media outlets in a given country. The International Federation of Audit Bureaux of Circula ...
confirmed that in its first six months of publication ''The Sun'' had an average circulation of just under 18,000. By 2005 the paper reported an estimated circulation of 45,000. In December 2005, ''The Sun'' withdrew from the Audit Bureau of Circulations to join th
Certified Audit of Circulations
whose other New York clients are the free papers ''
The Village Voice ''The Village Voice'' is an American news and culture paper, known for being the country's first alternative newspaper, alternative newsweekly. Founded in 1955 by Dan Wolf (publisher), Dan Wolf, Ed Fancher, John Wilcock, and Norman Mailer, th ...
'' and '' AM New York Metro'', and began an aggressive campaign of free distribution in select neighborhoods. While ''The Sun'' claimed "150,000 of New York City's Most Influential Readers Every Day", ''The Sun''s own audit indicated that it was selling approximately 14,000 copies a day—while giving away between 66,000 and 85,000 a day. (The New York '' Daily News'' sold about 700,000 copies a day during that period.) It offered free subscriptions for a full year to residents in advertiser-desired zip codes; this and other uses of controlled circulation made it more attractive to advertisers, but further diminished its chances of ever becoming profitable. Similarly, ''The Sun''s online edition was accessible for free since August 2006. ''The Sun'' acquired the web address www.LatestPolitics.com in 2007. In a letter to readers published on the front page of the September 4, 2008, edition, Lipsky announced that the paper had suffered substantial losses and would "cease publication at the end of September unless we succeed in our efforts to find additional financial backing."Perez-Pena, Richard (September 4, 2008)
New York Sun May Close if Millions Aren't Found
. ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...
''. Retrieved on September 4, 2008.
In particular, the paper's existing backers would not put forward more money unless new backers with capital were found. The chance that funding had of materializing was negated by the onset of the financial crisis of 2007–2008, and ''The Sun'' ceased publication on September 30, 2008. It had approximately 110 employees at that time, and also made use of many freelance writers. Mayor of New York Michael Bloomberg commented that "The Sun shone brightly, though too briefly," and that its writers were "smart, thoughtful, provocative".


Online version 2009–2021

Despite the closure of the newspaper, ''The New York Sun'' website renewed activity on April 28, 2009, prompting some observers to consider the possible implications. Michael Calderone of ''
Politico ''Politico'' (stylized in all caps), known originally as ''The Politico'', is an American, German-owned political journalism newspaper company based in Arlington County, Virginia, that covers politics and policy in the United States and intern ...
'' quoted Lipsky as saying not to read too much into the initial items since "...a business plan for the site is still in formation," and "... these are just some very, very early bulbs of spring (or late winter)." Since that time, the web site has continued to publish editorials at irregular intervals, op-ed commentaries and frequent contributions from economist and noted television commentator Lawrence Kudlow. In addition, commentaries on the arts have been published.


Online relaunch (since 2021)

On 2 November 2, 2021, ''The New York Sun'' was acquired by Dovid Efune, former CEO and editor-in-chief of the ''
Algemeiner Journal The ''Algemeiner Journal'', known informally as ''The Algemeiner'', is a newspaper based in New York City that covers American and international Jewish and Israel-related news. History In 1972, Gershon Jacobson founded the Yiddish-language ...
''. Efune confirmed Seth Lipsky in the position of editor-in-chief. Following Efune's acquisition, ''The New York Sun'' resumed full-time online reporting since 2022, focusing on a digital-first strategy.


Related publication


''CityArts''

In March 2009, a group of former contributors to ''The Sun''s arts section, including Lance Esplund, Brice Brown, Jay Nordlinger, Joel Lobenthal, and Marion Maneker, spearheaded a new paper, ''CityArts'', published by Manhattan Media. ''CityArts'' began as a monthly arts supplement in other Manhattan Media papers (including '' New York Press'', ''West Side Spirit'', and ''Our Town''), but soon changed to a stand-alone, twice-monthly free publication. A notice from 2009 claimed a distribution of 50,000 print copies. The paper's contents were published online at cityarts.info. Due to low advertising revenue, ''CityArts'' reverted to a supplement in late 2012.


Controversies

Allegations were published in the paper's January 9, 2008 issue, written by contributing editor Daniel Johnson about then-candidate
Barack Obama Barack Hussein Obama II ( ; born August 4, 1961) is an American politician who served as the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, Obama was the first African-American president of the ...
and Kenya's candidate (and subsequent Prime Minister)
Raila Odinga Raila Amolo Odinga (born 7 January 1945) is a Kenyan politician, former Member of Parliament (MP) for Langata and businessman who served as the Prime Minister of Kenya from 2008 to 2013. He is assumed to be the Leader of Opposition in Kenya sin ...
, based on what was later described as "a patently fallacious story ... or at the very least to shirk their responsibility to the truth." ''The Sun'' was listed as a three-time victim of plagiarism when '' The News-Sentinel'' announced March 1, 2008, that "20 of 38 guest columns ... contributed ... since 2000" by Bush White House staffer Timothy Goeglein were subsequently discovered to have been plagiarized; three were attributed to original articles in ''The Sun''. Goeglein resigned.


See also

* *


References


External links

* {{DEFAULTSORT:New York Sun, The 2002 establishments in New York City 2008 disestablishments in New York (state) Daily newspapers published in New York City Defunct newspapers published in New York City Newspapers established in 2002 Publications disestablished in 2008