''The Drag'' is a 1966 Canada anti-smoking animated short, animated and directed by Carlos Marchiori and produced by

Robert Verrall Robert Verrall (born January 13, 1928 in Toronto, Ontario) is a Canadian animator, director, film producer and administrator who worked with the National Film Board of Canada (NFB) from 1945 until the 1980s. One of the first to join the NFB's fled ...

and

Wolf Koenig Wolf Koenig (October 17, 1927 – June 26, 2014) was a Canadian film director, producer, animator, cinematographer, and a pioneer in Direct Cinema at the National Film Board of Canada. Early life Born in Dresden, Germany, Koenig emigrated to Ca ...

for the

National Film Board of Canada The National Film Board of Canada (NFB; french: Office national du film du Canada (ONF)) is Canada's public film and digital media producer and distributor. An agency of the Government of Canada, the NFB produces and distributes documentary fi ...

. Aimed at young people, the 8 min. 37 sec. was a sponsored film for the former Department of National Health and Welfare. The film offered a comical look at dangers of addiction and the difficulties of quitting through the story of a chain smoker, recounting his experiences on a psychiatrist's couch, and also explores the part that cigarette advertising—once quite common—played in getting people hooked. It was well received at the time with several awards as well as a nomination Short Film Winners: 1967 Oscars-YouTube
/ref> for the

Academy Award for Best Animated Short Film The Academy Award for Best Animated Short Film is an award given by the Academy of Motion Picture Arts and Sciences (AMPAS) as part of the annual Academy Awards, or Oscars, since the 5th Academy Awards (with different names), covering the year 1 ...

at the

39th Academy Awards The 39th Academy Awards, honoring the best in film for 1966, were held on April 10, 1967, at the Santa Monica Civic Auditorium in Santa Monica, California. They were hosted by Bob Hope. Only two of the Best Picture nominees were nominated fo ...

References

External links

*Watc
''The Drag''
at NFB.ca
''The Drag'' on YouTube
Social guidance films 1966 animated films National Film Board of Canada animated short films Smoking cessation Sponsored films Films produced by Robert Verrall Films about smoking 1966 films Canadian animated short films 1960s Canadian films {{1960s-Canada-film-stub