Tampax (a

portmanteau A portmanteau word, or portmanteau (, ) is a blend of wordstampon A tampon is a feminine hygiene, menstrual product designed to absorb blood and vaginal secretions by insertion into the vagina during menstruation. Unlike a Sanitary napkin, pad, it is placed internally, inside of the vaginal canal. Once inser ...

currently owned by

Procter & Gamble The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer hea ...

. It was based in

White Plains, New York (Always Faithful) , image_seal = WhitePlainsSeal.png , seal_link = , subdivision_type = List of sovereign states, Country , subdivision_name = , subdivision_type1 = U.S. state, State , su ...

, US until its sale to Procter & Gamble in 1997. It is a subsidiary of P&G's

Always Always may refer to: Film and television * ''Always'', a 1985 film directed by Henry Jaglom * ''Always'' (1989 film), a 1989 romantic comedy-drama directed by Steven Spielberg * ''Always'' (2011 film), a 2011 South Korean film, also known as '' ...

brand and is sold in over 100 countries. The product was designed by

Earle Haas Earle Haas, D.O. (1888–1981) was an osteopathic physician and inventor of the tampon with an applicator, marketed as "Tampax". He graduated from the Kansas City College of Osteopathy in 1918 and spent 10 years in Colorado as a country general ...

, who filed a patent in the 1930s. The original product was designed from the start as flushable and

biodegradable Biodegradation is the breakdown of organic matter by microorganisms, such as bacteria and fungi. It is generally assumed to be a natural process, which differentiates it from composting. Composting is a human-driven process in which biodegradati ...

History

In 1937, Tampax worked with

McCann Erickson McCann, formerly McCann Erickson, is an American global advertising agency network, with offices in 120 countries. McCann is part of McCann Worldgroup, along with several other agencies, including direct digital marketing agency MRM//McCann, expe ...

for its marketing campaigns. In 1949, the brand appeared in more than 50 magazines. From 1930s to 1940s Tampax chose sportswomen as their brand ambassadors. During

World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...

, Tampax produced wound dressings for the military. In 1984, the company was renamed Tambrands Inc. Tampax conducted medical studies in 1945 to prove the safety of tampons. Marketing for the product includes the company's

BeingGirl BeingGirl was a "kid-friendly" web site targeted at adolescent girls created in 2000 by consumer goods company Procter & Gamble (P&G). It provides information and advice. It is also a marketing tool. History The site was created in 2000, with ...

website. Tampax was an independent company based in Palmer, Massachusetts and headquartered in New York City for over 50 years. Renamed Tambrands, Inc. in 1984, the company was purchased by Procter & Gamble in 1997. Tampax is available in over 100 countries; there is no distribution in Germany and Austria.

References

External links

* {{Procter & Gamble Procter & Gamble brands Feminine hygiene brands Products introduced in 1931