''The Grid'' was a weekly newspaper in

Toronto Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the anch ...

Ontario Ontario ( ; ) is one of the thirteen provinces and territories of Canada.Ontario is located in the geographic eastern half of Canada, but it has historically and politically been considered to be part of Central Canada. Located in Central C ...

Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tot ...

, published from 2011 to 2014. The paper was launched on May 12, 2011, after owner

Torstar Torstar Corporation is a Canadian mass media company which primarily publishes daily and community newspapers. In addition to the ''Toronto Star'', its flagship and namesake, Torstar also publishes daily newspapers in Hamilton, Peterborough, Ni ...

discontinued publication of its previous title '' Eye Weekly''."Toronto Can Say Bye to Eye, It's Changing to The Grid"
''

Marketing Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emph ...

'', April 11, 2011. According to editor Laas Turnbull, the publication's strategy was to be a "younger, hipper, more provocative version of ''

Toronto Life ''Toronto Life'' is a monthly magazine about entertainment, politics and life in Toronto, Ontario, Canada. ''Toronto Life'' also publishes a number of annual special interest guides about the city, including ''Real Estate'', ''Stylebook'', ''Eatin ...

'' in a weekly guise". Print circulation was as high as 70,000 per week, while website hits averaged 400,000 unique visitors per month.James Bradshaw (July 3, 2014). "Torstar news magazine The Grid folds operations". ''

The Globe and Mail ''The Globe and Mail'' is a Canadian newspaper printed in five cities in western and central Canada. With a weekly readership of approximately 2 million in 2015, it is Canada's most widely read newspaper on weekdays and Saturdays, although it ...

''. p. B3. Contributors to the new publication included several former ''Eye Weekly'' writers. As of July 2014 there were 22 staff, of whom 12 worked in editorial capacities. On July 2, 2014, Torstar announced that ''The Grid'' would be discontinued as of July 3, due to insufficient revenues."The Grid weekly magazine is closing"
''

Toronto Star The ''Toronto Star'' is a Canadian English-language broadsheet daily newspaper. The newspaper is the country's largest daily newspaper by circulation. It is owned by Toronto Star Newspapers Limited, a subsidiary of Torstar Corporation and pa ...

'', July 2, 2014. 162 issues were printed in all.

References

Alternative weekly newspapers published in Canada Torstar publications Newspapers published in Toronto Publications established in 2011 Weekly newspapers published in Ontario Publications disestablished in 2014 Defunct newspapers published in Ontario 2011 establishments in Ontario 2014 disestablishments in Ontario Defunct weekly newspapers {{Toronto-stub

See also

References