"Technologic" is a song by French duo

Daft Punk Daft Punk were a French electronic music duo formed in 1993 in Paris by Thomas Bangalter and Guy-Manuel de Homem-Christo. Widely regarded as one of the most influential acts in dance music history, they achieved popularity in the late 1990s as p ...

from their third studio album, ''

Human After All ''Human After All'' is the third studio album by French electronic music duo Daft Punk, first released on 14 March 2005 through Virgin Records. Unlike their previous studio album '' Discovery'' (2001), whose sound was inspired by disco and g ...

'' (2005). It was released as the second single on 14 June 2005. The

music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing devic ...

for "Technologic" was directed by Daft Punk.

Composition

In the song, an electronically transposed voice chants technological commands. For example, "Touch it, bring it, pay it, watch it, turn it, leave it, start, format it" are spoken in rhythm to a beat. A portion of the vocals were altered and used in the

Busta Rhymes Trevor George Smith Jr. (born May 20, 1972), known professionally as Busta Rhymes, is an American rapper, singer, songwriter, record producer and actor. Chuck D of Public Enemy gave him the moniker Busta Rhymes, after NFL and CFL wide receiver ...

single " Touch It", produced by

Swizz Beatz Kasseem Daoud Dean (born September 13, 1978), known professionally as Swizz Beatz, is an American record producer, rapper, disc jockey (DJ) and songwriter. Born and raised in New York City, Dean embarked on his musical career as a DJ. At the ag ...

. Subsequently, elements of both "Technologic" and "Touch It" were featured in Daft Punk's live album ''

Alive 2007 ''Alive 2007'' is the second live album by the French electronic music duo Daft Punk, released on 19 November 2007 by Virgin Records. It features Daft Punk's performance at the Palais Omnisports de Paris-Bercy arena in Paris on 14 June 2007 dur ...

''. A portion of the vocals were also altered for the

Hannah Wants Hannah Alicia Smith (born 19 June 1986) is a British house music DJ and producer better known by her stage name Hannah Wants, and a former professional footballer. Early life and education Hannah Alicia Smith was born in Birmingham, England.Br ...

single "Rhymes", which reached number 13 on the

UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...

in 2015. A portion of the vocals were sampled in

Dua Lipa Dua Lipa ( , ; born ) is an English and Albanian singer and songwriter. Possessing a mezzo-soprano vocal range, she is known for her signature disco-pop sound. Lipa has received numerous accolades, including six Brit Awards, three Grammy A ...

's performance of her song, "

Hallucinate A hallucination is a perception in the absence of an external stimulus that has the qualities of a real perception. Hallucinations are vivid, substantial, and are perceived to be located in external objective space. Hallucination is a combinati ...

", during her

Studio 2054 Studio 2054 was a livestream concert by English singer Dua Lipa in support of her second studio album, ''Future Nostalgia'' (2020). The concert took place in four live streams on 27 November 2020 as part of American Express' '' Unstaged'' se ...

livestream concert on 27 November 2020. and later on her

Future Nostalgia Tour The Future Nostalgia Tour was the second concert tour and first arena tour by English singer Dua Lipa, in support of her second studio album, '' Future Nostalgia'' (2020). Originally announced in December 2019 and scheduled to take place from A ...

performance of the same song.

Music video and other media

The

for "Technologic" is the third directed by Daft Punk, following " Fresh" and " Robot Rock". The video features

Guy-Manuel de Homem-Christo Guillaume Emmanuel "Guy-Manuel" de Homem-Christo (; born 8 February 1974) is a French musician, record producer, singer, songwriter, DJ and composer. He is known as one half of the former French house music duo Daft Punk, along with Thomas B ...

and

Thomas Bangalter Thomas Bangalter (; born 3 January 1975) is a French musician, record producer, singer, songwriter, DJ and composer. Son of French music composer and artist Daniel Vangarde. He is best known as one half of the former French house music duo Daft ...

on a pyramid-themed stage playing the bass guitars shown in the single cover. The lyrics flash as individual words of text on a television monitor set on the stage. The video features a robot character that appears to chant the lyrics of the song. The character is situated in front of the flashing screen between the duo and later appears in a darkened room watching itself on television. The robot was created by Tony Gardner and his team at Alterian, Inc. The music video is included in the CD and DVD edition of the album '' Musique Vol. 1 1993–2005''. The pyramid design used in the video is similar to the scheme used in Daft Punk's live performances during the

Alive 2006/2007 ''Alive 2007'' is the second live album by the French electronic music duo Daft Punk, released on 19 November 2007 by Virgin Records. It features Daft Punk's performance at the Palais Omnisports de Paris-Bercy arena in Paris on 14 June 2007 dur ...

tour. The flashing lyrical text is integrated with the live version of "Technologic" on a large

light-emitting diode A light-emitting diode (LED) is a semiconductor Electronics, device that Light#Light sources, emits light when Electric current, current flows through it. Electrons in the semiconductor recombine with electron holes, releasing energy i ...

display used for their shows. Homem-Christo stated, "In the 'Technologic' video, this little robot sin the pyramid and we thought it would be funny to have the two of us in the bigger pyramid." The song was featured in an

iPod The iPod is a discontinued series of portable media players and multi-purpose mobile devices designed and marketed by Apple Inc. The first version was released on October 23, 2001, about months after the Macintosh version of iTunes wa ...

advertisement shown in the summer of 2005. It was also featured in an ad for the

Motorola Motorola, Inc. () was an American multinational telecommunications company based in Schaumburg, Illinois, United States. After having lost $4.3 billion from 2007 to 2009, the company split into two independent public companies, Motorola ...

E398 mobile-phone, aired in early 2005 in

Brazil Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with over 217 million people, Brazil is the world's fifth-largest country by area ...

. Additionally, the song was featured in an episode of ''

The O.C. ''The O.C. '' is an American teen drama television series created by Josh Schwartz that originally aired on the Fox network in the United States from August 5, 2003, to February 22, 2007, running a total of four seasons. "O.C." is an initiali ...

''. In 2009, it was used in a Lincoln MKS commercial, and in a series of TV advertisements for the Alfa Romeo MiTo. It is a playable track on the iOS games ''

Tap Tap Revenge ''Tap Tap Revenge'', also known as ''Tap Tap Revenge Classic'' was a music game created by Nate True, and developed and published by Tapulous for iOS in July 2008. It is the first game in Tapulous' ''Tap Tap'' series. Development for the gam ...

'' and ''Tap Tap Dance'', and was sampled for the video game

DJ Hero ''DJ Hero'' is a music video game, developed by FreeStyleGames and published by Activision as a rhythm game spin-off of the '' Guitar Hero'' franchise. It was released on October 27, 2009 in North America and on October 29, 2009 in Europe. The g ...

. In an episode of the TV show ''

America's Best Dance Crew ''America's Best Dance Crew'', often abbreviated as ''ABDC'', was an American competitive dance reality television series that features both national and international dance crews. The show was produced by singer, record producer, and former ''Am ...

'', crew

Kaba Modern Kaba Modern is a dance group originating in Irvine, California. Kaba Modern is a spin-off of the University of California, Irvine Filipino cultural club, Kababayan, which means "countrymen" in Tagalog. Created by Arnel Calvario in 1992, Kaba Mod ...

performed to a master mix of this song on 7 February 2008. "Technologic" was also featured in the game ''

Dance Central 2 ''Dance Central 2'' is a music rhythm game for the Xbox 360 and is the sequel to ''Dance Central''. It was released in October 2011. Plot Dr. Tan is monitoring the status of the area in The Airship, laughing while doing so. The player first ...

''. In June 2013, after game one of the

2013 Stanley Cup Finals The 2013 Stanley Cup Finals was the championship series of the National Hockey League's (NHL) season, and the conclusion of the 2013 Stanley Cup playoffs. The Western Conference playoff champion Chicago Blackhawks defeated the Eastern Conf ...

, this song was used as the beat for a compilation of passing and shooting calls from announcer

Mike Emrick Michael "Doc" Emrick (born August 1, 1946) is an American former network television play-by-play sportscaster and commentator noted mostly for his work in ice hockey. He was the lead announcer for National Hockey League national telecasts on bot ...

.Mike "Doc" Emrick's Passing Synonyms: A Daft Punk Mashup
Deadspin.com. Retrieved on 19 June 2013.

Track listings

Charts

References

External links

"Technologic" music video
at

YouTube YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...

* {{Authority control 2005 singles 2005 songs Daft Punk songs Electronic rock songs Songs written by Guy-Manuel de Homem-Christo Songs written by Thomas Bangalter Virgin Records singles